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    Martha International Director Of The Department Of International Affairs To Leave The International Expansion Plan Or Will Be Hit Hard.

    2014/5/23 21:36:00 59

    Martha Department StoreInternational DirectorLeaving

    "P", quoted by the financial times, said that Jan and, the international director of Marks and Spencer Group PLC and Marsha general store M&S, will leave this year.

    The chief helmsman who has lost the lead in the international market means that the biggest a href= "http://www.91se91.com/" target= "_blank" in the UK is already losing confidence in the domestic market because of the slow recovery of the domestic market. Meanwhile, the plan for international expansion will be hit hard.

    < /p >


    P, 2011, Marks and Spencer Group PLC Martha, from the Zara parent company and the world's largest clothing retailer Inditex SA, seized the Jan Heere, which was in charge of the Russian business at that time. He was the first senior executive hired by the chief executive officer of Martha, Marx, after he took office in 2010, to help him carry out the ambitious three year plan and build the group into a multi-channel multinational group from the British traditional high street retailer.

    < /p >


    < p > Marks and Spencer Group PLC, Martha, London, announced on the morning of 20, the pre tax profit of 623 million pounds in the 2013/14 fiscal year ended March 29th, down 3.9% compared to 665 million 200 thousand in the 2012/13 financial year, which has been caught up by the second largest clothing retailers Next PLC in terms of profitability or group market value, and the sales volume of Marks Next, Marx and Marsha general stores is two times larger than that of the Group.

    < /p >


    < p > annual sales of the group totaled 10 billion 310 million pounds, an increase of 2.8% over last year's 10 billion 27 million pounds, but less than two billion years ago, the target of 108-115 billion pounds was sold. The overall sales of the same store in the UK increased by 0.2%, among which the most popular commodity sector (main clothing, accessories and household products) fell 1.4% in the same store, while the food sector increased by 1.7%.

    The same store sales in the general merchandise sector have declined for 11 consecutive quarters.

    < /p >


    < p > Marc Bolland ended with a three-year investment plan of 2 billion 300 million pounds.

    A large proportion of the 2 billion 300 million pounds are used for the construction of e-commerce websites and distribution centers. Now these two key projects have been completed, but they can not only play an immediate role in promoting, but rather slow down the recovery process of the group.

    In the 20 day earnings report, the group warned that due to the new online e-commerce website needs 4-6 months of adaptation period, the general merchandise sector's current 2014/15 fiscal year first quarter performance will be affected.

    The financial times has learned from news sources that sales growth has slowed sharply since the new website, which was invested in 150 million pounds since it was launched in February, and no fashion Chinese net data showed that the growth of its e-commerce business slowed from 22.7% in the three quarter to 22.7% in the fourth quarter.

    Although Laura Wade-Gery, the group's multi-channel executive director, has said that it will increase its marketing activities for e-commerce in the coming months, and won 19 million online consumer customers, the industry generally believes that it is an idiotic dream.

    E-commerce has become another important item of failure in the three year plan after clothing sales.

    < /p >


    < p > "Turnaround (performance improvement)" is the shadow of Marc Bolland in the past three years. Although he and management have always stressed that they are trying to reverse the trend of decline and ask investors to give more time, the earnings report every three months has disappointed investors once again, and the industry and analysts are also shouting.

    < /p >


    Jon Copestake, chief retail and consumer product analyst at the Economist Intelligence Society, said: "as P's profitability exceeds M&S, M&S's current turnaround strategy is mediocre."

    Investment bank Esp Rito Santo General Retail Director Tony Shiret pointed out that Marks and Spencer Group PLC Martha has been continuing its performance lack of bright spots and expected pessimistic earnings models. Investors will continue to be skeptical before a clearer "turnaround" trend is emerging.

    < /p >


    < p > they now think that Marks and Spencer Group PLC Marsha general store will continue to sink. At the same time, Next PLC and high-end chain store retailers John Lewis PLC and other excellent competitors will thrive.

    < /p >


    < p > a women's clothing brand owner told Drapers that the success of Next PLC and John Lewis PLC showed that the market environment is not bad. The Marks Marks and Spencer Group is the biggest problem of Marsha's department store. At least the quality of its products is still not up to date. Its 2013 autumn and winter advertising push pink coat is due to the quality problem of the button.

    "If your product is good enough, there is no need for discount sales," she said.

    Another retailing colleague pointed out that Marks and Spencer Group PLC Marsha general department must cut down the intensity and intensity of promotional activities to keep profits. He thought that as long as Marks and Spencer Group PLC Marsha general store would be able to do so, because the purchasing director of the group from the Next corner was able to cut off the source from the source. Nevertheless, the group still needed to make efforts in delivery, service and quality.

    In addition, the group's investment in procurement is not directly proportional to the quality of the product, which will cause great risk to the business in the long run.

    < /p >


    "P", "independent edition" analyst Nick Bubb suggests that "after a lot of investment and criticism, the new year of M&S must focus on improving delivery services."

    < /p >


    < p > on the above mentioned pink coats, the Allison Pearson, the chief interviewer of the daily telegraph, also attacked the Marks and Spencer Group PLC Marsha general in her column to take the marketing of hunger for the 85 coat, which is completely self financing.

    < /p >

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