"The Capital Of Chinese Women's Shoes" Goes Westward To Build "Wuhou New Town"
< p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201311/22/20131122102755.JPG "/" < < > >
< p > according to the relevant data, Wuhou "< a href=" http://sjfzxm.com/news/index_x.asp > Chinese women's shoes < /a > annual production of 150 million pairs of shoes, in more than 10 years as "the eastern and overseas footwear industry undertaking place", but now, many enterprises are walking out to Sichuan Anyue County, Bazhong City, Muchuan county and other places to establish a new shoe production base.
We want to pform and upgrade the "Wuhou new city".
Now let's learn more about it.
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< p > "we need to upgrade the upgrading of Wuhou District's footwear industry and coordinate with neighboring cities and counties to promote the pformation of economic development mode".
At the Forum on the development of China Women's shoes capital held recently, Zhang Jiguang, deputy district head of Wuhou District, Chengdu, told reporters that in the future, it will be upgraded to < < a href= "http://sjfzxm.com/news/index_x.asp > Wuhou new town < /a >.
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< p > "the increasingly narrow land space in big cities, the rising labor cost and the tight labor supply force the traditional" a footwear industry "/a to seek new exports.
Anyue county is leading the construction of Yu Cheng international shoe making industrial park, Chengdu beauty point footwear company director Xiong Daiyu said that the shoe industry to move outward, seeking pformation and upgrading and development, has become the consensus of most shoe enterprises.
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< p > like Guangzhou's clothing brand, with the help of < a > Peng Liyuan < /a > "fire", the "women's shoes city" still has a great relish for Obama's wife wearing Chengdu women's shoes while sworn in in 2009.
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< p > in fact, < a > Mrs. Obama < /a > order the shoes of American brand, which are manufactured by Chengdu enterprises.
As the OEM shoes manufacturer, many enterprises rely on overseas orders to survive.
Before the 2008 financial crisis, nearly 80% of women's shoes exported to Chengdu were exported to Russia.
With the rising cost of raw materials and manpower, the cost advantage of Sichuan shoes exports is losing.
In June 2009, Russia closed the Asian market, which is the base for the vast majority of Chengdu women's shoes exported to Russia.
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< p > in recent years, the United States and the European Union have replaced the Russian market and become the largest export area of "a href=" http://sjfzxm.com/news/index_c.asp "Chengdu women's shoes < /a".
"Chengdu women's shoes pformed from Russian shoes to European and American shoes and pformed into a global production line.
At present, the proportion of Sichuan shoes exported to Europe and the United States has increased from about 10% to about 40%.
Women shoes chief said.
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< p > according to the statistics of Wuhou District government, by the end of 2012, there were 550 shoe manufacturers, 130 leather and consumables, 8 employees, and 140 million pairs of shoes each year.
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< p > "but overall, our exports are still in a downward trend, at least 30%."
The boss of a shoe factory in Wuhou District told reporters that on the one hand, the export unit price was too low. On the other hand, the European and American orders were also sharply reduced due to the financial crisis.
Data show that the total output value of women's shoes in 2011 was 13 billion 268 million yuan, but the total export volume was only 223 million dollars.
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< p > the pressure faced by shoemaking enterprises is not only that.
"The restriction of industrial land, the rise of labor costs, the constraint of brand building and the shrinking of international market orders, forcing these shoemaking enterprises to shift and pform again."
Ma Yuntao, Deputy Secretary General of Sichuan Footwear Association, said.
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< p > Bishan County, Chongqing, which has more than 1000 shoe enterprises "< a href=" http://sjfzxm.com/news/index_c.asp > western shoes > /a >, on the one hand, it is difficult to recruit workers as well as Zhejiang and Guangdong shoe enterprises. On the other hand, because of the rising costs, it is not necessary to consider the issue of relocation.
"The key is that the government is also adjusting and upgrading Bishan's industrial structure," said a local shoe company boss. "We have to find new development opportunities."
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< p > October 28th, the "national new industrialization demonstration base" was officially unveiled in Bishan Industrial Park.
According to the plan, the county will focus on developing new industries such as optoelectronics and high-end intelligent equipment to promote industrial clusters and promote the pformation of traditional industries into new industries.
Data show that in 2013 1-9, the county's equipment manufacturing industry, pharmaceutical and food industry, electronic information industry three pillar industries accounted for 70% of the county's total output value, footwear industry has declined.
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< p > although the two largest western shoe manufacturing bases in Wuhou District and Bishan have replaced the word "catch up" with "industrial upgrading", their welcome words are more than words for those backward cities and counties who are eager to introduce the shoemaking industry and develop the county economy.
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< p > April 2012, from the < a > Leshan Tianyuan Tai Investment Development Co., Ltd. < /a > total investment of 2 billion 800 million yuan, covering 3280 acres of Leshan Muchuan shoe industrial park project and the production base of the Yi Lan Lan in the industrial park project held in Muchuan County signing ceremony.
< a > "Obama" is the subcontract enterprise of shoes on lady's feet, and is also one of the largest export enterprises of Wuhou shoes, making OEM for more than 10 brands.
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