Express Outlets Delayed Sales Peak Income Has Not Increased

"Double eleven" has ordered two items in Taobao and Jingdong. So far, none of them has been received. I was naive to think that this year's logistics will definitely change. Yesterday, micro-blog, who lives in Yuexiu District, Guangzhou, won many people's approval.

A woman named Xiao Xue from Ji'nan, Shandong, said she bought two pairs online on November 10th. shoes But yesterday only received a short message indicating that the order has just been shipped, and the express number is over. Over a week has passed.

The information from the State Post Office also showed that in the three days before the "double eleven" e-commerce focused sales campaign, nearly 200 million orders were placed, 70% of which had been sent and entered the courier service step by step, and the proportion of delivery and receipt has been 55%.

The State Post Office also expects to enter the peak of the express delivery service last weekend (16-17). In the next few days, in the northeast and the central and western regions, the express delivery enterprises have put a lot of pressure on delivery.

In the information released by the State Post Office, the top 3 cities with daily express delivery volume are Guangzhou, Shanghai and Hangzhou.

According to the expectations of the provincial postal administration, Guangdong " Double Eleven During the period, the total number of mail (express) business handled by the whole industry will exceed 80 million, of which the maximum daily processing capacity may exceed 17 million. The centralized promotion of online shopping platform causes rapid and high volume demand for express business in the short term, which makes the network handling capacity of express delivery enterprises under great pressure.

Reporters to Guangdong many Courier Services Company The person in charge called to verify that they all said that this year's express due to the concentrated outbreak of the number of online shopping, so that the express company "pressure mountain", although there is no first "double eleven" that kind of large-scale warehouse explosion phenomenon, "but there will also be some small and medium-sized outlets delay phenomenon, resulting in some express delivery slowly."

A few days ago, some media reported publicly that the "double eleven" has become the largest online shopping day in the world. However, the excessive dependence of the electricity supplier on holiday effect has increased the probability of slow down, backlog and damaged goods. The return rate of "double eleven" has reached 25% this year, and some businesses are up to 40%.

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In response to the statement that Tmall's "double eleven" returns rate is as high as 25%, Tmall official responded that the data had neither provenance nor any facts, and was purely rumor. At the same time, "logistics peak has passed smoothly, logistics express company has not burst."

However, there are some consumers who choose to return products because of the impulse of "double eleven". According to Ms. Wu, who lives in Haizhuqu District, Guangzhou, "double eleven" did not resist joining the online shopping force. At that time, a fancy child trolley was designed, and it cost 650 yuan to bite.

But after receiving the goods two days ago, Miss Wu found that the material and style were different from the publicity on the Internet, and even worse than a simple trolley priced at 300 yuan.

I didn't expect the shopkeeper to tell Miss Wu that she could return the goods, but she needed to pay the freight herself. Ms. Wu has been calling many express companies. The children's trolley with a weight of only 14 kg has been quoted from Guangzhou to Zhejiang at a price of over 100 yuan, compared with Ms. Wu. Finally, a relatively small express company was selected and spent 62 yuan to return the trolley.

Think of the "double eleven" buying experience, Ms. Wu said, "double eleven" did not imagine the "sky pie" feeling, congestion effect caused some courier companies to raise prices, but also to consumers "hurt".

Many express companies are very aggrieved by the phenomenon of "slow delivery" after the "double eleven" effect.

Baishi Huitong Guangdong branch responsible person told reporters that in order to deal with the "double eleven" after the arrival of the package flood, the company and 8 labor companies, 10 large and medium colleges and universities, on the basis of 1100 existing line operators of the branch, on the basis of the increase of 50% official workers, 50% temporary workers 100%, "double eleven" one week operation period, the Guangdong sub operator nearly 3000 people.

For all express companies, "rush to grab cars and increase the venue" to prepare for the "double eleven" phenomenon, Xu Yong, chief consultant of China Express consultancy network, said that because the current express industry profit margin dropped from 25% in 2005 to less than 5%, "small and medium-sized private express companies contend for the low-end express market, operating small profits or no profits." This leads to even the "eleven double" peak peak season, it is difficult to obtain the corresponding benefits.