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    B2C Reconsidering How To Break The Monopoly Of B2B Is Far From Electronic Commerce.

    2014/5/8 19:58:00 103

    B2CB2BE-Commerce

    < p > If I have to compare B2B with B2C, I want to say that B2B is complex and non standardized, but B2C is more complex, more diverse and more difficult to operate on the whole.

    B2B is difficult, difficult, difficult, difficult to promote, difficult to negotiate, so B2B is the emphasis on promotion, pay attention to the negotiation.

    And B2C is more difficult in many links, so B2C pays attention to operation.

    < /p >


    < p > to be exact, B2C is the whole process of e-commerce, while B2B is half e-business.

    < /p >


    < p > < strong > > a href= "http://www.91se91.com/news/index_c.asp" > B2C < /a > is the whole process of e-commerce, focusing on operation < /strong > /p >


    Stores sell for months or even half a year, the network surpasses the time and space, the small crowd is the public, the various C end customers swarm into, the personalization, the diversification, the difference does not need to speak many words, therefore, from the selection of goods to shop decoration, promotion means, pre sale customer service, payment and courier, the whole process of P is completed through the network, and the result is not only the requirement of diversification, so it is the whole electronic commerce, the challenge it faces can win the line shop, the complexity of its entire process is absolutely won B2B, especially tens of millions of sellers facing the increasingly fierce competition situation, traditional enterprises are constantly awakening, small batch, customized, quick response, selection, decoration, promotion...... < p > take Tmall shop, the sales volume of a network shop can exceed all the past dozens, hundreds of days.

    One link is a problem and the whole is lost.

    Therefore, B2C pays attention to operation and overall operation.

    < /p >


    < p > < strong > B2B is a half e-business, focusing on promotion. The key lies in negotiation < /strong > /p >


    < p > although B2B platform has repeatedly led online pactions, in fact, B2B products still can not be separated from mass production and standardization. Their products are former products, customers or former customers, payment is still in the past, although it is a bit absolute.

    From the development of B2B to today, B2B is still mainly in network promotion.

    2B brotherhood is not difficult, it is not difficult to start, it is not difficult to start at the beginning, every day watching the Internet drop money, the dream will wake up, but later, the industry is fierce competition, B2B platform, search engine, big and small enterprises are rushing to the black road and white road together, and most 2B business owners' management consciousness is relatively weak, bargaining power is not strong enough (negotiation and network promotion is out of line) the traditional negotiation team can not adapt to the characteristics of Internet enquiry in the short term, especially the rise of B2C, seeing that the wages of 2C are rising.

    < /p >


    < p > 2B brotherhood is not difficult. It's hard: single work is done every day, and every day there is no deal with enquiry, but not in three years, and for three years.

    2B business owners are mostly small and medium-sized enterprises, so the pressure of survival is relatively large, so they pay more attention to the benefits of fame and profit, so as far as possible, they should try their best to compress their employees and do things in a short way. They are willing to ignore the bargaining power, ignore the products, ignore the brand and ignore team management. This will result in a shorter 2B paction with a longer return period. They do not know how to focus (negotiation), have no investment ideas, do not know how to sympathize with employees, do not know team building, do not understand brand building, and have no time to build products, crazily squeezing employees, changing employees, constantly changing product lines, and getting deeper and deeper.

    < /p >


    < p > Why do B2C enterprises know better than a href= "http://www.91se91.com/news/index_c.asp" > team management < /a >, pay more attention to operation? < /p >


    < p > compared with B2B, due to the diversity of B2C customers and the whole process of e-commerce, B2C business is a multi part collaborative task at the very beginning. Businessmen realized the importance of team management as early as possible, and early sniffed the importance of word of mouth, customer management, data management, product construction and supply chain construction. Therefore, B2C could be ahead of B2B in these aspects.

    < /p >


    Where is p tomorrow? < strong > a href= "http://www.91se91.com/news/index_c.asp" > B2B < /a > Where is it tomorrow? < /strong > /p >


    < p > 2013, the volume of e-commerce pactions in China is 8 trillion, B2B has 6 trillion. There is no doubt that the status of B2B is not what B2C can achieve. After all, B2C is still the twin brother of B2B, so the future of B2B is still bright and beautiful.

    But the survival of the fittest is the natural law, the fittest can survive, so although B2B competition continues, big fish eat small fish, fast fish eat slow fish, after all, is a long-term business way.

    < /p >


    < p > therefore, B2B enterprises should know more about negotiation, more emphasis on team building, better understanding of brand management, and better understanding of product development.

    Therefore, the future 2B brothers, the effective promotion of B2B and SEM is very important. The long-term community publicity is more important. The whole network marketing is the only way. Online and offline marketing is the only way to go, shop optimization and product optimization.

    The entire supply chain is operating in the near future.

    < /p >


    < p >. Therefore, before launching the online paction, B2B platform should consider more what the 2B owners need and what the 2B brothers need more. < /p >


    < p > throwing bricks is to attract jade. B2B and B2C are not more important than who. The key lies in how our 2B owners, brothers, how to break through, how to surpass? Can we say that B2C is in full bloom, but there are not many opportunities, such as the end of a long battle, and B2B is still like an arrow, there are many opportunities, and we still have the opportunity to grasp. B2C is about to come out, and I should wait for 2B to work hard.

    < /p >

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