Fan Bingbing Drives 500 Million Online Shopping Stars, "The Same Paragraph" Clothes Are Popular.

< p > < strong > Fan Bingbing a person drives 500 million online shopping < /strong > < /p >.

< p > searching for "star money" on an e-commerce website. You will find that no matter what the "goddess" Fan Bingbing and Tang Wei wear everyday, or "spicy mother" Sun Li, Li Xiaolu and other fashion clothes to attend the fashion week, or bee's street pat "a target=" _blank "href=" http:// www.91se91.com/ "> clothing" /a ", all of them are greatly praised by netizens.

Even the "Green King" Andy Lau grabbed a green military coat, which has as many as more than 200 related products.

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< p > stars equal to the economy? In fact, the invisible effect of "star effect" can also be quantified.

At the end of last year, the nation's largest e-commerce website announced the list of "entertainment economy list" in 2013, announces that Fan Bingbing has driven nearly 500 million yuan of turnover in the website.

In search of "Fan Bingbing" on the electricity supplier website, the number of related products is nearly 150 thousand, including clothing, bags, cosmetics, digital products, etc., and consumers age is across 50 to 90.

"Fan Bingbing" has become a household name and become the most commercial star artist.

In addition to movie stars, British celebrities and other political celebrities appear in public wear, and so far they have been selling hot "Taobao money" on the Internet.

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< p > it seems that in the eyes of the Chinese people, "star money" has already meant "fashion frontiers". Netizens who want to pursue fashion do not need to do any homework, follow the footsteps of celebrities, and become fashionable fads.

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< p > < strong > "hot drama" tide clothes then wear upper body < /strong > < /p >.

< p > Korean dramas are famous for their a target= "_blank" href= "http://www.91se91.com/" > dress < /a >. Every hit Korean drama will attract "chasing people".

According to Taobao Korean shopkeeper, Korean dramas will list the brands and styles sponsored by the drama series.

So often the hot drama has not yet been broadcast, the Internet has already started selling the same clothes with the same spirit! "The copy of the same big sale, the expensive genuine product and the same paragraph have also been sought after by fans.

After the broadcast, the costumes were auctioned on Lee Min Ho's performance. The auction site was once paralyzed by fans.

Of course, in addition to Korean dramas, the fashion in American dramas has been gradually accepted by domestic fans. The fashionable style of the hit American drama "gossip girl" has made many young people crazy. Even the same kind of hoops, jewelry and bags worn by female supporting roles has also become a hot selling product.

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< p > not only that, but also the sales volume of online shopping brought by fashion packaging of domestic dramas should not be underestimated.

A "hot mother", Sun Li in the drama all the fashion dress has also become a big online shopping, all its clothes from head to toe have been imitated, even netizens even their nail polish.

Similarly, small star driven sales of the same type are also shocking.

After the end of each program, where the daddy went, the 5 children's clothes became the first imitated objects for netizens to dress up for their children.

Even the "otter egg" appeared in the program was also instantly known as the sales champion of the same kind of toys.

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< p > < strong > short flat fast business with the same paragraph < /strong > < /p >

< p > then, where do these "star money" come from? According to a senior seller on the electricity supplier website, there are three kinds of "same money", the same brand, the same brand and model as the stars wear.

But in general, the number of costumes and bags used by stars is less than tens of thousands.

As a result, many netizens will choose the second type - the same high imitation, that is, just like the appearance of the star items, only the counters can distinguish fake and fake products.

Such products are complex and expensive because of their complex workmanship, so many netizens choose imitation products. They look similar, but they are cheap products that are crude and have no form or spirit.

For most people, it is still luxurious to spend tens of thousands of dollars on a finished garment.

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< p > the seller revealed that stars are like "spokesmen" of products. Once stars are used, these products will immediately become "red" as advertised.

At this time, the online wholesalers of all sides began to be eager to make a move. If they want to be a high imitation businessman, they will buy a genuine product to come back to "fight the board", and the merchants who want to make cheap goods will directly follow the picture: "only those real hot money are willing to buy genuine copies to imitate."

In order to achieve the one to one simulation with real products, they constantly adjust the details and even pursue the same color in the same sunshine.

It is reported that many coastal cities have specialized manufacturers of Prada, LV and other brand-name goods.

Some of these manufacturers have already had a rough scale. If the "explosion" is launched, they will soon be sold on line, and the finished products will soon be sold to Taobao merchants.

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< p > < strong > copy Milan Paris but hidden danger < /strong > < /p >

< p > powerful Chinese factories replicate "Paris" and "Milan". Consumers are naturally willing to spend the least money, and buyers and sellers are happy with it.

But the biggest problem followed - copyright.

In addition to exquisite workmanship and high brand value, there is also a "core competitiveness" known as "a target=" _blank "href=" http://www.91se91.com/ "designer" /a "unique design. Imitating the edition does not pay any fees, it has embezzled people's design and even brand, and there is obviously infringement.

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< p > secondly, although the difference between the same section and the stars is not much, the quality is very worrying.

According to a person who specializes in selling "imitation edition" leather bags in Guangzhou, "Shanzhai" is not difficult to dress for movie stars. It can be produced in two or three days.

However, in order to catch up with the trend and seize business opportunities, some businessmen often use some cheap fabrics, and their workmanship and quality are also very poor.

This is also reflected in the evaluation of netizens buying "star share". In a commentary on the sale of nearly 1000 pieces of "porcelain doll rhombus self cultivation long sleeved skirt" by Fan Bingbing of an e-commerce website, netizens expressed their true thoughts: "I think things are far from the picture. They are not worth the price at all. This is the most dissatisfied shopping for me."

And this kind of bad reviews often appear in after sale reviews.

However, because these goods do not have regular manufacturers and brands, consumers can hardly protect their rights. This also makes many manufacturers have no fear.

It can only remind consumers that in pursuit of fashion, they should pay more attention to testing the quality of clothing and prevent them from being deceived.

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