U.S. POLO ASSN. 2014 Spring And Summer New Product Conference And Order Meeting Successfully Held Information Broadcast

< p > August 18, 2013, the American brand U.S. POLO ASSN., which represents the polo sport, will be held in 2014. The spring and summer new products conference and order meeting will be held in Kokusai Hotel, Vitoria, Xiamen. The theme of this conference is "the true meaning of polo culture". The representative of Mr. Zhou Yanru, the chief executive of Li Feng Asia brand in China, Hongkong and Macao, was also invited to attend the meeting. He also started the press conference with senior executives of Mr. Ouyang, Mr. Ouyang, Mr. Yang Yangmin, Mr. Hong Qingqin, director of marketing and so on. < /p >
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< center > < strong > Rui fa (Xiamen) < a target= "_blank" href= "http://www.91se91.com/" > dress > /a > chairman Ouyang, Mr. Yong speed, opening address "/strong > /center".
At the P meeting, Mr. Ouyang, chairman of Ruifa (Xiamen) Garments Co., Ltd., combined with his rich experience, shared three stories with guests from three perspectives: "vision, persistence and integrity", which aroused strong sympathy from the guests. In addition, chairman Ouyang also passed the business culture to his partners, which was deeply recognized and endorsed by everyone. At the same time, Mr. Ouyang, chairman of the board, introduced the history of U.S. POLO ASSN. brand development and its strategic planning and advantages in Greater China. He thought that a U.S. POLO ASSN "/a" was a brand full of pure American Polo culture, with classic taste, dynamic and comfortable combination, and had excellent market development prospects. < /p >
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< strong > U.S. POLO ASSN. Zhou Yanru, general manager of China, Hongkong and Macao, Li Feng Asia Brand Manager /strong < /center >
< p > channel mode innovation, fully attack the Chinese market < /p >
Since P officially entered the Chinese market in 2009, U.S. POLO ASSN. has successfully created a pure American casual fashion dress brand through all-round brand three-dimensional dissemination, diversified channels and intensive cultivation and innovation. After years of careful market cultivation, and with the popularity and promotion of polo culture in China, the status of U.S. POLO ASSN.'s leading brand of American casual wear and its internationally renowned image have been deeply appreciated by partners and consumers. < /p >
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< center > < strong > U.S. POLO ASSN. new product show < /strong > /center >
< p > at this new product conference, Liang Xuerong, director of marketing of rufa (Xiamen) Garments Co., Ltd., made a detailed interpretation of the U.S. POLO ASSN. brand channel planning and terminal retail standardization project, and announced that the U.S. POLO ASSN. gold medal store competition was officially launched. As Liang said, using standardized and innovative channel management mode as the brand layout not only prepares the sentinel for the Chinese market, but also arouses the sales enthusiasm of the terminal retailers, and establishes a good brand reputation in the terminal retailers. < /p >
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< strong > U.S. POLO ASSN. new product show < /strong > /center >
< p > 2014 spring and summer new products: the splendid interpretation of pure Polo culture < /p >
< p > U.S. POLO ASSN. is the official brand of the The United States Polo Association. In the brand fashion show of the 2014 spring and summer new conference, the pure Polo culture is vividly interpreted. The unique style and characteristics of the product show the vitality and atmosphere of the brand. The new products with great charm of fashion have won the unanimous admiration from agents and distributors from all over the country. < /p >
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< strong > U.S. POLO ASSN. new product show < /strong > /center >
< p > according to rufa design director, as the real representative of polo in the US, U.S. POLO ASSN. brand has always been comfortable and leisure in product R & D, design and material selection, and has imported a series of high-quality fabrics such as cotton and cotton fabrics to create a series of costumes with a sense of flexibility and comfort. At present, the products of U.S. POLO ASSN. have extended to T-shirts, shirts, jackets, sweaters, casual suits, sweaters, windbreaker, cotton wear, down garments, fur coats, fur, jeans, casual pants, leather goods, bags, a target= "_blank" href= "http://www.91se91.com/" > shoes "/a" and so on. In the spring and summer of 2014, the new products also put the spirit and culture of the US Polo Club in a delicate way, so that the fans could feel the essence of the unique Polo culture. < /p >
< p > as we all know, U.S. POLO ASSN. is recognized as an international brand in the market. The product has gone to the world, and has become the fashion choice of celebrities from all walks of life in more than 100 countries and regions all over the world. At home, its market coverage covers the first tier and second tier cities in twenty provinces and autonomous regions. Its shops are mainly located in high-end shopping malls in various cities, and at the same time, flagship stores have been opened in many top commercial streets. By the end of 2014, it is planned that China will expand more than 220 terminal stores in the Chinese market, so that consumers who like Polo culture in China will have more opportunities to appreciate the pure Polo culture. < /p >