Why New York Fashion Week Is So Calm

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< p > first, the star who can attract the attention of the masses, whether in the early years of Gong Li, or Maggie Cheung or Zhang Ziyi, is in turn in Paris fashion week. The co operative brand is not LV, DIOR or YSL.

In the past two years, with the improvement of the consumption power in the Chinese market, more and more Chinese stars have been brought to Paris.

Fan Bingbing's brave Paris fashion week not only promoted her position in the fashion circle, but also attracted many luxury goods industry endorsements.

It has been estimated that only 2012 Paris spring and summer fashion season on Monday, more than 30 Chinese stars appeared in the show.

The star group of New York fashion week is not only so strong in quantity, but also can not compete with Paris or Milan on the star heavy weight. The 2014 autumn winter spring and summer fashion week has just ended. Wang Luodan, Zhang Lanxin, Zhang Xinyuan, Jiang Xin and so on appear in Michael Kors, DKNY and other showrooms. Looking at it, they are all two or three star stars in China.

Six months ago, the 2014 spring and summer fashion week in New York was more like Wei Chen's talent star.

When the star aura is weak, there are not many natural domestic attention.

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Less than P, unfortunately, in recent years, < a href= "http://www.91se91.com/" > New York autumn and winter fashion week < /a > is always the same period as the Chinese Spring Festival. If the former fashions were able to reverse time lag and stay up late to see or comment on the show, then this year, there was no such need at all.

Huang Bo, dressed in the Hermes suit, like micro-blog technical school student micro-blog, has been turned mad thousands of times. It is enough to prove that even if the fashion is ridiculed, it must take full advantage of the time and place, and the high exposure rate and the number of people watching the Spring Festival Gala are enough to shake off thousands of times of the New York fashion week.

Besides Huang Bo, Niu Li's Valentino red coat was first exposed by netizens. The seller of Taobao sold many "Spring Festival Gala" with the fastest speed. Compared with the New York fashion week on the other side of the ocean, the "spring evening Fashion Night" is really close to the people's livelihood, and it also resonates with people.

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< p > in fact, most of the ordinary people do not care about fashion week except for the practitioners in the fashion industry.

This feature of New York fashion week is even more obvious. Compared with the traditional fashion week such as Paris and Milan, it plays a more prominent role as the "product order meeting". In Paris, the brand show is not only an ordering function, but the 10 minute fashion show that the brand spends millions of euros each year will also be the most important public relations event in the whole year. As a flagship brand such as LV, it is possible to become an important moment in the fashion history of future generations.

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< p > New York fashion week has been linked to pragmatism and Commerce since its birth.

New York fashion week was born in the war, because the Nazis occupied Paris, Eleanor Lambert set up fashion week in New York, hoping that people will shift their attention to fashion from Paris to the United States.

Compared with the fashion week of Milan showing off tailoring skills and Paris's pursuit of dreams, New York fashion began on Monday based on such a strong business atmosphere.

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< p > the old fashion empire did not see this young fashion week at the beginning. Until 1973, Eleanor Lambert went to Paris with 5 a target= "_blank" href= "http://www.91se91.com/" designer /a, showing the works of American designers to Chanel and Dior, and their works caused a great stir in Europe.

At this point, we can no longer ignore the power of innovation in New York. American designers have formed a shining and luxurious lineup, including Oscar de la Renta, Ralph Lauren, Donna Karen.

And since LVMH boldly launched Marc Jacobs as the creative director of LV, designers from New York have been appreciated by European brands. This season's New York autumn and winter fashion week can illustrate all this. Jason Wu has designed a very rich women's spirit dress for the German brand Hugo Boss. Alexander Wang, in addition to its annual design in Paris, has displayed its own brand name works in New York fashion week.

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< p > since the fashion week was founded in 1943, New York fashion week has been designed to make people more comfortable.

Claire Card showed her "soft fabric" in the fashion week of 1953. In 1965, Anne Clay pioneered a new design -- an independent jacket and bottoms. In 70s, the Hester brand made a fort hat for Jacqueline Kennedy. 72 years later, Calvin Klein (CK) sewed his name on his underwear. Today, New York fashion week is still insisting on providing tailored tailoring. This year, during the fashion week, Coach launched its first ready-made garment series in fashion week.

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< p > interestingly, in addition to the efforts of the designers themselves, the most enthusiastic Americans are not Hollywood stars or models, but from the power of politics. From Jacqueline Kennedy to Nancy Reagan, to today's Michel Obama, they are all keen to bring young designers to help improve the fashion industry in New York.

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< p > more and more young new brands choose New York fashion week to release their own new products. The brand that is most concerned about the whole fashion week is Victo-ria Beckham, which is already the center of the hot girl's business. Whether it is her own style of dress or its design, it is complementary to New York's metropolis. Last season, the image of the strong woman who was dedicated to her was also popular among the people. This season, she still dressed as a woman in fashionable and practical design.

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< p > for young and brand like Victoria Beck-ham, making a show in New York is the best choice. Chinese brand Bosideng joined the New York fashion week camp this year. All the fashion week is for a target= "_blank" href= "http://www.91se91.com/" > clothing "/a" itself. Since fashion week moved from Bryant Park to Lincoln Center, the Fashion Week Organizing Committee has provided a lot of infrastructure services for the brand. At the beginning of the week, New York fashion week operator IMG believed that the introduction of network technology must be installed in the week, and in general, the old building could not meet the requirement of the Victoria.

At present, the main venue of New York fashion week is set up in Lincoln Center. Many fashion editors have thought that this is in line with the elegance and appropriateness of fashion week.

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