H&M'S Strong Landing In Shenzhen Will Open Two Stores On The Same Day

　　 H&M Magnus Olsson, General Manager of Greater China, Singapore and Malaysia, said happily that, "Since entering China in 2007, H&M has developed rapidly. We are very happy to open two stores in Shenzhen on October 31, and at the same time, we have opened seven stores in Shenzhen, which shows the good development of H&M and the growing love of Chinese consumers for H&M."

H&M 1234 Plaza Store is located at 3018 Jianshe Road, Luohu District, Shenzhen, with an area of about 1700 square meters. It provides women's clothing, men's clothing, children's clothing, including clothing, accessories, underwear, sportswear, jeans, maternity clothing and many other products. To celebrate the official opening of H&M 1234 Plaza Store, on the opening day, three specially selected clothes of H&M were on sale: the designated women's vest was 29.9 yuan, the women's blouse was 49.9 yuan, and the men's shirt was 39.9 yuan.

H&M Haiya Colorful City Store is located at the intersection of Jian'an 1st Road and Xinzhen Road, Baocheng District 5, Xin'an Street, Bao'an District, Shenzhen, with an area of more than 1700 square meters, providing women's, men's Children's clothing Including clothing, accessories, underwear, jeans and many other products. Celebrate the official opening of H&M Haiya Colorful City Store. On the opening day, H&M specially selected 2 clothes were on sale at a special price: 49.9 yuan for designated men's and women's tops.

　　 Shenzhen % of consumers can easily enjoy the most attractive price, the latest trend and the most excellent quality of H&M. At the same time, the first 50 customers entering the two stores will receive a promotional card of 50 yuan. In addition, since October 25, H&M has released the special two-dimension code for this opening on the large-scale shopping bag device in front of 1234 Square, the official account of Sina Weibo, the bus stop board and the print media. Consumers will get the picture of H&M cashing by scanning the two-dimension code. On the opening day, the top 300 consumers who redeem the prize will receive a combination of opening gifts from H&M.

The H&M 2013 Autumn Women's Wear series, with international supermodel superstar Giselle Bonchen as the advertising model, shows a tough yet charming street mix and match style. This autumn's must-have items include uniforms, casual suits, shirts, sweatshirts and trousers. With military green and khaki as the main colors, the details are exquisite, and the tailoring and charm are perfectly integrated. Women's clothing interprets the androgynous style with a sharp visual contrast. At the same time, the distinctive contour and reinterpretation of traditional tailoring laid the foundation for H&M's men's clothing this autumn. This autumn's men's clothing is mainly earth color, and deep colors such as black, brown and dark green constitute the theme color of this season. The loose double breasted coat or the Melden wool cloth material plus the elegant lapel design are very British gentleman style.

Since entering China in 2007, by October this year, H&M had more than 160 stores in mainland China and Hong Kong, including 19 in Shanghai, 14 in Beijing and 12 in Hong Kong. This rapid development fully proves the successful business philosophy of H&M, and also reflects the good development prospects of H&M in China.