Garment Industry Presents Eight New Patterns In 2013

< p > < strong > industry "new chain" Humen < /strong > /p >

< p > < strong > Sun Ruizhe, vice president of China Textile Industry Federation < /strong > /p >

The responsibility and mission of "P > industrial upgrading, < a href=" http://www.91se91.com/news/list.aspx Classid=101112107 "> supply chain optimization < /a >, from the micro level, is the responsibility of workers and consumers; from a macro level, it is responsible for the society, the country and the world.

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< p > by the influence of raw materials, labor, exchange rate, tax rate, energy, environmental protection, terminal demand and other factors on the industry, the whole industry is still on the way to seek dawn. The pformation and upgrading of garment industry and the development of integrated innovation are more and more valued by the whole industry.

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< p > June 18th ~19, the 2013 global textile and garment supply chain, entitled "supply chain optimization and risk management", was held in Humen, Guangdong, China's most famous town of women's garments.

This conference will mainly discuss how the textile and apparel upstream and downstream enterprises can enhance the coordination and risk management, enhance the efficiency of resource allocation, and actively solve inventory problems when the risks and uncertainties still exist when the risks of external demand are low, domestic demand slows down, cotton price differentials, and factors cost rise.

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< p > < strong > comment < /strong > < /p >

< p > the future competition of textile and garment industry is no longer the competition of one link, but the contest of the whole supply chain.

Therefore, it is of great significance to optimize the textile and garment supply chain and strengthen the coordination and cooperation between the upstream and downstream of the supply chain, so as to explore the pformation path of China's textile and garment industry.

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Opening up the supply chain links can not only effectively help enterprises save costs, but also help promote the pformation and upgrading of the industry as a whole. < p >

However, as far as the development of the industry is concerned, the coordination between the upstream and downstream parts of the supply chain is not enough. There are still gaps in the development of the upstream and downstream enterprises.

In this regard, some powerful enterprises will solve the problem of insufficient supply chain docking through the extension of their supply chain chain.

However, for small and medium sized enterprises, the textile and garment industry will need to improve and optimize the supply chain system so as to enhance the competitiveness of the industry in the international market.

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< p > < strong > western new machine Urumqi < /strong > /p >

< p > < strong > Liang Yong, deputy director of the Xinjiang Uygur Autonomous Region economic and Information Committee, < /strong > /p >

< p > Xinjiang should focus on the construction of Huoerguosi textile and garment export processing zone for Western and Central Asian countries, develop border trade, and make Xinjiang become the bridgehead of China's textile and clothing export to Central Asia and Europe.

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In May, Yu Zhengsheng, member of the Standing Committee of the Political Bureau of the CPC Central Committee and chairman of the CPPCC National Committee and inspectors of the Xinjiang Xinjiang work coordination group, inspected Xinjiang, and put forward a major issue to vigorously develop the textile and garment industry and promote the employment of millions of people.

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< p > for this reason, the Party committee and people's Government of the Xinjiang Uygur Autonomous Region attach great importance to it, and strive to demonstrate the resources and industrial foundation of Xinjiang's development of textile and garment industry, and work out a plan for developing the textile and garment industry to promote employment of millions of people (2014~2020), and clearly put forward the objectives, layout, key points and measures of industrial development.

For Xinjiang, the development of textile and garment industry is a major issue related to social stability and national harmony.

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< p > < strong > comment < /strong > < /p >

< p > Xinjiang has always maintained a delicate relationship with the garment industry in the Middle East.

As the main producing area of China's long staple cotton, Xinjiang contributes high quality resources to the local garment industry, but the development of Xinjiang's own garment industry is far behind many coastal and inland provinces.

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< p > although Xinjiang has disadvantages such as weak industrial foundation, insufficient talents and imperfect matching, Xinjiang has its own unique western advantage.

In addition to resource advantages, Xinjiang and Central Asian countries have great advantages in entering the Central Asian clothing market due to cultural "relevance" and geopolitical proximity.

