Chongqing's Comfortable And Fashionable Fashion Trend
The world here clothing shoes The Xiaobian of the hat net is to introduce the trend of fashion in Chongqing, and to return to the comfort and fashion of Chongqing in 90s.
In fact, with the process of reform and opening up, people's material life is improving and their minds are gradually opening up. Monotonous styles can no longer satisfy people's requirements for dress. In 80s and 90s, bell bottoms, bodybuilding trousers, bat shirts and dresses made waves. With the first China International Garment in 93 years Clothes & Accessories The international clothing brand began to enter China, and people's dressing concept was further diversified and personalized.
The 90s of last century was the fastest changing period of Chinese women's clothing. A trend has not yet formed, almost facing the embarrassment of obsolescence. In big cities, women in this period were used to buying stores. clothes Shoes, while low-income women go to various kinds of clothing stalls, where there are more styles and colors for people to choose from, and prices are also cheaper.
So, what is the trend of Chongqing women who are famous for their fashion and spicy? 20 years ago, let's look at it together.
According to the second edition of the Chongqing daily July 18, 1992, when you go to the business hall of Hua Hua company's bottom floor and see the enclosed needle spinning cabinets, you will find that the mulberry cotton that has sat on the bench for several years is particularly popular this summer. Looking at the street again, looking at the colorful mulberry cotton summer fashions, we will find that this summer is popular with mulberry cotton.
The author visited some of the wearer, and one of the surnamed Wang's dresser said that mulberry silk is light and cool, color pad is clear, easy to wash and dry, and the price is cheap. This is the main reason why we love it. A surname Zhang. cloth Shang believes that today's silk fabrics are adapted to this trend in the promotion of natural fiber products. Moreover, the variety of mulberry silk is much inferior to that of ordinary cloth, and customers have plenty of choice.
The owner of the civil rights road clothing shop speaks more comprehensively: Mulberry cotton has good air permeability and strong sweat absorption, and is suitable for summer sweats, summer trousers and pajamas, and its reasonable price makes consumers still able to endure after making many fashionable fashions. Therefore, middle-aged and old people and young people all like mulberry and cotton silk.
In this small clothing shop, there are a large row of mulberry silk and cotton silk garments lined with men's flower shirts and old women's sweaters. Of course, more women wear fashions, colorful high waist skirts, wide pendant long skirts and all kinds of skirt pants, which are dazzling and dazzling.
In fact, with the process of reform and opening up, people's material life is improving and their minds are gradually opening up. Monotonous styles can no longer satisfy people's requirements for dress. In 80s and 90s, bell bottoms, bodybuilding trousers, bat shirts and dresses made waves. With the first China International Clothing and Accessories Fair held in 93, international clothing brands began to enter China, and people's dress ideas were diversified and personalized.
It was taken in the early 90s of last century. The hero's dress was the most fashionable dress at that time: the flower lattice suit, the Black Knee dress, a pair of flesh colored stockings, and a pink bag on it. The lady said that the flower checked suit on her body was bought in the department store, and spent 75 yuan, and her salary at that time was not more than 80 yuan per month. The dress cost her a month's salary.
Look at fashion trends in 90s
foot pants
The foot pants were the common fever of women in the early 90s, and the mothers, sister-in-law, and little girls who sold vegetables to the market were exaggerated.
T-shirt
In the early 90s, Wang Shuo's rash became popular. Some T-shirts, which were called unhealthy words, were also heated up. People began to write their emotions on clothes.
In the mini 1995, the young generation who loved Japanese cartoons began to display tight T-shirts and began to shorten skirts.
Crotch pants and board shoes
The HOT combination swept the whole of Asia, and 5 men who wore lipstick and hair dye quickly occupied the hearts of little girls. The Korean wind blew up all night, full of streets full of trousers with a crotch and a young man with blond hair.
Shoe of sponge cake
In the early 90s, boys and girls became fans of Japanese fashion. They wore short dresses and looked at HOW magazine with a fibrous perm. Having a pair of sponge cake shoes has become the dream of many little girls.
Big earrings, large Necklace
Large earrings and large necklaces became popular in early 90s, when Hongkong actress appeared on the screen with these hyperbole jewelry.
Xiaobian commentary: with the deepening of China's foreign cultural exchanges, China's fashion elements have become the new hot spot. Chinese women's pursuit of beauty seems to be tortuous and long. But once the idea is liberated, their pursuit is quick, decisive and bold. In just twenty years, they not only catch up with the international trend, but also lead the international trend with the charming Oriental elements. The vicissitudes of life are very impressive. But what we need to admit is that beauty is irresistible.
