Management Analysis Of Business Casual Men'S Wear Brand Store

< p > < strong > 1. The selection of business men's clothing brand shops is very important. < /strong > < /p >

Investors in business men's clothing stores, when analyzing business circles and investigating competitive stores, also need to thoroughly analyze whether their shops are negatively related to the contents of nearby shops because of the same content and function of commodities, and whether they can interfere with each other and whether the attraction of P can be increased through mutual cooperation.

For example, if there are a number of casual wear shops around the world, competition at the level of casual wear will be more intense. At this time, it can be misplaced, and the target will be better in ladies wear or professional wear. For example, if the survey shows that the consumers here prefer Shanghai brand and do not like Wenzhou brand, they can give priority to joining Shanghai brand.

After all these questions are clear, we can look for the source of goods in a targeted way.

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< p > < strong > two. Business casual men's clothing brand choice is the key < /strong > < /p >

Head, Lao Ren (China) Co., Ltd. is a professional R & D, production and marketing professional "a href=" http://www.91se91.com/news/index_c.asp "clothing enterprise" /a ", founded in 1992, the company's main business is business casual men's clothing series, set up production base in Zhejiang, Fujian and Guangdong, Shanghai fashion men's wear franchisee has international advanced level production line, adopts the complete quality management system and perfect social responsibility system, now its brand:" old people's head "and" BOXILOG "two brands, the company fully introduces the international operation mode and marketing concept, Shanghai fashion men's franchised store adopts the" franchising "mode, comprehensively introduces CIS vision and image system, and establishes a huge distribution network. < p > business brand men's wear can be chosen by many brands, such as the old.

This is an old brand that is loved by consumers.

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< p > old man head is a very good fashion men's franchise project. It is the best Shanghai fashion menswear franchise. It enables investors to make money quickly. The old people try to make themselves a modern enterprise based on strong clothing retail, marketing and logistics network, and based on clothing research and development, manufacturing and brand culture.

All members are welcome to visit our company for guidance, business negotiation and joint development.

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< p > < strong > three. Business casual men's clothing brand investment profit analysis < /strong > < /p >

< p > the first thing to consider investing is its own savings.

Since the savings are hard won, it takes a sense of adventure to put money out and start a clothing store.

If it is a sole proprietorship, all risks must be borne solely.

However, for a friend who aspire to be a successful entrepreneur, there is no risk awareness.

A sole proprietorship is a store owned by individuals. Shopkeepers can operate their businesses according to their own business ideas. They do not need to consider other partners' opinions and ideas, nor are they responsible for the dividends of other investors.

Therefore, the sole proprietorship of a friend store is highly efficient, which is conducive to giving full play to the wisdom of the shopkeeper.

A sole proprietorship shop often does not have enough capital as a turnover, but in general, it does not invest all its savings at one time. It should be gradual and orderly, and increase investment in order to avoid losses and cause greater setbacks.

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< p > < strong > four. Business casual men's brand store store design and merchandise display should be attractive. < /strong > < /p >

< p > the layout and marketing of business men's clothing store, effective and reasonable shop layout can properly show the characteristics, texture and concept of clothing, help consumers to feel the product information in an all-round way, increase the impression of < a href= "http://www.91se91.com/news/index_s.asp" > Product /a, and form potential profits.

According to the main and auxiliary passageways, it is the key to store marketing to set up a comprehensive and effective display of merchandise and keep the customers' stay in the store.

For example, the large stores, such as the Ma song, which we know, are often ring-shaped or well shaped, while small shops are L or anti Y.

Among them, hot sales and fashionable money should be placed on the shelves of main passages so that customers can easily see and touch them.

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< p > men's clothing store combines the brand image and product characteristics to design the appropriate lighting atmosphere. The importance of light for product display can be imagined.

For the display of men's clothing store, the role of light is not only to simply illuminate objects, to meet people's visual function needs, but also to create space, render atmosphere and pursue perfect visual image.

In general, the store lighting in men's clothing stores should make the clothing stores full of personalization and artistic atmosphere, eliminate the visual angle of death through the cross illumination of all kinds of rays, ensure the best effect of display, and thus highlight the brand characteristics and the charm of the product.

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< p > < strong > five. Business casual men's wear brand store should pay attention to reduce the risk of pressing goods < /strong > < /p >

Pressing P will cause a vicious circle. For clothing, the most pressing thing is pressing goods.

Once a certain style of clothing is not sold, resulting in a backlog of inventory, it will hinder the operation of cash flow, especially for small cost clothing stores, men's brands to join discount stores cash flow is more important.

Therefore, brand menswear shops should actively deal with the problem of pressing goods, take effective promotion methods to digest inventory, make capital operation unimpeded, achieve better < a href= "http://www.91se91.com/news/index_f.asp" > operating efficiency < /a >.

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