Thousands Of Han Chinese Clothing Group To Reduce Inventory And Reduce The Stock To Promote The Return Of Funds

< p > this winter is not too cold. The survival pressure of garment industry is increasing day by day.

Yesterday, reporters learned from < a href= "http:// http://www.91se91.com/news/list.aspx Classid=101112107108" > Han faction clothing exhibition < /a > scene, compared with the same period last year, the sales volume of clothing enterprises in Wuhan is generally down or unchanged, and sales promotion has been reduced, and the discount strength is greater than in previous years.

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< p > see in the Wuhan acrobatic hall, the Han style clothing brands such as Yuan Tian, Rong Rong, glacier, Qian Hui and so on are touring.

Each of them displays the new winter clothing in 2013, usually 65% off, and the cheapest ninety percent off.

It is understood that this exhibition was led by the Wuhan clothing trade association, and jointly organized nearly 1000 Han clothing enterprises in Wuhan. From January 12 to 28, it was held in Wuhan acrobatic hall and opened Wanda Plaza.

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< p > reporter has learned that one of the purposes of this tour is to help Chinese clothing clear inventory and withdraw funds.

At the scene of the tour, a company official said, "by the end of the year, fabric dealers and workers will have to check out, plus the weather is warmer and the inventory pressure is relatively large."

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< p > in fact, it is not just Han style clothing that is affected by the weather.

"Throughout the winter, the sales volume is better than that of the ultra-thin down garment containing 50 grams of flannel, and there are very few people buying the thick ones."

A staff member from a down clothing store in Lu Xiang said that the down jacket had begun to sell at a discount.

The owner of a crown clothing store in an electronic mall sighed for the mistake of purchase in 2013. "The pressure on the down jacket inventory is very large, and the capital turnover is not enough. The funds for the Spring Festival can not be moved."

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Wang Jianping, vice president of Wuhan clothing trade association, suggested that modernized management of < a href= "http:// http://www.91se91.com/news/list.aspx Classid=101112107101" > inventory /a should be carried out by means of modernization. In addition, the reduction of output and additional value of high clothing can effectively avoid the impact of weather on enterprises. "P"

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< p > in addition, the relevant personages said that under the adverse effects of various raw materials and employment costs generally rising this year, the appreciation of the RMB exchange rate and the raising of the financing cost, some Chinese clothing enterprises have shifted their efforts to the core competitiveness, and a number of wholesale enterprises have pformed to the retail terminals, and have changed the old mode of fixed production and marketing, and changed the marketing mode of selling their products.

At the same time, in addition to traditional physical sales channels, garment enterprises, like cat owners (expanding location information), Ai Di (expand site selection information), Yi Gu, Shi Cheng and other enterprises, have developed rapidly, a href= "http:// http://www.91se91.com/news/list.aspx Classid=101112107105" > e-commerce "/a" has been developing rapidly, and online clothing sales are growing rapidly, so as to digest inventory.

Take yuan Tian, an example of Han faction, for 3 years, the average annual sales volume is 10 million.

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At present, the Han style clothing enterprises are getting rid of the homogenization competition and developing to the personalized style. "P"

In April this year, the heads of more than 30 Wuhan garment enterprises went to Dubai to investigate the world's top garments. In August, more than 10 garment enterprises went to Hefei to participate in the exhibition of famous and excellent new products organized by the Wuhan municipal government.

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< p > this year, 14 Han style garment enterprises represented by Yuan Tian and red people co sponsored one hundred million and set up "Wuhan Han faction business exchange investment Limited by Share Ltd".

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< p > Liu Shuren, President of the Wuhan clothing trade association, said that in the future, the Han style clothing enterprises will seize the market and build a Han garment industrial park, which will integrate garment design, production and sales to undertake the pfer of garment industry. Wuhan's annual sales volume will be more than 50 million and more than 100 garment enterprises will be settled.

At the same time, we will form a street of centralized selling of Han style clothing and form a Han style characteristic street. After the success of the model, it will be replicated and popularized throughout the country.

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