AOKANG'S First Overseas Store Chooses Vietnam

In January 2, 2014, AOKANG opened its first overseas store in Vietnam, P.

"At present, AOKANG's market in China has gradually become mature and stable. Through cooperation with overseas distributors, AOKANG will expand its pace of development in Southeast Asia and Europe.

AOKANG joined the green companies, and Procter & Gamble (China), HUAWEI, Wanda, Baosteel Group, State Grid and other companies.

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In January 2, 2014, AOKANG opened its first overseas store in Vietnam, P.

This means that Zhejiang AOKANG a target= "_blank" href= "http://www.91se91.com/" > shoes "/a" industry Limited by Share Ltd, which has more than 5000 chain franchised outlets in the domestic market, has begun to distribute its marketing outlets to the international market and go global.

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< p > AOKANG Royalcity store is located in VincomMegaMall, the largest commercial center in Vietnam in Hanoi, with an area of about 120 square meters.

Drawing on the International Pavilion mode, its design, decoration and display are entirely based on AOKANG International Edition.

The store operates a multi brand strategy. At present, AOKANG, Kanglong, Redbird, RIIID and other brands are displayed and retailing in the store, involving footwear, leather goods and other accessories.

The product design of AOKANG Royalcity store is dominated by domestic products, and its price is even higher than domestic retail price. Since its trial operation in December 24, 2013, turnover has steadily increased in a week.

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< p > "at present, AOKANG's market in China has gradually become mature and stable. Through cooperation with overseas distributors, AOKANG will expand its pace of development in Southeast Asia and Europe."

According to AOKANG chairman Wang Zhentao, AOKANG will continue to increase investment in brand and R & D, accelerate the pace of internationalization of enterprises, and strive to achieve the dream of "AOKANG's global a href=" http://www.91se91.com/news/index_x.asp "brand > /a" for a hundred years.

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"P", the opening of the first AOKANG store in Vietnam and the establishment of the first overseas agent, symbolized that AOKANG has entered a new stage of the strategic development of the overseas market.

Industry experts believe that China's "a href=" http://www.91se91.com/news/index_x.asp "shoes" /a is accelerating its pace of globalization. As a leader in the footwear industry, AOKANG has set up a model for more Chinese brands to enter the international market.

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The reason why P can be favored by overseas markets is also inseparable from AOKANG's outstanding achievements in environmental and social responsibilities.

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At the annual meeting of China Green company held in 2013, AOKANG P entered the list of top 100 Chinese green companies for the fourth time. It is also the only shoe manufacturer in the shoe and clothing industry.

"The top 100 list of national green companies" is the first ranking company to evaluate the sustainable competitiveness of enterprises in China. It was first released in 2008. It is regarded as the most forward-looking evaluation system of company competitiveness. The selected enterprises were screened from the "top 500 Chinese enterprises", "the top 500 private enterprises in China", "Fortune 500", and the more than 1400 listed companies in the world with outstanding achievements in environmental and social responsibility and non-listed company.

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In the selection criteria of < p > hundred green companies, the economy accounted for only 10%, and the sustainable development of enterprises and social responsibilities assumed a larger proportion.

In this selection, Suntech electric, LDK LDK, Guizhou Moutai and other 12 top companies were listed on the list of three "red lines" which were "legal accountability", "environment, health, safety accidents" and serious economic losses.

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< p > AOKANG is committed to providing customers with "green products, green experience and green life", that is, green products, green after-sales service, green and healthy quality, and create a sustainable, recyclable, natural and fashion mode of "green consumption".

At the same time, AOKANG is also the industry's first "green procurement standards for shoes materials", setting up environmental protection access threshold for shoes suppliers.

A series of energy saving and emission reduction measures have been introduced by introducing advanced production equipment and eliminating high energy consumption equipment.

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< p > with AOKANG in the selection of green companies, P & G (China), HUAWEI, Wanda, Baosteel Group, State Grid and other companies.

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