How To Make Alibaba In The Vertical Field Of Clothing?

In the field of "P > B2B, Ali, Huicong and other giants, what are the opportunities for small entrepreneurs? This is a comment on" a target= "_blank" href= "http://www.91se91.com/" clothing "/a" vertical business venture project. In this field, wanting to do is one thing, doing another thing.

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< p > AI data show that in 2013 China's e-commerce pactions, B2B accounted for 77.9%, but in fact, more than 90 percent of B2B pactions are still online, the imagination is still huge.

In this field, the absolute big guy Ali and the B2B online trading battlefield dominated by Huicong, a thousand year old two, are already filled with smoke. Alibaba's B2B platform last year, "9.4 preparation day" has a single day turnover of up to 4 billion 190 million yuan; Huicong net also launched an online trading system last year, and successfully held the "12.3 purchase" procurement Festival, with a single paction volume of 1 million 560 thousand, and online trading once again tasted the sweetness.

When these two giants rush together, what are the opportunities for small entrepreneurs? < /p >

Less than P > two days ago, we participated in our micro roadshow project: tiny micro business, just want to be Alibaba in the vertical field of clothing.

The goal is to pform the wholesale mode of traditional clothing and make an e-commerce platform for clothing wholesale, that is, retailers and retailers who connect to the national wholesale market through online mobile pactions and light CRM.

At the same time, the platform joins the interaction between the two sides to enhance their understanding and help them to cooperate for a long time.

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It's another thing to do P.

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< p > < strong > what is meant to be done? < /strong > < /p >

< p > 1. < a href= "http://www.91se91.com/news/index_f.asp" > clothing wholesale < /a > the market has a paction scale of 1 trillion, while the clothing category of Alibaba is estimated at 80 billion.

With more than 9 billion pactions under the line, it will be possible to re create a Alibaba, which is the opportunity for online trading.

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< p > 2. B2B online trading is different from B2C. A complete online paction chain is relatively long, while the industry characteristics are quite different. Trading rules and trading habits are very different. This is difficult for a large platform to solve, so it will stimulate the development of B2B platform in vertical subdivision.

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< p > 3. at present, the traditional clothing wholesale market is not very good at the same time. On the one hand, it is impacted by electronic commerce and on the other hand, the internal competition is aggravated. Therefore, it is urgent to pform and provide an opportunity for our platform development.

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< p > 4. the long tail theory, which is produced in the Internet era, is applied in the field of clothing. It is the national wholesale market merchant and retail owner that we are positioning at present. This is undoubtedly a huge market share, and is also more suitable for solving with the Internet.

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< p > < strong > what is going to happen? < /strong > < /p >

< p > 1. B2B online trading is still in the exploratory stage.

The paction volume is large and the settlement cycle is long. At the same time, the whole process is accompanied by many processes such as inspection, warehousing, logistics, settlement and so on, and the paction process is very complicated. Therefore, if we can not solve this series of problems well, it will be very difficult to achieve online pactions.

That's why so far, B2B pactions are still concentrated online.

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< p > 2., the Internet base of customers is relatively weak. Most wholesalers and small stores do not have a deep understanding of online pactions. Instead of the traditional purchasing chain, instead of the wholesale market, it is not a simple and convenient way to solve the problem. Therefore, the cost of educating users is higher.

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< p > 3. although Alipay and WeChat can pay for the three party payment guarantee funds, the mutual recognition of credit and qualification between buyers and sellers still faces obstacles.

The establishment of this system requires a mechanism and big data support, which is a difficult process for entrepreneurs.

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Below P > 4., exploration is also the key.

Because the biggest advantage of offline is that it can open up the pparency of resources between buyers and sellers faster, so as to facilitate docking between the two sides and provide a benign possibility for the development of B2B.

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< p > although Ma Yun started with Alibaba, but the development of "a href=" http://www.91se91.com/news/index_s.asp "B2B < /a" has not developed much for so many years, 1688 has been marginalized within the Ali group.

But in the background of moderate growth of the whole B2B market, there will always be changes. We have reason to expect the coming of change! < /p >