Interpretation: What Is "Pan Shopping Mall Department Store"?

< p > from the "commercial war" that struck the whole country in 90s, and after 1997, "Jin Bo Da Denis's two men competing for deer", with the continuous expansion of the urban pattern, the business format became more diversified. Nowadays, < a href= "http:// www.91se91.com/news/index_c.asp" > Zhengzhou < /a > business competition is becoming increasingly fierce, and all this place is in the 27 square, the 27 business circles in the industry. < /p >
< p > "from a conceptual point of view, the business circle is a circular area formed by extending the distance from the location of the shop to the core. It is the geographical area where the shops attract customers." Huangfu said, "today's 27 business circles are made up of the large commercial complex, such as the big business, golden store, Huarun the Mixc, Denis David City, Beijing Hualian, Baisheng, Denis people's store, Xintian real estate Taikang road project, and Dehua street, great Shanghai City, and luster market. < /p >
< p > > a href= "http:// www.91se91.com/news/index_c.asp" > Huangfu < /a > think that many commercial a href= "http:// www.91se91.com/news/index_c.asp" > complex "/a" appear at the same time, will bring a new round of fierce competition, and the end of competition is to enrich the lives of ordinary people. "Business brings us not only the basic material satisfaction, but the updated fashion, more trend, more complete entertainment and renewal experience. DAC is committed to providing consumers with the most comprehensive, latest, most convenient, affordable and fashionable lifestyle. So I put forward the concept of "Pan shopping mall department store". < /p >
< p > for the first time that the "shopping mall shopping mall" was introduced, the reporter also heard that Huang Pu explained: "Pan shopping mall department store" is a comprehensive function of the comprehensive department stores and shopping centers. It has absorbed the advantages of unified collection, unified marketing, unified after-sale and unified management of the department stores, and has also absorbed the advantages of the dining center's strong dining and leisure functions, good environment and wide moving line. Here, consumers can enjoy the convenience and convenience of shopping in department stores, and enjoy the pleasant environment of shopping center and comfortable experience. I think this is the future direction of China's department stores. < /p >
< p > < strong > metamorphosis: Jin Bo general will welcome the brilliant new student < /strong > < /p >
"P > into the mall, we can see that the transformation of Jin Bo phase one is in progress." this is the first hammer of hardware transformation in June 3rd, "he said. It will be the largest single department store in the country, and also the top priority of our department store upgrading. " Huangfu told reporters, "after the two phase of the transformation, the total area of the city will reach 450 thousand square meters, covering many functions such as shopping, leisure, entertainment, experience, office, business and housing, which will bring more experience to consumers. < /p >
< p > we will also focus on the establishment of consumer lifestyles and life circle, and make more connections and communication with consumers who are interested in the same way of life. "We hope to build a close and harmonious consumption experience mode with consumers," Huang stressed. The two phase of the project is also in the process of intense preparation. In the next 3 years, the general business will give consumers the most attractive "shopping mall shopping mall" in the 27 business circles. < /p >
< p > < strong > electricity supplier: new channel platform < /strong > /p >
< p >, as the helmsman of the Zhengzhou group of big business, Huang said that the electricity supplier was a part of the big business development plan. "In July 18th, the big business group's Tin dog network will be formally launched. Zhengzhou will be the first batch of on-line cities. There will be three stores (golden store, China World Trade Center general store, Bauhinia store) to meet with consumers on TIANTI online." Huangfu told reporters, "at that time, the three shopping malls will also achieve free WIFI coverage. We will focus on the development of O2O online shopping mode with online and offline integration as the core. The first is to provide a brand new online sales platform for the entity store brand, the next is to achieve two-way interaction and mutual transformation on line and offline, and the third is to achieve accurate marketing through opening up online and offline customers' experience. Our goal is to occupy the virtual space and build a strong "air force" for the big business group to build a full channel platform for the Zhengzhou group of DAC. < /p >