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    Hardware Machinery Professional Market Prospect Is Broad, Fight Brand Internationalization

    2014/3/5 14:04:00 59

    HardwareInternationalizationMarketing

    < p > Li Guangdong, special adviser of Dongguan metal machinery and Die Industry Association, believes that only by constantly enriching and innovating the connotation and mode of the hardware market can we enhance technology and services through differentiation so as to maintain ourselves in an invincible position in the fierce competition. < /p >
    < p > the market of the future will be the era of brand assembling, and put forward double requirements for the market and brand. As a professional market, not only the hardware must be perfect, but also the service function should be promoted. From generality to individuation, the market will be used to promote the brand in depth, encourage more brands to enter the market, push the development of single brand with the overall driving force of the market, and realize the common prosperity of the brand and the market. Reporters in Jin Ming International Machinery Mold City to see, brand positioning and specialization, let this place become the first choice of domestic first-class hardware mold enterprises, now there are more than 400 households. Makino, the world famous brand, is one of the first merchants to enter Jin Ming international machinery and mould city. "Jin Ming international brand machinery trading area (machine tool 4S shop Exhibition Center) put forward the slogan is for strength oriented enterprises tailored to provide the market with high, specialized, precision machine tools to meet the high level of customer demand." < /p >
    < p > the first mobile e-commerce application platform in the industry -- Kim Tong Tong builds a network foreign trade platform for hardware machinery and die enterprises and distributors. "Kim Tong Tong has bilingual in Chinese and English, supports mobile clients. We employ professional foreign trade personnel to develop foreign trade business for hardware machinery and die enterprises", Jin Ming, director of international marketing Wang Hongtang told reporters. The choice of enterprises to settle down is precisely the market orientation of Jin Ming's international branding and internationalization. "For example, in order to meet foreign orders, Jin Ming international has contacted some orders abroad through gold machine to hand over to our dealers, which has increased our business volume. Apart from the domestic market, it helps us expand overseas markets and make us feel more confident. " It is said that enterprises stationed in Fuji hardware business. < /p >
    Wang Hongtang, Jin Ming, director of international marketing, said: "we have set up a brand mechanical trading area, opened the golden machine, set up foreign trade companies, launched international trade through Jin Ji Tong, guided customers from domestic trade to foreign trade, and embodied the concept of brand and international marketing headquarters". "P" At present, Jin Ming International Machinery Mould city is actively declaring the bonded logistics center, and wants to build a hardware machinery supply chain industrial service platform, which integrates procurement, logistics, financing, bonded, import and export agents, and realizes the organic integration of logistics and trade circulation. < /p >
    < p > to help enterprises develop international marketing and actively participate in international trade has become an inevitable requirement for the development of hardware mold industry and an inevitable choice for professional market development. < /p >
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