Paul Smith Annual Operating Profit Fell By 26%

< p > according to the data submitted by the British a href= "http://www.91se91.com/news/index_c.asp" > designer brand < /a > PaulSmith to the British company registry (CompaniesHouse), the PaulSmith brand operating income in the 2013 fiscal year ended June 30, 2013 has shrunk by 26%, from 24 million 860 thousand pounds in fiscal 2012 to 18 million 400 thousand pounds.

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< p > total annual income is 176 million 700 thousand pounds, a decrease of 1.2% from 178 million 800 thousand in 2012, of which 70 million 900 thousand of British income.

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< p > wholesale and retail revenues both declined. Wholesale income decreased by 5.25% to 113 million 700 thousand pounds compared with the same period last year, mainly due to the shrinking of 5.8% of wholesale revenue overseas. The brand pointed out that the "global economic challenges" made the performance worse. The business environment in 2014 is still difficult.

Retail revenue decreased by 5% to 48 million 300 thousand pounds from 45 million 900 thousand a year ago, but e-commerce has outperformed expectations.

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< p > designer < a href= "http://www.91se91.com/news/index_c.asp > > PaulSmith < /a > at the beginning of June 2013, a speech was held in Beijing for the opening ceremony of the brand new shop in Sanlitun. Frankly speaking, the biggest challenge of the brand at present is that it is not well-known enough, but he said the sales of Sanlitun shop had exceeded expectations.

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When the Beijing P store opened, the designer interviewed that the brand plan will open 20 stores in the mainland in the next five years. "Shanghai stores will open in the coming months, and another store will be opened in Chengdu by the end of this year."

PaulSmith also aims at young people. "13 years old, rock stars, politicians are my customers."

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< p > Sanlitun store is the second independent store opened by the British brand after entering into the Chinese market after establishing a distribution partnership with ImagineXGroup junse group in 2012. The first one opened in Tianjin at the end of 2012.

The two storey PaulSmith Beijing flagship store has a total area of 359 square meters, which combines clothing and accessories of brand men, < a href= "http://www.91se91.com/news/index_c.asp" > women's wear > /a > main line and sub line, but no children's clothing is available.

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< p > PaulSmith and ImagineX Junsi group had planned to open six stores in 2013, including two flagship stores in Chengdu and Shanghai respectively. However, according to the official website and blog, there were only three stores in the mainland of China in 2013, including two stores in Beijing Sanlitun and Shanghai, while Chengdu did not open.

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< p > according to the two sides agreement, there will be at least 24 PaulSmith independent stores in mainland China before 2017.

At present, the brand global retail network has more than 150 retail outlets. This year, new brand stores will be opened in London, Abu Dhabi, Indonesia and Hamburg, Germany.

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< p > related links: < /p >

< p > if BURBERRY represents the traditional British classics, then Paul Smith is the example of British interest details; if the grid of BURBERRY has become the logo of the brand, then the smooth signature of Paul Smith will appear in the brain when we see the color stripe.

The most popular pursuit of Paul Smith is a bit of rebellious spirit inside the company, but the surface is a gentleman who stole "bad luck", which is also the British humor of designer Paul Smith.

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< p > Paul Smith started from men's clothing. Actually, his early design was regarded as a representative of classicism.

The traditional jacket makes the sleeves lower and easier to wear.

People are increasingly pursuing their individuality, so Paul Smith's "bad" mentality of men's wear design has been a great success.

He expanded his fashion layout to the field of women's clothing.

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< p > up to now, the fashion kingdom of Paul Smith has spread to 35 countries in the world, and has more than 12 series, including mainline Paul Smith, Paul Smith Women, PS by Paul Paul, the "Wei", "the", "Japan", "Japan", "Japan", "Japan", "Japan", "Japan", "Japan".

No wonder he ranks first in the list of British designers.

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