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New Spring Mens Popular "People To People" Route
When people no longer think about luxury brands, a marketing concept that emphasizes "noble but not close to the people" is occupying the vanguard of the fashion industry. This season, the most talked about topic in Hangzhou industry is the classic commercial men's clothing brand Hart Schaffner Marx (Hart Marx) appearing in the famous leisure shopping center Hangzhou Tower. On the 13 day of this month, the brand was presented with a "legendary, constant and new" brand press conference. The reporter went to the scene to feel the true face of Mount Lu, which is known as "noble but not lose touch with the people" fashion leader. In the United States, Hart Schaffner Marx is regarded as an enduring classic of business men's wear. It was founded in the remote 1887 and was born in the ruins of the famous fire in Chicago. Across three centuries, after 121 years of wind and rain baptism, the legend of the story precipitated as the classic industry. With its exquisite workmanship, fair price, innovative ideas and scientific management, this little men's wear shop more than 100 years ago has grown into the largest clothing manufacturing group in the United States. Its parent company Hartmarx is a well-known American listed company, and Hart Schaffner Marx has become its most famous and reputable flagship brand. The durability of a brand is not only verified by time, but also brightly colored by people wearing their costumes. In the history of the United States, many people who have the right to speak are all loyal supporters of the brand. In the list of VIP customers at the highest level of Hart Schaffner Marx, the names of the tenth US presidents Ronald Wilson Regan, the thirty-fourth president of the United States, and the Dwight Ai General of the army, five-star general, are well known. Recently, what the United States media likes to talk about is the indissoluble bond between the next white house owner, US head of state Barack Obama and his fashion consultant, Hart Schaffner Marx. According to the Chicago Sun-Times, Democratic presidential candidate Barack • Obama is wearing a navy blue wool woolen suit made by Hart Schaffner Marx to attend the nomination conference of the whole Party and delivered a heavy speech to Chicago. This set of tasteful suits immediately attracted the attention of the media circles and the fashion industry. As a loyal customer of Hart Schaffner Marx brand, Obama often wears Hart Schaffner Marx's clothes to attend various occasions, and on important occasions, he will choose to customize clothes specially to the advanced customization division of Hart Schaffner Marx company. In November 4, 2008, it was this Hart Schaffner Marx that brought him good luck to see Barack •. Obama was elected the forty-fourth president of the United States and became the first non white president elected to create a new American history. Obama's election has also made the sales of Hart Schaffner Marx brand in the US increase dramatically. As a clothing brand with a history of 120 years, it has once again blossomed new brilliance and has been sought after by more successful people. Now, Hart Schaffner Marx is unveiled at the Hangzhou shopping center, a famous shopping center in Hangzhou city. In the international brand area on the third floor of Hangzhou shopping mall, Hart Schaffner Marx store is decorated with a new style, warm and generous, warm and cordial. Here, each product is exquisite in technology, and the price is not lost in the colors of the people. Hundreds of thousands of dollars and one shirt are really hard to bear. No wonder customers in the shop are flourishing and business is booming. According to the introduction, in the United States, Hart Schaffner Marx is also the main line for people to people. Its sales channels are mainly high-end department stores. There are nearly 500 chain stores in three high-end department stores of Saks Fifth Avenue, Nordstrom, Dillard, s. From the decoration of the store, the enthusiasm of the shopping guide lady to the product price of the public road, the brand image of the whole brand is very affinities. It seems that its sales strategy coincides with that of the United States. On the same day, the brand conference was held on the two floor of Hangzhou Tower shopping center. Ten elite models from both home and abroad showed the trend of new spring and summer parade in Hart Schaffner Marx2009. The whole show is divided into three themes: Chichi charm, California sunshine and New York gentry. Next year, the brand's main product is still a very affable business casual style, both casual dress, and the men's short wear developed on the basis of it, as well as the wide knee Suit Shorts with bright metallic jacket; elegant colors and hard line V collar and open knit sweater and scarf combination, a fashionable and delicate weather, so that fast-paced work and life of business men to better achieve the balance between the heart and reality. In terms of color, bright colors appear in the next season's popular elements, sometimes appear in the lattice, small broken flower pattern, bright candy color interspersed, with sunglasses, hats, handbags and sandals, as if ready to approach nature, all the success of business success of young men and self-confidence. Wang Xiaonan: editor in charge
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