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    Using Logistics Management To Enhance Export Competitiveness

    2014/6/24 16:10:00 26

    LogisticsManagementExport Competitiveness

    The systematization of logistics, or general logistics and integrated logistics management, enables logistics to extend to both ends, integrating social logistics and enterprise logistics together, starting from procurement logistics, through production logistics, and then entering sales logistics, reaching consumers through packaging, transportation, warehousing, loading and unloading, processing and distribution, and finally recycling logistics. It can be seen that modern logistics includes the whole process of "from birth to death" of export products, that is, through overall coordination and rational planning, we control the flow of the entire commodity to maximize the benefits and minimize the cost, while meeting the objective requirements of changing user needs. The systematization of logistics can greatly save circulation costs and improve circulation efficiency, thus improving the operation quality and efficiency of the whole enterprise.


    For your export business, how can you reduce logistics costs? What new services can new logistics companies offer to reduce your logistics costs? What benefits can you get from them?


       The connotation of Logistics: the most profitable and the least cost.


    Traditional logistics has changed to modern logistics. In the past, logistics generally refers to packaging, transportation, loading and unloading, and warehousing of products after delivery. Compared with traditional logistics, the cost of logistics is very high. If your enterprise still follows the old "big or all" or "small and complete" system, with specialized storage and transportation departments, warehouses, motorcade and other agencies, if you still have to pay the wages and welfare benefits of warehouse workers, drivers, etc., your business will only struggle in the mire of micro profits.


    The figures show that the circulation cost of China's general industrial products to the consumers from the various logistics links such as loading and unloading, storage and transportation to the products is about 50% of the commodity price; the circulation cost of fresh fruit, perishable food and certain chemical products will account for 70%-80% of the commodity price; the production and processing time of China's auto parts is only 2%, while the 98% time is spent on the storage, handling and handling of raw materials and spare parts. In view of this, when buyers ask for a lower price, competition between competitors is more intense and sales prices are unlikely to increase, in order to reduce costs and increase profits, we must make use of modern logistics management to increase revenue and reduce expenditure in the entire logistics sector.


    For example, the Just-In-Time in Toyota Auto Body Co's Kanban production mode embodies the idea of logistics. The principle is to determine the varieties and quantities of the products according to the market demand. All the specialized factories, the processes in the factories, and the supply of spare parts from the parts manufacturers to the assembly plants are completed within the specified time. The quantity and quality inspection is exempt from the shipment. The error of the supply time is within 30 minutes. The result is that the inventory time of the components is only 4-8 hours.


    After entering the twenty-first Century, with the development of network economy and electronic commerce, the trading time of commodities has reached the "zero or near zero" state. E-commerce has greatly revolutioned commodity trading, not only shortening time and speeding up transactions, but also greatly reducing the cost of business transactions. Under such circumstances, the future circulation time and circulation cost are largely occupied by logistics. Therefore, logistics will play a very important role in determining and restricting future economic development. Chen Riming, manager of Maersk Logistics Guangdong District, said that it is for this reason that they are confident of their business development in China.


       Logistics services: the use of the third party or Self-support


    Third Party Logistics-TPL (Logistics-TPL) refers to the logistics operation mode of logistics service which is completed by the third party of the logistics labor provider and the buyer. In addition to providing logistics management and operation services, integrated logistics service companies can provide value-added services such as sorting, delay assembly and packaging according to customer needs, and even provide services that are not related to logistics, such as post processing, manufacturing and installation, providing great convenience to customers. In the United States, many enterprises will hand over bar code from quality inspection, customs clearance to the sleeves of their shirts to the third party logistics company. The purpose is to get rid of the distribution business completely and invest funds and manpower into other aspects. However, in China, due to the limited conditions, most of the logistics companies currently provide services only in the traditional transport business to improve and improve, therefore, exporters may think that logistics services is still a transport service, but the scope of services has been expanded, the quality of service has increased, it is difficult to choose the real third party logistics company.


    The Xinjiang textile industry (Group) company is located in Urumqi, with an annual export volume of US $50 million. All the goods are transported to the coastal ports by rail and then to the two way ships. If the loading port is in Hongkong, it will be directly closed in Xinjiang. If it is transshipped at China port, such as Qingdao, it will be forwarding to the local freight forwarder. The bill of lading will be sent back to the company after shipment. Mr. Wang Tao, deputy general manager of the company, said that they had not yet met any transport company that could provide more logistics services.


