The Biggest Online Retailer In India Is Fighting Amazon By Buying A Fashion Business.

< p > recently, Flipkart Internet Pvt., the largest online retailer in India, has made a wholly-owned acquisition of India's domestic fashion business Myntra Designs Pvt.. Neither side has disclosed the details of the paction. However, India media pointed out that the estimated purchase price was 20 billion rupees, or about 342 million US dollars, making the paction the largest merger case in India's e-commerce industry so far.

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After the success of < p > a href= "http://www.91se91.com/news/index_c.asp" > acquisition < /a >, Flipkart Internet Pvt. is equivalent to controlling half of the India fashion e-commerce market, thus gaining the advantage of confronting the biggest online retailers, such as Amazon group and EBAY, in India market.

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< p > in addition, the strength of Flipkart Internet Pvt. lies in the sale of books and electronic products. Myntra Designs Pvt. will help the electricity supplier enter the fashion retailing field which is not good at it.

Flipkart Internet Pvt. says this is very important because the fashion industry has a higher a href= "http://www.91se91.com/news/index_c.asp" gross margin than /a.

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< p > according to the data released by Itor in March this year, the total value of online retail pactions in India is about 2 billion 900 million US dollars, Flipkart Internet Pvt. accounts for 4.9% of the total, Myntra Designs Pvt. accounts for 4.1%, and the Amazon group that entered India market in June last year accounted for 1.6%, and EBAY accounted for 1.2%.

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< p > Flipkart Internet Pvt. and Myntra Designs Pvt. will maintain a href= "http://www.91se91.com/news/index_c.asp" > independent operation "/a" after the paction.

Flipkart Internet Pvt. promises to inject $100 million into the Myntra Designs Pvt. in the next 12~18 months.

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< p > Flipkart Internet Pvt. disclosed that its total annual turnover exceeded the US $1 billion mark, while the total annual turnover of Myntra Designs Pvt. was about US $204 million.

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< p > related links: < /p >

< p > quoted sources as saying that Alibaba will update the prospectus of IPO (initial public offering) to disclose the names of 28 major shareholders.

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< p > the 28 so-called lakeside partners founded the Alibaba in 1999.

Because of the unusual corporate governance structure of Alibaba, these partners have been questioned and speculated.

According to Alibaba's articles of association, after IPO, partners will still have control over the company.

These partners can nominate most of the board of directors of Alibaba.

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The clause "P" triggered disputes between Alibaba and the Hongkong stock exchange.

The Hongkong stock exchange does not allow listed companies to give different shareholders different rights, so Alibaba finally chose to go to the US IPO.

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< p > Alibaba currently has a share of 80% in China's online business market.

The industry expects that Alibaba will raise more than 15 billion US dollars in IPO this year, creating a new record for IPO, a technology industry company.

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< p > Alibaba declined to comment on the Wall Street journal's report.

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< p > so far, only two partners have been disclosed.

Among them, Alibaba founder Ma Yun shareholding ratio was 8.9%, while co founder and executive vice chairman Cai Chongxin shareholding ratio was 3.6%.

YAHOO and Softbank's fully diluted shareholding ratio were 22.6% and 34.4% respectively.

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