"Bosideng" Landed In Manhattan, USA To Participate In New York Fashion Week.

< p > recent news, < a href= "http://sjfzxm.com/news/index_s.asp" > Bosideng < /a > International Holding Co., Ltd. in March 2013, said it will visit the US market. After nearly a year, Bosideng Boston's guerrilla shop at Rothmans men's wear shop in Manhattan Union Square finally opened its doors. The founder and chairman of Bosideng, a href= "http://sjfzxm.com/news/index_s.asp" > GAO de Kang "/a" were also involved in the new shop ribbon cutting. Gao de Kang expressed his hope to succeed in the US market. Let's take a look at the details.

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< p > according to WWD reports, Bosideng Bosideng will participate in the "a href=" http://sjfzxm.com/news/index_s.asp "Libertyshow" /a "held in New York this week, meeting with wholesale customers. It is said that Bosideng Bosideng is looking for places to open in Manhattan, and plans to participate in a href=" New York "Fashion Week.

In order to expand in the US market, Bosideng Bosideng has recruited many industry veteran and public relations companies. The former HugoBoss and JosephAbboud executives MartyStaff will be Bosideng advisors and agencies of Project, and Project will be responsible for Bosideng Bosideng social media marketing, and public relations company AgentryPR will be responsible for its marketing and PR in the us.

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< p > > a href= "http://sjfzxm.com/news/index_s.asp" > BosidengInternationalHoldingsLtd < /a > Bosteng founder and chairman Gao Dekang also participated in the new store ribbon cutting. Gao Dekang expressed his hope to succeed in the US market.

MartyStaff says Bosideng Boston plans to land 15-20 high-end stores and other retailers in the fall this fall, and plans to open temporary stores in Las Vegas, Losangeles and Miami in the spring.

As for the new store in Manhattan, it is being addressed. It will be the same as the London store. Bosideng Bosten will not use the lease method, but directly purchase real estate.

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< p > mid October 2013, BosidengInternationalHoldingsLtd (HK:3998) Bosideng International Holdings Limited acquired a British apparel Brand Company.

Bosideng spent 40 million yuan from its FastspeedInvestmentsLimited to buy Hongkong Tong Chang Investment Co., Ltd. through its wholly owned subsidiary Bosideng International Fashion Co. Ltd., and the Greenwoods of the British menswear brand belongs to the same investment.

It is reported that Hongkong Tong Chang Investment Limited owns GreenwoodsMenswearLimited96% shares.

According to Bosideng announcement, GreenwoodsMenswearLimited owns Greenwoods and 1860 two men's wear brands.

In the fiscal year ended March 31, 2013, GreenwoodsMenswearLimited earned 24 million 416 thousand pounds, a net loss of 2 million 846 thousand after tax, and a net loss of 199 thousand pounds.

According to the agreement, the total price of the paction is RMB 40 million yuan, which will be paid to Fastspeed by cash in December 31, 2013.

Posden has previously provided direct investment to Tong Chang for a total of 8 million pounds (about 78 million yuan) to meet Greenwoods's working capital requirements.

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< p > July 26, 2012, Bosideng Boston London store officially opened, officially stepping up the pace of international expansion.

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< p > according to the relevant data, as of the first half of September 30, 2013, the revenue of BosidengInternationalHoldingsLtd Bosideng International Holdings Limited decreased by 8.8% to 2 billion 809 million 200 thousand yuan, gross profit margin rose 380 basis points to 49.4%, net profit rose 3.1% to 326 million 100 thousand yuan, or 4.10 yuan per share.

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