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The Policy Of "Two Separate Children" Will Gradually Fall Into The Local Infant Industry Or Meet The Fast Growing Period.

2014/2/18 10:10:00 61

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Two Children Alone Pregnant And Infant Industry Children'S Wear

> a href= "http://www.91se91.com/" > pregnancy baby industry < /a > or meet the high speed growth period /p >
After the implementation of the "two child policy" P, the number of births in Beijing is expected to increase in the first five years. The rapid increase in the number of newborns is bound to open up a huge market for the pregnant and infant industry. Maternity dress, milk powder, baby trolley, toys, diapers, children's clothing... These baby products will usher in a major positive effect after the birth policy is relaxed. With the increase of baby birth, there will be a large number of consumer groups, and the prices of related products will also rise. Reported that the investment bank Jefferies analyst Jesse A analysis, initially estimated that the related industry's basic economic effects will be effective in 2015. Most of the second children's families, including baby carriages, baby cots, and so on, need not be repurchased, but they only need to buy pacifiers, milk powder, children's clothing and other consumables. Therefore, there will be a big increase in the consumption of consumables in the baby industry. Insiders pointed out that for businesses, in addition to the traditional store sales will be hot, but also pay attention to the recent promotion of new ways, including WeChat, App planning marketing platform. 
 except for pregnant and infant supplies, the children's playground has been more and more in recent years. Ocean ball, slide, trampoline, merry go round... Every child here will play with pleasure, and businesses will also sell cold drinks, snacks and souvenirs in the playground for parents to buy. Beijing Business Daily reporter survey found that only two kilometers around the Beijing West River business circle, there are at least three medium-sized children's indoor playground, each playground's single play price ranging from 45 yuan to 60 yuan. Located in the Aegean Sea shopping center of the West River Business District, there will also be a large indoor children's playground with a Korean theme. When more and more families in the future usher in second children, the consumption of such children's playground will also increase significantly. 
 public service related fields will be promoted /p >
The consumption of newborn babies not only covers the industries such as a href= "http://www.91se91.com/", "pregnant baby" /a, supplies, housekeeping, etc. the arrival of large-scale baby boom is also expected to increase consumption and stimulate the economy, creating more employment opportunities and entrepreneurial opportunities. Some analysts believe that due to the high cost of living in the first tier cities, childbearing desire is not strong, because the "two child alone" policy liberalization and birth of infants will mainly appear in the domestic 234 line cities. Although the proportion of the only child families in the 234 tier cities is low, the fertility desire is stronger than that in the first tier cities. With the increasing consumer awareness of consumption, higher income levels and higher consumption penetration, the consumption capacity of all kinds of infant products related to pregnancy and infant will be stronger. 
 in fact, the reason for the relaxation of the childbearing policy in our country is the excessive aging of the society. Due to the shortage of young adults, the "labor shortage" and "recruitment difficulties" are constantly being staged. At the same time, the old age beds in the nursing homes are hard to find. The support of large numbers of the elderly needs social and economic support and the population burden is too heavy. Zhao Ping, deputy director of the Ministry of consumer economics of the Ministry of Commerce, believes that with the increasing number of families choosing to have two children and the natural growth rate of population increasing in the future, the situation of labor shortage will be effectively alleviated in the next few decades, and the rate of social aging will also slow down when the proportion of labor force increases. By that time, the burden of the whole society will also be reduced. 
 in Zhao Ping's view, "letting go of the two children" will have an impact on all kinds of urban infrastructures except for the influence of clothing, food, shelter, spanportation, coal, water, electricity and other fields. "Over the years, the continuous decline of fertility rate will suddenly change, and the number of people will increase, and the total demand of the future society will increase. This growth is not a short-term wave, but a jump growth. The demand and supply of various products and services will be improved. The" two child "policy is the driving force of traction. Zhao Ping believes that the growth of demand for pregnant and infant products and housekeeping services is just a change that appears immediately after the adjustment of < a href= "http://www.91se91.com/ > > /a > adjustment. With the advent of the baby boom, there will be indirect associations in all areas including public services in the future, such as widening roads, increasing beds in hospitals, increasing degrees in schools, and increasing the size of communities.