Yarn production ranks first in the country, cloth, woollen and non-woven fabrics occupy the second place, and printing and dyeing fabrics, chemical fiber and clothing occupy the fifth place. This is the present Shandong. Spin The true portrayal of the clothing industry.
"One is to work for others, the most basic product we produce, the higher the added value is, the worse it will be. If we want to change this situation and realize the scientific development of the textile and garment industry, we must speed up the transformation and upgrading of the textile and garment industry in accordance with the important instructions of general secretary Xi Jinping's Phoenix Nirvana and rebirth of Shandong. Recently, at the Forum on transformation and upgrading of Shandong's textile and garment industry, Guo Shuqing, deputy secretary and governor of Shandong provincial Party committee, said.
Shandong is a major province of textile industry and an important clothing and clothing province. According to the information of Shandong Textile Association, in 2013, there were 4344 Textile Enterprises above Designated Size in the province. The main business revenue was 11437 billion yuan and the profit was 71 billion 270 million yuan, ranking second in the whole country. 1309 clothing and apparel enterprises in the province were above designated size. The main business revenue was 217 billion 30 million yuan and the profit was 14 billion 110 million yuan, ranking fourth and second in the same industry respectively.
The survey shows that, with the acceleration of consumption upgrading and the acceleration of urbanization, the consumption of clothing for urban residents in Shandong is growing at an annual rate of about 10%, and the market demand for home textile products is expanding.
Facing the current market changes, the problems existing in the textile and garment industry are more prominent. Xia Zhilin, President of Shandong Textile Association, believes that the long-term contradictions of Shandong's textile and garment industry, such as low level of industry, weak clothing design ability, and small brand influence, have not been well solved. New problems such as increased dependence on foreign materials and rising labor costs have gradually emerged. The overall competitiveness of the industry has been slow up, and accelerating transformation and upgrading has become a real and urgent task. The output value of clothing industry and textile industry in Shandong is only 0.27: 1, while Guangdong is 1.25: 1. In this year's report on the work of the government, Guo Shuqing once suggested that we should jointly explore the issue of whether the cloth that can be widely spread can be turned into clothing, interior decoration and handicrafts.
Most importantly, changes in the global textile and garment industry have gone beyond people's imagination. With the acceleration of industrial upgrading, the current spinning, weaving and selling are quite different from the original ones. The pollution of printing and dyeing industry has been very troublesome. Now the COD emission of sewage can reach 50 mg / liter. As long as the standard of emission is not relaxed, the pollution problem can be solved completely. In the field of clothing, some famous brands in Italy and Japan have been included in the bag by Shandong enterprises. The merger and acquisition of Shandong clothing enterprises such as Ruyi group has gone to the international stage. E-commerce and other new marketing modes are changing the market structure of the textile and garment industry. The online sales volume of Han Du Yi House reached 1 billion yuan in 2013.
With advantages and opportunities, the development space of Shandong's textile and garment industry is still very large. Guo Shuqing pointed out that to realize the transformation and upgrading of the garment and textile industry, we must constantly extend the industrial chain and value chain, and occupy the high-end of the industrial chain. To guide enterprises to focus more on creativity, design, brand, marketing, talent and other short board, distinguish different levels of market demand, proceed from reality, identify the market positioning of their products. To speed up the development of Shandong's textile and clothing brand, we must seize the favorable opportunity and acquire internationally famous brands according to the principle of courage and stability, and strive to expand the market space. The government and relevant departments and trade associations should innovate their working methods and services.
Next, Shandong will accelerate the cultivation and improvement of the apparel, home textiles and industrial textiles industrial chain, strictly control the new cotton spinning capacity, transfer surplus capacity in an orderly way, and eliminate backward production capacity according to plan. In 2017, the total sales of clothing, home textiles and industry in three categories increased from 26% to 30% and increased to 35% by 2020.
To make up these short boards of design and brand, Shandong will rely on clothing leading enterprises to speed up the establishment of industrial design centers, and form a design platform integrating textile and fashion trends, new textile materials, popular fabrics and clothing brands. On the brand, by 2020, there will be 10 Shandong brands with international influence.
In addition, Shandong will also study the establishment of the Shandong garment industry development fund, through the establishment of guided funds to attract social investment, and provide financial support and protection for the garment industry to create innovation, talent brand cultivation, market display and development.
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