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    British Brand Superdry Will Expand Footwear Products

    2013/12/22 19:51:00 38

    British BrandSuperdryFootwear Products

    British brand Superdry Extreme drying will expand the footwear products. According to the Supergroup PLC (LON:SGP) of the national apparel sales company of the parent company, the brand will exhibit the new footwear products during the Micam 2014 Milan international footwear exhibition, including 24 pairs of men's shoes, 56 pairs of shoes, 18 pairs of women's shoes, 45 pairs.


    Group CEO Julian Dunkerton He said he had confidence in footwear products. He also said that the group should make good use of its wholesale and international channels. Supergroup will also pass professional. footwear Distributors boost sales of new products.



    Supergroup PLC (LON:SGP) released the first half of fiscal year 2013 for the first half of fiscal year. As of October 27th, the group's revenue increased by 21.4% to 192 million 100 thousand pounds. The company said that its international sales of e-commerce business were larger than that of the UK, and CEO Julian Dunkerton also said that group products would not start selling discounts before Christmas.


    As of the first half of October 27th, the retail revenue of Supergroup PLC (LON:SGP) increased by 19.3% to 117 million pounds, the same store sales increased by 8.1%, and the sales of full price products increased by 29.3%, benefiting from the strong growth of e-commerce in the European market; the wholesale income increased by 25% to 75 million 100 thousand pounds; gross profit increased 22.7% to 109 million 200 thousand pounds; excluding the special item adjustment, the operating profit increased 21.2% to 17 million 700 thousand pounds, but the actual operating profit dropped to 29.7% pounds; excluding the special items, the pre tax profit grew to the pound, the actual pre tax profit fell to the pound; earnings per share plummeted to pence; net profit was in the pound.


    Julian Dunkerton, chief executive, said the online sales of the international market outperformed the UK's display of its international demand. At present, Supergroup PLC (LON:SGP) online sales support 16 Mandarin and sold to 41 countries, and Julian Dunkerton said it will continue to invest in the business and strengthen the global awareness of the brand.


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    Superdry was founded in 2003. Superdry is made in Britain, joining Japanese street style and Japanese, often mistaken for Japan's brand, so as to become a high quality product brand. So far, superdry has been sold in over 20 countries worldwide.


    The core concept of superdry/'s extreme drying brand is the fair price. At the same time, we should detail the details. Because of its love for symbolic American culture, it advocates the British style of extraordinary cutting. Superdry is committed to creating "future classic" clothing works. Superdry has its unique posture in the clothing market, because of its unique personality, the characteristics of people's clothing, excellent fabrics, unique nostalgia effect, excellent brand strategy and fashion design style.


    Everyone can find the style they want here. The core values we pursue are: the ultimate quality, the unique branding strategy, the seamless upper body effect and the perfect fabric experience.

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