Hermes Customized Silk Tie Caters To The Requirements Of The Digital Age.

Recently, in order to cater to the needs of men in the digital age, Hermes has made innovations in ties, using thickened silk fabrics, and the width of neckties has been reduced from 9.1 centimeters to 8 centimeters, and even created USB ties to provide more convenience for men. The CEO, statesman and royal Hermes silk tie has always been sought after by many men.

Since its launch in 1949, the Hermes silk necktie has set customer standards, mainly for CEO, politicians and royalty. Michael Bloomberg, the manager of New York, the world capital, wore an Hermes tie at the opening ceremony of the fashion week in New York. It is said that Secretary of state John Kerry and former US President Clinton love to wear Hermes silk ties in private. Prince Charles of England is a loyal follower of the Hermes tie. Michel Smith, the founder of Millie fashion brand, sold Kennedy Jacqueline an Hermes tie when she was a shop assistant. It was said to be a gift from Kennedy to Kissinger.

"For Hermes, necktie is not just an accessory, but a product we value very much." Christophe Goineau "The whole silk Department is committed to the production of neckties," he said.

Except for bags and scarves, the Hermes tie is the most profitable. Hermes's net profit reached $958 million last year, and it is estimated that tie sales account for 10%.

In 1837, Tieli s (Thierry Hermes) opened the first barge shop in Paris for the use of aristocrats. In 1937, Hermes launched the scarf series on the occasion of the 100th anniversary birth of the brand, becoming the favorite of a lady. The success of the scarf did not make MS Hermes thick and thin men, 12 years after the birth of the Hermes scarf. In 1949, Hermes launched the first silk tie. It is said that Hermes began selling ties because there was a famous casino near the Hermes store in Cannes, France. When the casino required admission, men had to wear ties. The clerk found that many men without ties could only sigh at the door. Hermes has a brainwave to make and sell ties to the casino guests. Since then, more than ten million Hermes neckties have been released.

Initially marketed Hermes The design of tie is mainly based on geometric patterns, and the riding style is the most important. Nowadays, the style is much richer. The theme of lively animals or daily life is that men can fully display their individuality. Now, Hermes will produce two new tie ties every year. Each series includes 30 different designs. Each design is made up of 12 to 24 different hue. So over a year, more than 1000 different Hermes neckties are available.

Each of the Hermes ties is hand woven by high quality silk thread. Customize an Hermes tie, and there are more than one thousand colors to choose from. Unlike other general neckties, the Hermes tie will carefully add a loose line, so that the tie is not only soft and obedient, but more importantly, even after many wear and wear, as long as this loose line is adjusted, the tie can be restored to a completely new scratch state, and continue to accompany customers with perfect quality to go forward and witness their eventful years.

Make necktie The fabric is not simply trimmed from a piece of printed fabric, but is printed on a blank scarf on each part of the tie, so that the direction of the pattern on the necktie product remains the same.

On Lyon's printing stand, the arrangement of the patterns in each part of the tie forms a special abstract pattern, which also inspires the designer of "tie scarves". He combined various patterns together to create a unique picture, which was named "tie pattern" by people. Someone once joked, "men and women are the two biggest animals on the earth", but such a big difference does not prevent them from having the same enthusiasm for something. This is Hermes. If Hermes platinum is the dream of every woman, then it is mainly for CEO, politicians and royalty.