Yangzhou Store Merchants Move To Meet The Electricity Supplier To Highlight The Status Of The Store
< p > last year, Princess lux started quietly to expand the physical store.
As of last year, more than 200 chain stores have been opened across the country.
Yangzhou Jinying Wenchang store, JINGWAH City store, Maui department store, Wan Jiafu and other shopping malls can see the brand.
< /p >
< p > < strong > let consumers experience "fast fashion" < /strong > /p >
< p > < strong > visit: Shopping Center < /strong > /p >
< p > < strong > means: attach importance to atmosphere and create perfect a href= "http://www.91se91.com/news/index_c.asp" > consumption experience < /a > /strong > /p >
< p > last Christmas, under the impact of multiple rounds of electronic commerce, Yangzhou Golden Eagle continued to lead the Wenchang business circle, ending in 2013 with sales performance of 32 million.
This year's new year's day, 25 million of sales once again refreshed a single day record.
< /p >
< p > "on the price, the entity store is more than the electricity supplier, so it is more necessary to sell the service and sell the environment in the hypermarket."
Yang Genglai, a scholar in Yangzhou who has long been concerned about the development of Commerce and trade, said that at the end of last year, the Golden Eagle first won the promotion of atmosphere.
"For example, Christmas Eve launched the first outdoor snow making machine in Yangcheng city. Seeing snow and Christmas trees at the scene is very different from online shopping."
In addition, some of the store's brand counters, the city's independent cash register.
Wu Da, director of Yangzhou Golden Eagle planning department, said that consumers always want to finish shopping at the fastest speed, and do not need to queue up to pay for the goods without logistics.
< /p >
< p > < strong > household appliances business entity shops develop < /strong > /p >
< p > < strong > visit: household appliances industry < /strong > /p >
< p > < strong > means: online shopping mall for the physical store to import passenger flow < /strong > < /p >
< p > by the impact of the electricity supplier, many home appliance stores in Yangzhou choose to reduce the channels under the line, and increase online promotion.
However, last year, sunning Yangzhou 24 stores and two regional flagship stores opened one after another, and the flagship store in Huaihailu Road upgraded and adjusted to exceed the target sales target for 2013. Taizhou's west dam shop opened for 3 days and its sales exceeded 15 million.
< /p >
< p > reporters came to Suning Huaihailu Road store and found that unlike the online store, the Suning store links suning.com's two dimensional code to the price tag of each commodity, encouraging customers to choose products and their own price.
< /p >
< p > "next APP go home slowly, pick it up and buy it again."
Many of the shop staff became suning.com mobile APP promoter.
The application can not only compare the price on line, but also facilitate the online payment and delivery process.
Suning uses mutual drainage between online and offline businesses. Instead of snatching the business under the line, the Internet business has become an important importer of physical stores.
< /p >
< p > < strong > visit: < a href= "http://www.91se91.com/news/index_c.asp > > garment industry < /a > /strong > /p >
< p > < strong > trick: online and offline styles of goods do not repeat their respective development < /strong > < /p >
< p > < strong > online and offline differentiated operation < /strong > < /p >
< p > in just a few years, Yangzhou's Princess lute Princess children's clothing has completed the entire network layout of Taobao, Tmall, Jingdong, Dangdang and other mainstream e-commerce sites, becoming the first brand of Chinese girl's clothing.
< /p >
< p > last year, Princess lux started quietly to expand the physical store.
As of last year, more than 200 chain stores have been opened across the country.
Yangzhou Jinying Wenchang store, JINGWAH City store, Maui department store, Wan Jiafu and other shopping malls can see the brand.
In the era of electricity supplier prosperity, why is it that the Internet is losing money?
< p > in addition to accurate market positioning and strong storage base support, sales of goods on line and offline are basically different. Online shop style and shop style are not duplicated as much as possible.
Taobao users and customers in shopping malls have different needs.
"Sales of physical stores are growing steadily."
The company will open up many kinds of sales channels, such as planning and constructing a princess's castle, including sales display, entertainment and leisure, to satisfy consumers' multiple experiences.
< /p >
< p > < strong > immediately comment < /strong > < /p >.
< p > < strong > < a > href= > http://www.91se91.com/news/index_c.asp > > shop > /a > how to "irreplaceable" < /strong > /p >
< p > no matter Golden Eagle, Suning or princess lex, they all exist in the form of chain stores.
This type of store has strong brand awareness and perfect after-sale service system, and many local citizens are happy to buy it.
However, with the rapid development of e-commerce, many shops in Yangzhou have almost lost their jobs.
At present, most of the entity stores, trapped in the impact of the electric business, have encountered the confusion of "fitting room" under the line.
People in the industry generally say that if a physical store can provide an irreplaceable shopping experience, there is still something to sing about in the competition with the electricity supplier.
< /p >
- Related reading
- financial news | Small Parts Children'S Clothing Exports "Stumbling Block"
- Shoe Market | The Popularity Of Cottage Shoes Has Dealt A Heavy Blow To Genuine Shoes.
- Staff world | How To Make Employees Interested In Enterprises?
- policies and regulations | Textile Ecological Strategy In China
- policies and regulations | WTO Condemns EU'S Anti-Dumping Actions Against Footwear In China
- policies and regulations | The United States Has Developed The Industry Standard For Lead Content Of Footwear And Other Products.
- Exhibition | The Twelfth Chengdu International Shoe Machine Shoe Materials Exhibition Was Held In September.
- Successful case | Foreign Manager, Expatriate Or Open Recruitment?
- News and information | Sichuan Shoe Enterprises Pformation To Find A Breakthrough To Improve Product Value Added
- News and information | Shanghai Leather Shoes Comparative Test Is Only Half The Combined Rate.
- Daphne Annual Same Store Sales Fell 10.4% Profit Warning
- Nike Launches 2014 Black History Theme Series Sports Products
- Interpretation Of Bosideng's Guerrilla Store Strategy
- The Reason Why Warp Knitted Fabric Industry Encountered Adverse Cold Current In Guangzhou
- Adidas Set A New Sales Target: $17 Billion In 2015.
- Winter Jacket Is Recommended For Fashion.
- Fashion Leather Jacket, Skirt And Pants Are All Fashionable.
- Many Businesses Are Launching A New Round Of Discounted Clothing Brand Fraud.
- The Brand Pattern Of Children'S Clothing Is Gradually Forming, And A New Marketing Mode Appears.
- PEAK'S Overseas Sales Are Gratifying Parke Series