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    Designer Ye Qian: We Must Learn To Do The Opposite.

    2013/12/15 10:57:00 21

    Inspiration DesignMinnan CultureConflictStyle Design

    < p style= "text-align: center" > < img src= "/uploadimages/201312/15/20131215111445_sj.JPG" align= "center" border= "0" alt= "/" < < > >


    P > < strong > the real uniqueness and alternative < /strong > < /p >


    "P." in fact, the design of clothing was initially just my spur, in recent years has become a means of making a living. "

    Ye Qian said so casually, "my biggest inspiration comes from what happens every day in the society. Some friends say that I am the first and only designer in China to find" a href= "http://www.91se91.com/pioneer/" Inspiration Design /a "directly from the news broadcast.

    This inspiration may have left many people wondering.

    < /p >


    < p > Ye Qian likes to mix some special personal emotional meanings in her works, such as the 2010 early spring series "THE DUST OF TIME".

    Ye Qian explained: "the ashes of time" are the memories that some people used to forget, like a blue sweater handmade by their grandmother when they were children, and pressed in wooden wardrobes, damp and moldy.

    I just picked it up and hung it in the sun.

    < /p >


    < p > for Ye Qian's design style, friends around him have different opinions and opinions. He believes that individuals are still exploring and exploring their own styles.

    Ye Qian likes Wakubo Rei's style of work, Watanabe Junya's works, and Maeda Ki of the COSMIC WONDER brand, which makes him interested in the commercial operation of the fashion brand that integrates artistic temperament. These will have an impact on its design, but he believes that the root of it is the inheritance and persistence of the traditional culture in the designer's heart.

    < /p >


    < p > Ye Qian is very fortunate to be a Minnan people. "We have many traditional customs and cultural heritages that modern urban people have long forgotten, which are incomparable to many domestic metropolises.

    Such intangible spiritual assets provide a lot of inspiration for my design.

    I tried to bring more South Fujian culture into my works, of course, with a more modern and more conflicting way to give it new meaning.

    < /p >


    < p > he used Mazu as inspiration to design a series of clothes called maidu Mazu Lin Mo Niang. He used four colors of black, white, red and gold to represent Mazu's different state in different periods of life. Combined with deconstruction, he paid tribute to the traditional < a href = "http://www.91se91.com/pioneer/" > South Fujian culture < /a >.

    < /p >


    < p > in addition, singer Faye Wong is the inspiration of Ye Qian's forever. Mousika's positive energy has kept him insisting today. His blog has been designing for Faye Wong.

    Faye Wong has the greatest influence on his creation. "I have seen the movie" Chongqing forest "39 times, but it is not over yet. Every time I look at it, I will record its shooting techniques, music and tone. Every time I see it, it makes me feel relaxed.

    This movie will give me a lot of feeling when there is no inspiration. "

    Ye Qian said that in fact, creation is something in a flash, and feels that success is not far away.

    < /p >


    < p > Ye Qian likes Faye Wong's character of maintaining himself and his love and hate. Meanwhile, he is always sticking to himself. "Distinct personal style is always the rule in this industry. Interest is personal interest and will change with time.

    It is a kind of introspection to deny the interest of one stage in the past.

    It is believed that most artists and designers will be entangled in the process of creation and "fun" and "introspection".

    < /p >


    Ye Qian's clothing is full of questioning, ridicule and banter. Compared with fabric, cutting, profile and other technical skills, he is more concerned about the concept and idea behind the fashion. "Whether there is any idea about talent is the most essential problem, and beauty is not beautiful or refined, but it can be exercised the day after tomorrow or it is strengthened by someone else."

    He tried to reveal an idea with his own independent thinking, which made his design have a truly unique and alternative a href= "http://www.91se91.com/pioneer/" > keynote < /a >, and its own brand YE "S" has a more tangible interpretation of the core design concept.

    {page_break} < /p >


    < p > < strong > reverse thinking goes the opposite way: < /strong > /p >


    < p > August 2009, Ye Qian founded the brand YE 'S, namely yes is no.

    Breaking the rules and doing the opposite is the concept he gives the brand, "we want to distinguish it from other domestic designer brands, because it is full of surprises and unique temperament."

    Ye Qian likes the feeling of conflict. "I am a Leo with extremes and contradictions, so some negative emotions always give me the positive power to make designs that are different from those of other designers."

    < /p >


    < p > Ye Qian is very easy to think with reverse thinking. Others feel good, sometimes they do not feel good-looking. Sometimes he thinks he looks good but others feel ugly.

    < /p >


    < p > "the level of beauty is many yuan, and if the standards of the whole society are the same, it will be a very terrible thing.

    But if you mess up this rule, it can be bad, bad or good, which is a very interesting thing.

    You can find out a formula in this, and then create a new model.

    Or to popularize something that you think is beautiful, but what the public thinks is ugly, so that people feel that what we think is ugly is actually beautiful.

    Ye Qian explained that this is what he wants to do more.

    The formation of style has a long way to go. Ye Qian dare not say that the current YE S a href= "http://www.91se91.com/pioneer/" > brand style < /a > has been stereotyped, but at least it has the distinction from other brands.

    < /p >


    < p > this trait is still reflected in the sixth complete fashion series "Shang women" released by Ye Qian recently, inspired by the Shang women in the coastal areas of China.

    It sounds very modern, but it depicts the image of women in the 80s of last century, which is full of retro meaning.

    The classic skirt shape is focused on the color matching of sky blue and green, and the nostalgia of the 80s of last century to depict the image of independent and confident women.

    Among them, a series of gold handmade headwear with "Monday" and "busy!" letters and graphics humorously convey the design concept of "busy women" and "much more busy and more gold".

    The seemingly simple and practical fashion still retains his unique ideas: the interesting stitching between the grid patterns, the weaving of weft and weft, the design of the fringes, the contrast of the texture between the materials, the mandatory combination of the heavy and light fabrics, and the design of the newly added skirt sweater.

    < /p >


    < p > Ye Qian once again provided fresh ideas and ideas with his design. He thought, "what is good is artwork, and what is good is commodities. Both are good products.

    Compared with a perfect fashion work, I value the designer's inner conception and < a href= "http://www.91se91.com/pioneer/" > value orientation < /a >.

    The ideal fashion work in my eyes should be the upper part of the body, which adds charm to the wearer, while the designer has a real and unique idea.

    < /p >


    < p > to this end, Ye Qian set up a brand YE 'S' sub line Ye' s! Yes! By him and sewing workers and printing masters to participate in the design and production.

    He created all the patterns and styles in his own work. "Under my suggestion and insistence, the series abandoned formal programmed industrial production.

    Each pattern is finished by casual and improvised workers.

    Therefore, the Ye 's? Yes! Series has diversity, randomness and uniqueness.

    It is a way of YE S brand against commerce and trend.

    < /p >


    < p > whether it is design or brand building, Ye Qian is a real thinker. He hopes to set up a designer version of "UNIQLO" in the future, so that fashion can become something that everyone can afford.

    "Because some people really like my designs, they really can wear out feelings, and they can express their clothes in a special way, but if they can't afford them, it is also a pity for designers.

    So I want to build a designer version of "UNIQLO", which sells clothes that are very designed, but can play the imagination of every fashion lover to match their own style.

    < /p >

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