    Some logistics companies not only provide one-stop services in transportation links, but also extend to other links of import and export, and the services of various projects are more detailed and comprehensive. Hongxiang is a logistics company located in the Guangzhou free trade zone. The services provided by users are divided into seven categories: customs business, warehousing tally, approval application, transportation and handling, processing and distribution, foreign exchange business and logistics information. Their processing and distribution services mainly refer to the processing and distribution services provided to domestic factories, chain stores and other imported products for the production of raw materials, semi-finished products or sales, and to provide processing services such as processing, packaging and cabinets for export products to foreign customers.


    Specifically, it is received. Delivery After the work, the raw materials, semi-finished products or sales required products imported from the domestic factories, and the export products that need to be exported to overseas should be sorted and sorted together in the bonded warehouse, packed and assembled, loaded or shipped, and all customs declaration procedures will be completed and sent to the designated customers in the domestic factories, sales outlets or designated ports overseas. The information service mainly includes ordering information, stock information, production instruction information, purchase instruction information, delivery information and logistics management information bulletin. Through the provision of these information, users can grasp the stock and use of goods, and basically achieve the best inventory targets.


    Chen Riming, a Maersk Logistics Company, believes that "logistics services include the entire supply chain and emphasize the provision of high value-added services." Their current customers are mainly foreign-owned companies, while many of the Fortune 500 companies are their customers, but he said that there are few local companies that use logistics companies to serve them. "Ideas are the main reason." He said.


    Maersk provides both the customer and the customer. logistics The scheme also provides specific services, but the latter is larger than the former. They will help suppliers design the best production plan according to the quantity, type, delivery date and other requirements of overseas purchasers, including raw material procurement, production process, warehouse management, packaging and transportation arrangements. After arrival, they will be allocated according to the buyers' requirements and then be distributed to different places.


    The scope of foreign trade entrusted by China's foreign trade enterprises is quite narrow, but it is confined to a part of operational activities, such as short and medium distance transportation by means of vehicles, and in the field of logistics activities such as warehousing and distribution, it is still dominated by home logistics. In particular, some powerful large enterprises, because their own logistics business is very large, the original logistics facilities are relatively perfect, on the basis of existing integration, to carry out self logistics business. Haier has set up a logistics promotion department. The company is doing a pilot project of distribution center. TCL has established a joint venture logistics company, and the United States established the ande logistics company in Wuhu has begun to operate and achieved good results.


    For example, the annual sales of products in the United States exceed 10 billion yuan, and the annual storage cost is tens of millions of yuan. The transportation cost of the 5 departments of the subordinate company is 200 million yuan a year, which is a considerable amount of logistics. The logistics base of the United States is not bad. They have about 100000 square meters of warehouse and the storage area of the lease is 350 thousand square meters nationwide. Due to the integration of storage and transportation resources, the transportation cost of the US departments and businesses decreased by 10% and the storage cost decreased by 10% during the six months when the logistics companies were put into operation. The level of service has also been greatly improved because of its efficiency and has promoted the sales of the United States at home and abroad.


    Logistics in the past of Haier group, just like other domestic enterprises, just means to store and transport functions on the basis of pure function. With the development of the market, the production system is increasingly demanding: not only can the product quality meet the market, but more importantly, how to produce and deliver the products and services that customers need in time when the market needs. They invited professional logistics companies to help determine the logistics system design plan, and set up a logistics expert committee as a think-tank of its logistics reform to introduce the latest logistics theory and system design methods.


    At the same time, they also adjusted the internal organization of enterprises, set up the logistics promotion department, the business flow promotion department, the overseas promotion department and the capital flow promotion department. The logistics promotion department consists of three departments, namely, procurement, distribution, storage and transportation, so that procurement, production support and material distribution are integrated strategically. Inventory management implements JIT management, increases batches, reduces lot size, and raises inventory level at inventory speed. As an important part of logistics activities, Haier group concentrates all its businesses on scale, and purchases globally.

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