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    How Is Amazon Going To Dominate Retail?

    2014/6/25 10:20:00 27

    AmazonRetailMarketing Strategy

    Less than P, as early as 2006, the Toys R Us was handed over to Amazon to run the business. It was like a hen giving her eggs to the wolf, and the cooperation between the two sides soon failed. Amazon also took over the years of the holiday shopping season.

    As a result, once the toy kingdom, the toy R & D city has been reduced to a defeated colony, and can only get justice back to Amazon everywhere online.

    < /p >


    < p > < strong > crazy return and < a href= "http://www.91se91.com/news/index_c.asp" > shipment > /a > policy < /strong > /p >


    < p > this is the truth: I once ordered a huge grill at < a href= "http://www.91se91.com/news/index_c.asp" > Amazon < /a >, just want to see how the delivery service of Amazon (actually I really need a grill).

    It took a few days to start shipping (within a week), but I think it should take at least five days to roast sausages. I didn't expect it to arrive in second days.

    I think the pport cost of this grill may have exceeded the profit earned by Amazon.

    Another thing worth mentioning is that the United States Post Office (USPS) only provides a Amazon delivery service to a Amazon company.

    Amazon's power to provide seamless experience for online shopping is much stronger than the government's deep-seated bureaucracy.

    < /p >


    < p > < strong > Kindle < /strong > /p >


    < p > if you want to become a writer now, you'd better keep up with the trend of Kindle.

    What Amazon does is exactly what publishers want to do - add digital rights management to all books, so that publishers can be bundled with Amazon.

    The power of this binding is too great, even Barnes & Noble can not overcome.

    Whether they like it or not, they will soon cooperate with Amazon.

    Those who ignore the trend may vanish in 2016.

    < /p >


    < p > < strong > Amazon Prime < /strong > /p >


    The idea of < p > Amazon Prime and Kindle is the same.

    Kindle allows you to get books quickly and easily, and Prime allows you to get goods quickly and easily.

    Prime is the best idea of Amazon: it locks users firmly into their retail mode.

    Although Amazon encourages users to < a href= "http://www.91se91.com/news/index_c.asp" > parity shopping > /a > (but the result of price comparison is usually Amazon wins), Prime encourages impromptu shopping.

    Prime turned Amazon into WAL-MART.

    Users can get instant satisfaction. For many people, the nearest WAL-MART is too far away from home. People are too lazy to go shopping there.

    This is exactly what Amazon wants to see.

    < /p >


    < p > < strong > Mayday < /strong > /p >


    < p > want to know why Amazon needs to increase Mayday services, because they can do so.

    They set up a large customer service center to answer customers' support for calls.

    Do they have other reasons for doing this? In this case, after we buy Kindle Fire to give relatives, we don't have to worry that they will break the device in anger.

    This function can reduce the return rate, and will make early users more willing to recommend Amazon products to others rather than Samsung or apple competing products.

    < /p >


    < p > and music and VOD services are also what we all want.

    < /p >


    < p > < strong > Firefly < /strong > /p >


    < p > Firefly is the weapon of Amazon sniper retailer.

    Want to buy a book? Take it down.

    Want to see a movie? Take it down.

    Want to buy a product? Or take out your cell phone.

    This function does not even require you to take the bar code of your product. Amazon can provide you with anything you want to buy.

    < /p >


    < p > anyway, Amazon is going to overthrow the retail industry.

    Now, the survival of retailers like WAL-MART is obvious to all.

    This is the world of Amazon and our shopping world.

    < /p >

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