Why Not Promote Brand Women'S Clothing Promotion?
< p > Why are many brands being discounted? The main problem is that the brand has not been differentiated, and has not really met the real needs of customers.
Women's clothing enterprises are facing a large-scale shuffle. Clothing must have its own personality, and sales promotion will lead to other people's desire to buy. It will inevitably enter a bottleneck. If a work can stimulate customers' desire to buy, the price will not be the first consideration.
Designing works that are suitable for some people, arouse their sympathy, and cultivate their customers' brand complex is the way to survive.
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< p > in fact, in the way of < a href= "http://www.91se91.com/news/index_c.asp" > promotion /a >, the brand is learning to add more.
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< p > < strong > flexible advertising strategy < /strong > < /p >
"P >" in the promotion and promotion, coconi passed more than a href= "http://www.91se91.com/news/index_c.asp" > press conference < /a >, which is the most conventional and effective way of publicity for designer brand.
Coconi will also choose to cooperate with fashion magazines and TV stations.
Cooperation is not through hard advertising, but through participation in some activities to promote brands, such as entertainment presenters and guests of clothing, television drama actors, costumes, Star Awards clothing, etc.
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< p > "these promotion methods will not be immediate and need to be persisted. It will enhance brand value in a subtle way."
The director of coconi should be Cui Jian.
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< p > < strong > VIP? Please come in! < /strong > /p >
< p > in the flagship store in Shenzhen, the first floor is spacious and bright, < a href= "http://www.91se91.com/news/index_c.asp" > fashionable shopping district < /a >, which continues the original natural elements. The two floor of the shopping district is cleverly designed to be a "flower tea bar". This is the providence VIP small City Club, Providence provides the exclusive area for VIP.
There are always some theme party, fashion salons about beauty, professional color talks, fashion shows, and free VIP.
Many VIP have made friends here.
In addition, Providence is planning to build a VIP field in the wild, open to VIP, waste and aestheticism, and create a vanilla garden where members can enjoy all the natural interests of all other business environments.
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< p > < strong > "partial topic" addition < /strong > < /p >.
The addition of "P >" Yi Zhi Hui "seems to be a bit of a problem. Relying on its unique brand marketing strategy, it has embarked on the road of success. In most local businesses, it also relies on advertising as a popular form of promotion. It has been looking for a way to raise brand awareness to the cultural field.
The publication of Yi Hui's fashion magazines, the establishment of design concept factories, and the holding of the celebrity forum for fashion life, Zhao Huizhou put his eyes on the broad field of fashion and based on deep cultural accumulation.
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< p > today, this is a new operation mode to promote the upgrading of traditional industries by vigorously developing the creative and cultural industries. It is also the best cultural card ever produced by Yi Hui, although many other brands have followed this practice, and have built such museums, but none of them is so impressive.
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< p > "for clothing brand, what is the core value of a brand? What is the difference between a brand name garment with thousands of yuan and even tens of thousands of dollars, and a general garment with the same material and good workmanship? The core is the different connotation of brand culture, that is, the added value is different."
General manager Zhou Sheng explained, "we have done a lot of things that seem to have nothing to do with clothes.
Technology, technology, equipment, sales and other hardware can be copied, but the cultural energy hidden in clothing can not be pplanted.
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