Wenzhou Shoe Enterprises Pformation And Upgrading Target Output Value Exceeds 100 Billion

< p > April 28th, the Symposium on the promotion and development of footwear industry in Wenzhou was held at the Municipal Administration Center, which has also officially sounded the horn of Wenzhou footwear industry with over 100 billion output value.

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The meeting was organized by the Wenzhou Municipal Committee of letters, the vice chairman of the Wenzhou municipal CPPCC Committee, the leader of the footwear industry, Yu Mei Sheng, the deputy director of the Wenzhou Municipal Commission of letters, Xu Zhuliang, the Wenzhou Municipal Bureau of Commerce, the science and Technology Bureau, the Quality Supervision Bureau, and the relevant departments of Lucheng, Ruian, Longwan, Yongjia, and other relevant departments. The chairman of the footwear industry association of Wenzhou City, Zheng Xiukang, chairman of Kangnai group, AOKANG, red dragonfly, giant one (giant one store), Dongyi, Japan Tai (Japan Thai store), Tai MA (Tamar store) and other industrial enterprises representatives, as well as Wenzhou University, Wenzhou city Career Technical College, the leather industry technology research center of the Wenzhou City, and so on, attended more than 20 experts.

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At the meeting, chairman Yu Meisheng made a clear statement that the meeting was aimed at listening to relevant experts and suggestions from relevant government departments, footwear industry and colleges and universities, and in-depth understanding of the development of footwear industry in our city, and further analyzing and discussing the key problems and Countermeasures in the development of shoe industry in our city.

Participants also expressed their views and talked freely about the current difficulties in the footwear industry and the suggestions for further work.

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In the P forum, "talent", "financing", "electricity supplier" and "machine replacement" have become the key words that industry experts have talked about many times.

After more than thirty years of rapid development, the development of footwear industry in Wenzhou has slowed down in recent years. Recruitment, employment difficulties, financing difficulties still exist, trade frictions are escalating, the impact of electric providers on brands, and the high cost of machine replacement have become one of the difficult problems in the development of the industry.

Experts put forward the following countermeasures: < /p >

< p > 1. Increase the support of "machine substitution".

"Machine substitution" is the inevitable demand for the development of footwear industry, and is also the trend of the times.

However, in the face of high cost investment and financing difficulties, many enterprises can only be disappointed.

In addition, at present, the threshold of financial support for enterprises in design and research is still very high, and there are fewer enterprises that can get financial support.

It is suggested that the Wenzhou municipal government increase its subsidy for the "machine replacement" of enterprises, and promote the whole industry to develop in the direction of "technology shoe making".

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< p > two, strengthen the functional planning of the park.

At present, several parks of the footwear industry in Wenzhou basically remain in the "manufacturing Industrial Park" stage, and the corresponding supporting facilities for clothing, food and housing are very rough, which has a great impact on the recruitment and employment of enterprises.

It is suggested that the Wenzhou municipal government strengthen the management of public security and medical care in the surrounding areas of enterprises, solve and improve traffic problems, and stabilize and attract migrant workers.

At the same time, we should increase the supporting facilities such as talent apartments, low rent housing, and school supporting resources, so as to solve the problem of migrant workers' children's schooling and increase the welfare of migrant workers.

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< p > three, speed up the pace of market regulation.

The electricity supplier has become a force that can not be ignored in Wenzhou's economic development. However, the electricity supplier is a "double-edged sword".

Behind many bright data, what is left behind is the harsh reality of high cost and high inventory. At present, there are few enterprises that really make profits through the electricity supplier.

In addition, the rapid development of e-commerce has also caused a great impact on the brand of Wenzhou footwear industry.

Many fake and shoddy products are popular, causing a lot of trouble to industry enterprises.

It is suggested that the Wenzhou municipal government should give more guidance and guidance to enterprises in the rational development of electricity providers, so as to avoid enterprises' "swarm of bees" and blindly develop electricity providers, while increasing the protection of intellectual property rights of enterprises, and severely crack down on "unlicensed and unlicensed" production units, as well as the production and sale of counterfeit and fake products, so as to speed up the pace of market regulation.

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< p > four, create industry public service platform.

We should give full play to the role of trade associations and build a platform for footwear design, research and development and exhibition with national and international influence. By introducing outstanding foreign design and research talents, introducing excellent service organizations, and setting up design competitions with domestic and foreign influence, we will promote the R & D and development of industry, and lead the upgrading of industrial equipment.

At the same time, we should speed up the pfer of government functions, increase support for trade associations, and strengthen the industry management functions of the association so as to truly promote the pformation and upgrading of "China Shoes Capital".

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< p > finally, President Yu Meisheng made a concluding speech.

He believes that the importance and support of the Wenzhou municipal government, the firm confidence and belief of entrepreneurs, professional services of trade associations and the active participation of relevant institutions have become the key elements for the footwear industry in Wenzhou to exceed 100 billion yuan in 2016.

Although the footwear industry in Wenzhou has lost many opportunities for development, it is still not too late. As long as the four sides are linked together and the theory is integrated with practice, the footwear industry in Wenzhou will usher in a new round of development and leapfrogging.

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