UK Luxury Leader Mulberry Is Now In Charge Of CEO Resignation.

< p > the famous British luxury brand < a href= "http://sjfzxm.com/news/index_s.asp" > "Mary" /a > (Mulberry) CEO Bruno Guillon announced its resignation and took effect immediately.

Mulberry Godfrey Davis, the current chairman of the board, will temporarily replace CEO.

Now let's take a look at the details of the world's clothing and shoe net.

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< p > as the former managing director of the famous luxury brand Hermes, "a href=" http://sjfzxm.com/news/index_s.asp "Bruno Guillon < /a" began to serve as CEO in the old British company of Mulberry (March 2012).

During his two years in office, Mulberry's stock price fell by 68%, and its market value evaporated nearly 2/3.

Although the media and various circles have different opinions on the evaluation of Bruno Guillon, the company has affirmed his work in response to his resignation: "Bruno Guillon has improved the overall quality of the product, enhanced the international influence of the brand, and promoted overseas sales."

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< p > > a href= "http://sjfzxm.com/news/index_s.asp" > Bruno Guillon < /a > a series of measures taken during the tenure of office, including rectifying the sales channels, raising the price of products and closing to the top luxury position, did not achieve the desired effect. Instead, Mulberry had encountered three profit early-warning in the past year and a half.

Last summer, Emma Hill, the creative director of Mulberry, also split up from his disagreement.

As a British veteran with a long history, she can be said to have suffered an unprecedented crisis.

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Godfrey Davis, which will temporarily replace CEO, is 64 years old. It has served Mulberry (Mulberry) for 27 years. In his post, he has set a record of 6 times the share price in 18 months. P

Mulberry hopes that Godfrey Davis can help them stabilize the situation before finding a successor.

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P, Mulberry, has chosen to launch a joint bag series to break through in the earlier "a href=" http://sjfzxm.com/news/index_s.asp "London Fashion Week < /a" with the supermodel Cara Diwan (Cara Delevingne).

With the star effect, whether the old British brand can be reorganized is not optimistic at present. The company hopes to bring more changes from this personnel pfer to the front line brand position.

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