Tonlion Quietly Launched The Fashion Home Clothing Brand GUKOO

< p > October 28th news, < a href= "http://www.91se91.com/news/index_c.asp" > Tonlion < /a > has quietly launched the fashion home dress brand GUKOO (fruit shell) recently. Dai Chengqi, general manager of Tonlion electric business, told the billion power network that GUKOO is located in high-end, with an average customer price of around 300 yuan, and the style is partial to Japan and South Korea. The target group is white collar around 30 years old. < /p >
< p > GUKOO is currently operated by Tonlion electric team, with a team of around 20 people. Dai Chengqi said that in the short term, the group did not ask for the sales scale of GUKOO, but focused on the optimization of product supply chain and the establishment of brand style. < /p >
< p > it is understood that at present, < a href= "http://www.91se91.com/news/index_c.asp" > GUKOO < /a "is only sold in GUKOO Tmall flagship store. Dai Chengqi said that only when the cat is satisfied, will it be settled in other electronic business platforms, which will take about a year. In the future, GUKOO will not rule out the possibility of entering the line. < /p >
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< p > Dai Chengqi said that the choice of fashion home clothes category is a look at its future development potential. "Now the market is mostly on pajamas, and the age is too large. So we hope to make a younger home dress. Home furnishing clothes have just become popular in China, and most Chinese people do not have the habit of wearing household clothes. Tonlion's < a href= "http://www.91se91.com/news/index_c.asp > dress > /a > the established direction of development is from casual wear to men's formal dress and then to home clothes. < /p >
< p > it is reported that Tonlion apparel belongs to Bo Yang Group. It is one of the leading brands in the apparel department of the group, and is also one of the largest brands of casual wear in China. < /p >
< p > related links: < /p >
< p > Gukoo shell is the network leisure clothing brand designed by Bo Yang group after the successful operation of several clothing retail brands for young people at anchor stage. Relying on 25 years of rich industry experience and industry background, we have recruited a group of young and innovative designers and professionals who are familiar with e-commerce operations to set up an independent operation team. < /p >
< p > with "I and future I" as the Gukoo nut shell of brand concept, for the first time in the industry, the successful SPA operation mode of ZARA, H&M, UNIQLO and other clothing brands has been used to network sales, aiming to convey the values of independence, publicity, concentration and childlike innocence to young people in the new era. Gukoo nut shell is a brand name that aims to provide rich, creative and meticulous products to the target audience. It emphasizes quality and reasonable price. Concerned about environmental protection, life quality and social welfare, this is not only reflected in its brand behavior, but also more integrated into the production line. < /p >