The Rising Cost Of Manpower Has Forced The Traditional Footwear Industry To Seek A New Way Out.

< p > "we need to upgrade the upgrading of the industry through the upgrading of Wuhou District's < a target=" _blank "href=" http://www.91se91.com/ "> shoes < /a > industry, so as to promote the pformation of the economic development mode.

At the Forum on the development of China Women's shoes capital held recently, Zhang Jiguang, vice mayor of Wuhou District, Chengdu, told the media that it will be upgraded to "Wuhou new city" in the future.

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< p >, as the "women's shoes city of China", which is the annual production of 150 million pairs of shoes, it has been positioned as the "undertaking place of the eastern and overseas footwear industry" in the past more than 10 years. But now, a lot of enterprises are going out to build a new shoe production base in Anyue, Bazhong, Muchuan and other places in Sichuan.

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< p > like Guangzhou < a target= "_blank" href= "http://www.91se91.com/" > clothing < /a > brand, with the help of Peng Liyuan's "fire", "women's shoes city" is still enjoying the wearing of Chengdu women's shoes when Mrs. Obama took the oath of office in 2009.

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< p > in fact, Mrs. Obama ordered American brand shoes, which were manufactured by Chengdu enterprises.

As the OEM shoes manufacturer, many enterprises rely on overseas orders to survive.

Before the 2008 financial crisis, nearly 80% of women's shoes exported to Chengdu were exported to Russia.

With the rise of raw materials (quotas) and manpower costs, the cost advantage of Sichuan shoes exports is losing.

In June 2009, Russia closed the Asian market, which is the base for the vast majority of Chengdu women's shoes exported to Russia.

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< p > in recent years, the United States and the European Union have replaced the Russian market and become the largest export area for women's shoes in Chengdu.

"Chengdu women's shoes pformed from Russian shoes to European and American shoes and pformed into a global production line.

At present, the proportion of Sichuan shoes exported to Europe and the United States has increased from about 10% to about 40%.

Women shoes chief said.

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< p > according to the statistics of Wuhou District government, by the end of 2012, there were 550 shoe manufacturers in shoes market, 130 a enterprises, _blank href=, http://www.91se91.com/, leather, /a, consumables and more than 8 enterprises, with 8 employees and 140 million pairs of shoes each year.

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< p > "but overall, our exports are still in a downward trend, at least 30%."

The boss of a shoe factory in Wuhou District told reporters that on the one hand, the export unit price was too low. On the other hand, the European and American orders were also sharply reduced due to the financial crisis.

Data show that the total output value of women's shoes in 2011 was 13 billion 268 million yuan, but the total export volume was only 223 million dollars.

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< p > the pressure faced by shoemaking enterprises is not only that.

"The restriction of industrial land, the rise of labor costs, the constraint of brand building and the shrinking of international market orders, forcing these shoemaking enterprises to shift and pform again."

Ma Yuntao, Deputy Secretary General of Sichuan Footwear Association, said.

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< p > Bishan County, Chongqing, which has more than 1000 shoe enterprises, "western shoes capital". On the one hand, it is difficult to recruit workers as well as Zhejiang and Guangdong shoe enterprises. On the other hand, because of the rising costs, we have to consider the issue of relocation.

"The key is that the government is also adjusting and upgrading Bishan's industrial structure," said a local shoe company boss. "We have to find new development opportunities."

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< p > October 28th, the "national new industrialization demonstration base" was officially unveiled in Bishan Industrial Park.

According to the plan, the county will focus on developing new industries such as optoelectronics and high-end intelligent equipment to promote industrial clusters and promote the pformation of traditional industries into new industries.

Data show that in 2013 1-9, the county's equipment manufacturing industry, pharmaceutical and food industry, electronic information industry three pillar industries accounted for 70% of the county's total output value, footwear industry has declined.

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< p > although the two largest western shoe manufacturing bases in Wuhou District and Bishan have replaced the word "catch up" with "industrial upgrading", their welcome words are more than words for those backward cities and counties who are eager to introduce the shoemaking industry and develop the county economy.

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< p > April 2012, the Leshan Muchuan Tianyuan Thai investment and Development Co., Ltd. invested 2 billion 800 million yuan, covering 3280 acres of Leshan Muchuan Shoes Industrial Park project and the production base of the production base of the industrial park in Muchuan county.

Obama is one of the biggest exporters of shoes and shoes, and is the more than 10 largest brand exporters of Mrs. OEM., /p.

< p > March 26th this year, the 2013 Bazhong Industrial Development (footwear industry) forum was held in the economic development zone. The leading role of the conference is Daphne shoe industry.

As the old revolutionary base area of Bazhong, the total economic volume has always been ranked in the cities and prefectures of Sichuan, so it is urgent to undertake industrial pfer.

It is reported that the shoe giant Daphne (Sichuan) shoe industrial park project covers an area of about 1000 mu, with a total investment of 520 million yuan. After completion, it will have 50 modern production lines and 40 million pairs of shoes per year, which can solve 25 thousand people's employment.