Meanwhile, the consumption habits of local "heavy clothing" and the support of local governments in Xinjiang also show Xinjiang an increasingly visible western opportunity.

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< p > < strong > cross sea "new show" Shenzhen < /strong > /p >

< p > < strong > Shen Yongfang, Shenzhen garment industry association, < /strong > /p >

< p > the Royal Hall of London in London has seen several brands of clothing designed by Shenzhen, but we hope to play their brand. We still insist on playing our own brand.

From China's famous brand to world famous brand, there still needs to be a process of market recognition.

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< p > September 5th ~12 day, the Shenzhen fashion delegation is on the 2013 New York spring and summer fashion week and is launching the fashion Shenzhen series of economic and trade activities. This is also a large-scale fashion activity of Chinese cities overseas.

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This year is the first time that Shenzhen fashion industry has participated in the fashion week of New York after 5 consecutive years in London Fashion week.

The members of the Shenzhen fashion delegation have 15 well-known fashion brands in Shenzhen, China. These are also the first time these brands have been in New York fashion Zhou Liangxiang.

On this fashion week, the Shenzhen Pavilion held Shenzhen fashion show, business talks and media interviews. China's a href= "http://www.91se91.com/news/list.aspx Classid=101112102" > Shenzhen fashion industry < /a > New York fashion week promotion conference, reception, performance and other activities.

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< p > < strong > comment < /strong > < /p >

< p > Shenzhen women's wear has always been in the forefront of the development of Chinese women's wear industry. This also enables Shenzhen clothing enterprises to have the confidence and determination to deepen the influence of overseas markets.

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< p > in fact, in recent years, many Chinese brands strive to enhance their self brand and the international image of China made through the creation of overseas influence.

In these enterprises, there are brand choices in international show, brand choice in foreign stores, and brands with the help of international activities platform to enhance brand influence.

As for the clothing brand in Shenzhen, it has been making international influence in the form of "tug of war".

It is hard for us to say which is right or wrong for the different choices of brands going abroad, but it is certain that the choice of "sea going" of Shenzhen enterprises is definitely the highest price performance ratio compared to other enterprises' "single fight" in overseas markets.

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< p > < strong > fur new price > Laiyang < /strong > /p >

< p > < strong > Cui Zhaokun, chief representative of Copenhagen fur China, < /strong > /p >

< p > fur industry has low technical barriers, so fur entrepreneurs need to do well in brand, design and quality so as to resist price fluctuations and market risks.

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Less than P, the retail sales of fur have increased by 10 times over the past 8 years.

According to the current price of 1000 yuan ~1200 yuan for each mink raw material, a mink coat is only cost over 20 thousand yuan.

Coupled with the cost of design, technology and sales, a mink coat sold for 3~4 yuan is only a cheap commodity.

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< p > to take a comprehensive view of the domestic fur industry chain, the output value of the fur processing link is the highest, accounting for 51.30% of the total output value, 22.73% of the market link output value, 19.43% of the output value of the breeding sector, and 6.54% of the output value of other related industries.

However, the most profitable link does not appear in the processing link, but exists in the upstream aquaculture sector.

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< p > < strong > comment < /strong > < /p >

< p > If a href= "http://www.91se91.com/news/list.aspx? Classid=101112108" > fur industry < /a > can not develop on the brand, China's fur industry will be limited to "no brand, only goods" dilemma, and it is hard to break through.

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< p > although the export of Chinese fur has increased year by year, China's fur brands are rarely known in the international market, and China's fur is still in the development stage of competition.

In recent years, the price of international fur materials has increased year by year, and the price of fur has fluctuated frequently and the amplitude is larger. Because of the lack of international discourse power, the price of fur still fluctuates with international pricing. This also makes the price sensitive China fur industry very difficult.

In this regard, to change the current development dilemma, China's fur industry must upgrade its design, develop its brand and achieve value production.

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