Michael Korsq4 Profits Surged 59.2% Yuan Over Gucci
< p > > a href= "http://www.91se91.com/news/index_c.asp" > Michael Kors Holdings Ltd < /a > the fourth quarter earnings and incomes recorded double-digit growth, of which net income rose to 59.2%, 160 million US dollars and diluted earnings per share to 78 cents.
Last year, the figure was $101 million 100 thousand, with a diluted earnings per share of 50 cents.
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The total revenue of the brand P increased by 53.6% to $917 million, compared with $597 million in the same period last year.
Same store sales growth rate was 26.2%, earnings per share grew by 63.5%.
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John D. Idol, chairman and CEO of brand P, expressed its satisfaction with the performance of fiscal year 2014.
He believes that the increasing popularity of the brand brings strong demand to the company.
He believes that the good performance of the last quarter of fiscal year 2014 will herald the rapid development of the 2015 fiscal year.
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< p > Michael Kors, as a "a href=" http://www.91se91.com/news/index_c.asp "US brand" /a ", has performed favorably after entering the European market. Just as the reporter has analyzed before: Michael Kors has started a fire in the backyard of luxury brands in Europe. Nowadays, more and more European people are no longer interested in European brands such as LV and Gucci. They are gradually turning to the embrace of the United States.
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< p > according to the brand CEO John Idol, the opening of Kors European stores is always attracting much attention and products are also selling well.
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< p > the designer's accurate grasp of the trend is sought after by European consumers who are highly sensitive to fashion, and a relatively low price has also become an important factor in attracting European consumers.
Since its listing in 2011, the continuous growth of the brand in the European market has brought nearly five times the growth of Kors stock.
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Michael Kors continues to open shop near its rival brand, and the advertisement of brand Paris can be seen everywhere: subway, bus stop and roadside everywhere. P
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< p > its main competitor Gucci: brand sales increased by 0.2% in the fourth quarter, and the growth rate hit a new low in the third quarter of 2009.
The plan will slow down expansion in the future.
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< p > so, the market share of Michael Kors can be expanded continuously, and the fire that started in the European luxury brand backyard is getting more and more prosperous.
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