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< p > then, in September of this year, the Yu Cheng international shoe making industrial park, which covers an area of 3000 mu, started construction in Anyue, Ziyang.

The park is invested in 4 billion construction by six private enterprises such as the beautiful shoe industry of the women's shoes city, and the first time it introduced more than 70 pfer enterprises, many of which are from Bishan, Chongqing.

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< p > is mainly about location and labor resources.

Anyue is located in the central area of Chengdu Chongqing Economic Zone. It is very close to the two traditional shoe making bases of Chengdu and Chongqing, and is convenient for many shoe enterprises to realize strategic pfer.

Chengdu and Chongqing are the two largest international cities in the West. The shoe enterprises are located in the park. They can not only easily accept the supporting services and related trend information of the two major cities, such as design, R & D, export and so on, but also take account of the two major consumer markets.

Xiong Daiyu, chairman of the park, said that, especially the about 1600000 labor resources in Anyue County, it also provides considerable impetus for the development of the shoe enterprises in the park.

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< p > in fact, in Sichuan and Wenjiang, Chongzhou, Meishan and other places are undertaking the pfer of shoe-making enterprises, but the enthusiasm of county development has to face the embarrassment of industrial adjustment and upgrading.

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< p > with Chengdu putting forward the strategy of "high-end industry" and "high-end industry", the two "garden" in the "one capital two garden" of Chengdu footwear industry has begun to "change cage and change birds" in Chongzhou and Jintang.

Moreover, even in Meishan, because of the new industrial location and planning, the shoemaking industry can not be established.

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< p > "now there are many counties in Sichuan to undertake the shoemaking industry instead of forming a scattered and scattered pattern."

A shoe factory owner, who was the three time to move in the Jinhua town of Wuhou, had no choice but to say that if the matching industry could not keep up, the scale effect could not rise, and the gathering effect of the industry could not be brought into play.

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< p > reporter noted that the two or three phase of the project of Yu Cheng international shoe making industrial park project will also include export base, brand base, SME Incubation Park, and planning about 450 acres of commercial land for building schools, hotels, hospitals, office buildings and shopping malls, and so on, so as to meet the needs of employees shopping, medical treatment and children's schooling, so that enterprises can enter An Yexing's home.

At that time, Anyue county will gradually form a new industry city of shoe manufacturing to undertake pfer and serve the world.

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< p > "the key lies in 450 mu of commercial supporting land, actually is a small scale production and city integration, which will give the park investors a lot of operation space in the coming years, and not only from the investment attraction, but also with the local government."

A building owner who participated in the commencement ceremony of the park told reporters.

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< p > this model is also reflected in the shoe making industrial park in Bazhong.

Daphne is the investment and construction area, while Bazhong faith Investment Co., Ltd. is responsible for the overall operation of the economic development zone.

"The core business of our company is the integration of production and city," the head of the company said.

In fact, believe and Daphne are standing at the ends of the city and the production. When we are doing the city and the industrial enterprises are not in production, they are still in the construction stage. We have already completed the supporting parts of the future cities.

Therefore, we are going from the two ends of production and city to the middle, and eventually form a city growth mode of producing city.

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< p > this mode comes from the idea of running Chengdu women's shoes city by its parent company, Wuhou District.

Now, Chengdu believes that Wuhou District is working hand in hand to upgrade the women's shoes industry, thus creating a Wuhou new town.

According to the planning of the new town, the women's shoes will form a "three city integration" of Wuhou direct shoe city, Wuhou leather city and Sichuan export shoe city, and become a new center of fashionable commerce.

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< p > "from here, we will become the headquarters base for R & D, sale, brand and settlement of shoemaking industry."

Zhang Jiguang, deputy district head, said that through the upgrading of industries and the relocation of enterprises, the women's shoes should be built as high-end footwear industry gathering areas.

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< p > "we need to upgrade the upgrading of Wuhou District's footwear industry and coordinate with neighboring cities and counties to promote the pformation of economic development mode".

At the Forum on the development of China's women's shoes capital held recently, Zhang Jiguang, deputy district head of Wuhou District, Chengdu, told China business newspaper that it will be upgraded to "Wuhou new city" in the future.

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< p >, as the "women's shoes city of China", which is the annual production of 150 million pairs of shoes, it has been positioned as the "undertaking place of the eastern and overseas footwear industry" in the past more than 10 years. But now, a lot of enterprises are going out to build a new shoe production base in Anyue, Bazhong, Muchuan and other places in Sichuan.

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< p > "the increasingly narrow land space in big cities, the rising labor cost and the tight labor supply force the traditional footwear industry to seek new exports."

Anyue county is leading the construction of Yu Cheng international shoe making industrial park, Chengdu beauty point footwear company director Xiong Daiyu said that the shoe industry to move outward, seeking pformation and upgrading and development, has become the consensus of most shoe enterprises.

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