2014 FIFA World Cup: Football And Fashion.
The P Carnival once every four years is absolutely indispensable for those who are standing at the spire of Pyramid. From the major media, fashion stars have become the sponsors of the team, or rely on the star effect of the team players.
A fashion trend that seems to be closely related to football is coming.
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< p > compared with 2013, the global soccer market increased by 8% in 2014, which is good news for the recently sluggish sports market, and is also very beneficial to the upcoming World Cup in Brazil.
However, Renaud Vaschalde, NPD sports analyst at the same time, also said that "the number of years is the European championship or the World Cup year, all of which are years of development, while odd years remain stable.
In addition, we expect the growth rate to slow down in the next five years, due to the saturation of the European market and the aging of the global population.
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< p > according to NPD's prediction, the United States, Brazil, Britain and Germany are the four largest football related countries in the market.
After that, Mexico, Italy, Spain, China, Japan and France.
In France, hiking and cycling are very popular, but football is rather bleak. In 2013, the turnover of 400 million euros accounted for only 3.8% of the sports market.
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< p > from the perspective of specific brands, the two brands of Nike and Adidas as sports tycoons will never miss the Brazil World Cup. This year Nike will provide jerseys for the 10 teams of host Brazil, England, Portugal and France. As the official sponsor of the world cup, the number of teams sponsored by Adidas has decreased from 8 to 10 in the last World Cup, including Spain, Argentina and Germany.
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< p > unlike sports market, the luxury market does not need to rely on the number of years to celebrate the growth of the market. The arrival of the world cup has become a big selling point for the luxury brand to publicize itself again.
Those football players who are of the best appearance, who never lose to the world's first line male models in fashion and flash, and the occasional lace news, are definitely football.
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< p > since the first cooperation between the Italy football team and Dolce&Gabbana in 2006, it has won the Hercules cup. In the following year, Dolce&Gabbana has designed different occasions for members of the country, including players and management teams.
In Italy, a country full of luxury brands in the world, Dolce&Gabbana's ability to press Gucci and Prada become partners of Italy football team, not only because Dolce&Gabbana is a world brand full of emotion, tradition, culture and Mediterranean flavor, but also the team still hopes to get lucky again with this cooperation.
Today, Dolce&Gabbana has become one of the most important international groups in the world luxury field. It is hoped that in the 2014 World Cup in Brazil, Italy will be able to win the football match with Dolce&Gabbana.
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< p > is also the smell of the market. Since June 2013, the German top brand Hugo Boss has also become the official sponsor of the German national football team, and has recently released the German team equipment for the 2014 World Cup to the world.
From coach Joachim Leff to player Xu Le, Mario Gomez and so on in Hugo Boss exposure fashion blockbuster show, the original handsome handsome players instantly change male model, handsome and pressing.
Hugo Boss is a series of a href= "http://www.91se91.com/news/index_c.asp" > clothing "/a", which is made by the German team. It mainly consists of three sets of suits, denim shirts, a href= "http://www.91se91.com/news/index_c.asp" > knitted ties "/a" and rich accessories in the Brazil World Cup. The whole series is pure blue and extremely fashionable.
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Like P, Europe, Italy and Germany, the two teams in Britain are also in full swing before the games.
While the British fans are eagerly looking forward to the four years of the global prosperity, the British national team players are wearing a Marks and Spencer summer 2014 World Cup Men's suit suit, which has made a group of publicity photos for the GQ, handsome and heroic.
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< p > British soccer star Frank Lampard, captain of the British football team Steven Gerrard, Ashley Cole for Chelsea, Southampton center Adam Lallana and other famous players took part in the shooting.
M&S this series of men's suits, especially the elements of the world cup, make fans and fashion people eager to experience the World Cup football stars.
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< p > it is reported that < a href= "http://www.91se91.com/news/index_c.asp" > Fashion Retailing > /a > giant M&S. This suit suit design is ingenious and ingenious.
The coach of the England team, Roy Hodgson, whose team members took together the promotional photos of the suits was enough to attract attention. The details of the suits were more than enough to be forgotten.
Different from the previous World Cup season, the New Jersey with the number of players is different. This suit is elaborately tailored, elegant and intelligent, satisfying the needs of high-end people.
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< p > this series of suits has a very strong carbon gray system. The inside of the chest is embroidered with the signature of the World Cup star and the England team badge. The cuffs and pockets of the suit are lined with three colors, red, white and blue, which are echoed with the England national flag.
This series of suits also has two styles of tailoring and general money tailoring to suit all kinds of physique.
In addition, in order to adapt to the high temperature of the Brazil World Cup, the suit also adopted the fresh and breathable England wool and the Angola mountain wool fabric, making the suit feel light and comfortable.
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