Buyers On-Site Orders, Innovative Processing Enterprises To Become Big Winners

< p > April 16th -18 day, sponsored by Shanghai World Trade mall and co sponsored by Shanghai Song Hua Exhibition Company, "2014 (spring") Shanghai < a href= "http://www.91se91.com/" target= "_blank" > textile > /a > a href= "http://www.91se91.com/", "http://www.91se91.com/", "clothing" exhibition "," successfully concluded.

According to statistics, due to the professional positioning that meets the needs of brand market processing, the exhibition attracts more than 10000 buyers from home and abroad to come to the exchange, and buyers place their orders enthusiastically.

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< p > according to exhibitors, the buyers who came to the exhibition for three days included the "a" href= "http://www.91se91.com/" target= "_blank" brand in China, Japan, Korea, America, Italy, Russia and other countries. Brand clothing "/a" > enterprises, trade agents, a href= "http://www.91se91.com/" target= "href=".

Chinese buyers mainly come from Shanghai and East China, including e-commerce based on clothing.

Buyers who pay more and more attention to the trend of personality and quality consumption make the enterprises with innovative design concepts and quality processing services become the big winners in the three days of the exhibition.

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< p > < strong > Plastic processing brand image display competitive advantage < /strong > < /p >

Under the drive of increasingly personalized market and quality demand, the shaping of core competitiveness has increasingly become the strategic direction of garment industry's OEM enterprises. < p >

At this exhibition, high quality processing enterprises compete in the overall image of exhibitors, product processing capabilities and supply chain innovation services. Therefore, these exhibitors have become the most concerned buyers and sellers at home and abroad.

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Less than P, the Guangzhou Buller Trade Co., Ltd., which is mainly based on women's clothing ODM business, has displayed its core processing product, the latest 20 to 45 year old European style women's rich style, and received many orders on the first day.

Ms. Cheng, assistant general manager of the company, introduces her company's design and processing services to brands and buyers. Therefore, she attaches great importance to shaping her brand image. She believes that the design service capability is not only reflected in the quality of products offered by the buyers, but also in the overall planning of the company's image and the establishment of differentiated cognitive labels, which is an important strategy for the development of the core competitiveness of the company through brand development.

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Ms. P said: "our product style is very popular with the Shanghai market. On the first day of the exhibition, we have worked with many buyers to reach on-site orders, including domestic and international buyers. The number of domestic buyers is above sea level. The effect of exhibition has reached our pre development period in Shanghai Market.

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< p > from buyer feedback, besides the product quality, its international brand image is also one of the main factors that attract buyers to observe and discuss cooperation.

Unlike previous big buyers' low-priced procurement business, the buyers invited by this organizer pay more attention to the high value-added OEM cooperation opportunities of personalized design quality and customized service capabilities, which will actively promote the brand development trend of OEM enterprises.

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< p > < strong > innovative quality and service to promote buyers on-site order < /strong > /p >

The personalized development process of IT industry, such as mobile phones, computers, mobile Internet and so on, is becoming more and more intense. The trend of P also stimulates and accelerates the innovation and development of the garment industry.

In this exhibition, the core element of the success of the exhibition is innovation, and the innovative quality of the OEM differentiation becomes the biggest feature of this exhibition.

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< p > Nantong pill nine Fashion Co., Ltd., is a Japanese Japanese market oriented cotton and linen fabric products processing enterprises.

There are more than 50 buyers who have received regular orders and reached cooperation intentions. Among them, the largest order came from three famous Japanese textile enterprises, and many buyers directly bought samples.

Mr. Chen, general manager of pill nine company, said: "these buyers are able to place orders on the exhibition site and make clear cooperation intentions, mainly based on our strong development capability and high added value.

Led by Japanese designers, product development, fabric product quality reach Japanese craft standard, and price positioning between China's high-end market and Japanese market, which makes us very competitive.

Three Vail is precisely to see these, only then in the exhibition scene achieves the proofing four groups of products dozens of flowers and the color cooperation, after the exhibition decides the total quantity according to the sample, this has obviously exceeded our anticipation.

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< p > Jane fashion fashion chain Limited by Share Ltd is a representative of China knitted products OEM processing company in Shanghai, China.

Tao, general manager of the company, said that the exhibition highlights the concept of knitting fashion. The diversified knitting women's display and the innovative processing ability of fashionable knitting ODM have attracted the cooperation and good reputation of the buyers.

We have received orders from Europe, Russia, Japan and Shanghai, Jiangsu and Zhejiang, Beijing and other places.

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< p > it is noteworthy that Jane Shang has received many electric suppliers at the exhibition site, including many flagship stores in Tmall mall.

Ms. Tao believes that cooperation with professional e-commerce providers will complement each other and will quickly open up online and offline interactive marketing and promotion channels for the company.

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< p > < strong > expand domestic trade market STA build pformation platform < /strong > /p >

< p > the joint industry authority at home and abroad held 10 professional activities for the development and development of domestic trade during the exhibition. This is the important reason for this exhibition to successfully locate the OEM processing trade platform, attracting the three major industrial clusters from Wuxi, Jiaxing and Suzhou, and the local excellent OEM enterprises to participate in the exhibition.

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< p > World Trade mall sponsored "OEM clothing professional matching Association", "China small order quality exhibition area", "2014 Asian top quality accessories procurement matching (spring and summer special)", one to one accurate matching successfully contributed to exhibitors and buyers, accessories and other industrial chain quality resources more than 90% on-site matching rate.

The "World Trade lecture hall" respectively organized the "2015 spring and summer France NellyRodi fashion trend conference" and the "The Wool Lab 2015 spring and summer wool fabric and yarn trend" two heavyweight trend analysis activities respectively, together with the China Textile Information Bureau and the international wool Bureau, and the three theme lectures on the comprehensive interpretation of China's textile and apparel market brought by the leading global quality and safety service organization, Intertek (Tianxiang) group, attracted nearly 100 industry participants.

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< p > as the exhibition director of Shanghai exhibition group of Jiaxing, such as Shanghai Peng Peng < a href= "http://www.91se91.com/" target= "_blank" > dress < /a >, Wujiang exhibition group Wujiang Shenghui knitting company and Wuxi exhibitors Naxi near dress and other exhibitors, said that the purpose of Shanghai exhibitors is to go out, accept more new consciousness and new information, learn from each other, and constantly absorb nutrients for the pformation and promotion of enterprises themselves.

The exhibition of Nantong pill nine is also an opportunity to test the water trade market after its pformation. Chen, general manager, believes that the domestic market demand will be bigger and bigger. Now taking the stage of pformation will lay the foundation for expanding the domestic market in the future.

"Especially in recent years, a lot of designer brands have sprung up in China, and many of them have come into contact with the exhibition. We are very willing to serve the domestic designer brand, so we have launched a small batch order cooperation mode for these customers, which is also one of the main business directions of our domestic market pformation."

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< p > how to help exhibitors to adapt to the changes of domestic and international market environment and expand domestic trade business, while relying on the integration power of Shanghai World Trade mall as the largest textile and apparel exhibition platform in China and even Asia, helping exhibitors to grasp market dynamics, integrate industrial chain quality resources and understand development information, and guide and promote the pformation of enterprises, is one of the main tenet of this exhibition.

2014 the STA OEM spring exhibition focuses on two key points of business expansion and pformation development of both sides, and is dedicated to the construction of professional service platform. This is the exhibition form and responsibility consciousness that the Chinese textile and garment industry needs to enhance its innovative value.

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