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    Taiwan Friends: The Mainland Exhibitions Are "High" And "Hard".

    2014/7/11 8:56:00 62

    Mainland ExhibitionMainland China Exhibition

    < p > recently, the opening of MEET TAIWAN press conference is permeated with the taste of literature and art.

    On a small spotlight stage, two young girls in white dress dance with ease music, dancing in front of the "first sight" background plate, with elegant and sentimental expression of a feeling and a "meeting".

    < /p >


    < p > > after the opening of "a href=" http://sjfzxm.com/news/index_z.asp "temperature" /a "and" chic ", the senior officials of the relevant organizations of the Taiwan exhibition industry introduced the Taiwan Convention and Exhibition pilot scheme, taking the new version of the main vision as" the first sight "as the overall image concept, matching the extended vision of" Xiang Xiang "(exhibition)," heard "(representative conference)," meeting "(representing enterprise meetings and incentive tours), and strengthening the brand awareness and recognition of Taiwan exhibition industry.

    < /p >


    "P > held an industry conference in this special way, which impressed me deeply in the exhibition industry for more than 10 years.

    In the next two days, our international industry media group also experienced the "good-looking", "delicious" and "fun" of the Taiwan awards.

    On the day of visiting Matsuyama Wen Park in Taipei, it coincided with the 50 years of the Golden Horse Awards. The Golden Horse Awards left many indelible records for the half century Chinese film, and naturally aroused the sympathy of visitors no matter where the visitors came from.

    The creative poster displayed in some studio of Wen Chuang is even more vivid. Originally, the design of Chinese characters and national symbols can be so vivid, appropriate and full of spirituality.

    < /p >


    < p > > then, < a href= "http://sjfzxm.com/news/index_z.asp" > we < /a > visited the Kaohsiung International Conference Center which was already in operation and the Kaohsiung exhibition hall that was about to be put into operation.

    Compared to the 10 square meters of venues in mainland cities, these two sizes are not large. They are entrusted to two professional exhibition companies to operate and collect the cost of operating companies annually. This is a great challenge for the operation companies, but it proves that they dare to take the confidence of the new exhibition venues.

    This mode of operation is usually reversed in the mainland, that is, the cost of the exhibition property to the operating company, and they are invited to help sell and operate.

    < /p >


    Less than P, the trip to Taiwan was tense, but in the hard work schedule, there was a strong interaction between "eating" and "playing".

    In name, it is a steamed stuffed bun from an old restaurant in Taipei. Actually, it is taught by a noodle master in a restaurant.

    Several foreign counterparts from Germany and France have been puzzled for a long time by stuffing buns and stuffing, so they can be careful in the demonstration of the pastry master.

    Although the work is too abstract, it is also sent to the kitchen steamer. After ten minutes, everyone is pleased to comment and take pictures of their works, and finally "destroy" their own works.

    < /p >


    "P" is famous for its Kaohsiung art, especially its oil paper umbrella.

    Seeing this activity in the itinerary, I still have some worries when I yearn for it. It will not be a shopping experience arranged. When I arrived at the umbrella shop, I found that the boss had prepared the material for DIY to describe the umbrellas. After a simple visit, everyone painted the background, flowers and oil on the umbrella with the demonstration of the umbrella technician.

    We finish the whole process in joking and laugh, and display our works in the courtyard with ease.

    The boss did not sell them the craft oil paper umbrellas available for sale, but I and some other manual fans picked up a few umbrellas and bought them.

    < /p >


    The two day inspection tour ended on a cruise ship in Kaohsiung port. < p >

    The person in charge of the Kaohsiung Convention and exhibition administration introduced the local convention and Exhibition on the ship. Although this is entirely part of the work, drinking tea and eating buffet on the night cruise ship and talking to the people who met for the first time have no sense of distance from each other. The whole process seems relaxed and carefree.

    Yu Zhen, who accompanied us all the time, told me that it was possible to arrange such a wealth of visits, tours and experience activities within two days, that is, through our telling people from all walks of life: to come to Taiwan to do the prize activities, it can be this way!! < /p >


    < p > so what is it like? Meticulous and without losing height, literature and art take account of business, taste and affinity, and enable people to participate actively in interaction. The whole process is relaxed and rigorous.

    < /p >


    < p > "I feel that the exhibitions on the mainland are very high and very hard."

    A friend of mine in Taiwan recently visited an exhibition with me.

    She was not a member of the exhibition industry. When he first saw the mainland tourism exhibition held in Taiwan, the opening ceremony of the first day only hosted the leadership of the two sides' tourism management agencies, and did not open to the public and industry.

    The provinces and autonomous regions in the mainland attached great importance to this day and gave most of the publicity materials they had brought to the visiting leaders.

    But I did not expect the second days to open, travel agencies, the public and other large numbers of people into the exhibition hall, to negotiate a continuous stream of people, information is not enough, orders received soft.

    < /p >


    < p > > "the exhibitions in Taiwan are very attractive. When they are open to the public, the results are especially good. Unlike the exhibitions on the mainland, the first day is lively, second days are few, and third days are empty."

    I fully accept the criticism of this friend in Taiwan. I also want to study with my colleagues in Taiwan seriously. How can we display the creativity and delicacy of the exhibition people in the Chinese culture, so that we can always pride ourselves on the "tall and tall" exhibition, which is like MEET TAIWAN.

    < /p >

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