Gore Tes'S Outdoor Dream Starts Again

Following the beautiful ending of the experience of endless -2008 Gore outdoor dream, the Gore tex brand will start another new dream competition in mid December and start the activity of "experiencing endless -2009 Gore outdoor dreams".

Gore Tes's outdoor dream activities have been held for the two time, and the second subdivision of activities in 2008 has increased the scope of the selection. The "Burma Road crossing" and "Qiandongnan Miao and Dong style Tour" have won the absolute advantage. Apart from the public welfare activities, the first "Gore tex brand camp" has been established, which has enriched the connotation of "outdoor experience of Gore" and enriched the outdoor spirit of "endless experience".

Based on the successful experience of the first two sessions, there will be many breakthroughs in the 09 year as the third Gore outdoor dream activity.

Ms. Gore, director of marketing of China Textile Department of the Ministry of textiles of China, said that after summarizing the experience of the previous two activities and listening to outdoor experts and outdoor enthusiasts, 09 years of activities have changed in the group division, line solicitation, reward mechanism, and the winning team travel time.

In particular, there will be major initiatives in group division and line solicitation, which fully reflect the unique highlight of this event. It will give participants a broader experience space, richer and more varied experience, which is absolutely attractive for outdoor enthusiasts.

Ms. Zhang Jingwei also said that preparations for the current activities are being carried out, and the details of the activities will be officially announced at the launch ceremony in mid December. Meanwhile, the official website will also be formally launched, accepting programme delivery and netizens' voting, hoping that the outdoor enthusiasts will pay attention to relevant information at any time, and strive for the realization of their own outdoor dreams.

It is learnt that the co operative brands and judges guests participating in this event have reached an unprecedented strong lineup.

Famous outdoor brands such as ARC 'TERYX brand, OZARK brand, BLACK YAK brand and TOREAD brand have all become partners in this event, giving support to equipment and prizes.

On the other hand, the judges, including guests from the outdoors, media and industry, have also participated in the evaluation.

Gore Tes's outdoor dream realization is a large-scale public welfare activity that has been carried out since Gore entered China.

The activity will take one year from the application plan to the winning trip. During the period, there will be no cost. The winning scheme will get Gore's travel subsidy and the travel equipment provided by his partners.

The event has been successfully held for the two time, and a total of more than 1000 programmes have been collected. In the meantime, many outdoor sports enthusiasts have been actively involved in it, and they have also been favored by many cooperative brands, which are closely related to the influence of the activity itself and Gore's brand strength and excellent product quality.

There are many adjustments in the activity setting, which is the "experience endless -2009 Gore outdoor dream realization" activity, which is worth the expectation of outdoor enthusiasts.

Editor in charge: Yang Jing