UNIQLO Electricity Sales Surge, E-Commerce Talent Gap Increased
< p > in recent years, e-commerce in Huizhou has maintained a good growth. From 2010 to now, the annual turnover of e-commerce has increased by about 30%. At the same time, it has also produced JEANSWEST and cool friends and other provincial and even national electric business demonstration enterprises, which has led to the development of a number of small and medium-sized electronic business enterprises.
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< p > however, with the large number of foreign enterprises stationed in China, Huizhou enterprises have also encountered competition pressure from foreign mature counterparts in the development of e-commerce, such as JEANSWEST apparel (China) Co., Ltd. (hereinafter referred to as JEANSWEST) suffered the competition pressure from Japanese clothing brand UNIQLO, which is a clothing retailer.
At the same time, Huizhou enterprises are also faced with problems such as lack of professional personnel, lack of logistics support, and lack of industrial agglomeration effect.
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< p > in the group discussion of the CPPCC session yesterday, CPPCC members have put forward views and suggestions on the future development of e-commerce in Huizhou. Many members also said that the development of Huizhou's electricity providers urgently needed the government to provide a complete logistics supporting resources and support the development of e-commerce.
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< p > < strong > < a > href= > http://www.91se91.com/news/list.aspx > Classid=101112107101 > UNIQLO /a > electricity supplier sales volume explosion makes peer feel pressure < /strong > /p >
In the past three years, the development of e-commerce in China has been developing rapidly. The online sales of important nodes such as "double eleven" and P are in full swing.
As a national electricity supplier demonstration enterprise, JEANSWEST based in Huizhou has been exploring the development path of electronic commerce since 2009. It has invested a lot of manpower and material resources in various fields. It has done enough homework in the field of electronic talents and electricity supplier matching. In recent years, it has been doing well. In 2013, "double eleven" had about 50000000 sales volume in one day.
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< p >, but this achievement encountered the impact of foreign peer enterprises. Angie Cheung, member of the CPPCC Committee and JEANSWEST general manager, was worried.
Like "double eleven" in 2013, UNIQLO, a casual wear retailer, had more than 1 hundred million sales on Tmall.
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< p > according to Alibaba's Tmall database, last year, the "double eleven" Tmall platform totaled 35 billion 19 million yuan, of which one of the most popular sales outlets was Tmall UNIQLO.
More importantly, compared to about 20000000 in 2012, UNIQLO's sales on Tmall platform last year increased by 500%.
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< p > in the clothing industry is not booming today, many garment enterprises are facing development problems. The explosive growth of UNIQLO surprised many colleagues including Angie Cheung.
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< p > "UNIQLO can grow so fast that it must have its perfect electronic planning and logistics matching."
Yesterday at the seminar held by the CPPCC, Angie Cheung said JEANSWEST has been groping for e-commerce development and logistics planning, but it is far from enough to compete with more mature foreign brands.
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< p >, therefore, Angie Cheung hopes that the government can provide more enterprises with some e-commerce supporting resources, especially in logistics matching and personnel training, and solve some development problems for Huizhou enterprises from a long-term perspective.
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< p > < strong > members suggested that Huizhou should build an efficient a href= "http://www.91se91.com/news/list.aspx Classid=101112107108" > logistics platform < /a > /strong > /p >
< p > aiming at the current dilemma of the development of e-commerce in Huizhou, CPPCC member Wu Guibin also pointed out that Huizhou's online shopping enthusiasm is active. Last year, the turnover of Tmall was 124 million yuan on the day of "double eleven", and the business application of TCL and many other enterprises also achieved initial success.
However, there is still a long way to go for Huizhou to leave the power business. There are three main difficulties: lack of talents, lack of logistics support and insufficient industrial agglomeration effect.
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< p > Wu Guibin suggested that Huizhou can vigorously train and introduce professionals, and build an active and efficient professional logistics platform.
The government should play an active role in regulating and guiding, and form a healthy situation of many enterprises and logistics enterprises as soon as possible, and strive to form a modern logistics system that actively supports the widespread use of electricity providers.
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< p > for this reason, Zhang Ying, standing committee member and deputy mayor of Huizhou Municipal Committee, said that in response to these problems, Huizhou will improve the policy system to accelerate the development of e-commerce. On the one hand, it will implement the policies as soon as possible, and at the same time, combined with the reality of Huizhou's electricity providers, further refine preferential policies for taxation, financing, land and other aspects, and optimize the development environment of e-commerce.
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< p > at the same time, improve the basic guarantee for the development of e-commerce, such as the construction of logistics network infrastructure.
At the same time, we should improve logistics matching, integrate existing logistics resources, vigorously develop the third party logistics, promote the fourth party logistics, improve the socialization, organization and informatization level of logistics distribution, and support the professional service of electric power providers.
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< p > besides, Huizhou will try to introduce and cultivate a group of "a href=" http://www.91se91.com/news/list.aspx Classid=101112107105 "," electricity supplier leading enterprise "and" /a "enterprise and platform, and set up regional headquarters in Huizhou.
In addition, we should strive for some well-known leading enterprises of electric business, set up branches or business operation centers in Huizhou, and form a depression for the development of electric business.
Relying on the existing industrial clusters, we promote the close integration of the electricity supplier with the existing featured industries, such as chemical industry, electronics, textile and clothing, agricultural and sideline products, etc.
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< p > aiming at the lack of talents in electrical business, Zhang Ying also said that Huizhou will strengthen the cultivation and support of professional talents, and on the one hand, increase the strength of introducing talents, especially high-end compound talents.
On the other hand, with the cooperation of large schools and enterprises, we support the joint efforts of well-known electric providers with Huizhou University and Huizhou technician college to cultivate multi-level e-commerce talents.
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