How To Make Good Use Of Social Hot Issues To Promote Corporate Culture
< p > > many a href= "http://fz.sjfzxm.com/" > Enterprise < /a > all hang up "don't talk about the national affairs" warning sign, or "empty talk, miss the country, do things in a dynamic way".
Most bosses don't like subordinates who talk big and do nothing, so they always want to block their employees' ears and their mouths, so that they can stop thinking and give up thinking. They only need to work hard to complete their tasks.
It seems to be beneficial to save some people from making trouble.
It's best to turn people into machine parts.
This is an idealized state that can not be achieved in reality.
Nowadays, society and enterprises are pparent and open. No one can completely block the idea of imprisoned employees.
The office looks quiet and quiet, but every employee is like a fire.
All kinds of thoughts, popular theories, hot topics and focus events in the society are affecting the spirit world of employees all the time.
All kinds of seduction power, always tearing at the soul of employees, pulling the minds of employees in all directions.
Modern multimedia, such as WeChat, micro-blog, TV, Internet, newspapers, magazines, etc., covers employees in an invisible network of information.
It is almost a desperate dream to get employees to work hard without moving around.
Under such circumstances, enterprises can not form their own culture, but are controlled by social culture.
This state of mind confusion and mental loss is very unfavorable to the management of enterprises.
The more talented people with high IQ and creativity, the more independent thoughts they have.
Modern enterprises also want to attract and retain such talents.
Businesses like Taylor's assembly line management are getting fewer and fewer.
Therefore, instead of trying to block the staff's facial features and head, it is better to actively guide them to serve the construction of enterprise culture.
Learning through discussions on social hot issues and focus events is a good way to get twice the result with half the effort and less cost.
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< p > < < a href= > http://sjfzxm.com/pioneer/ > > /a > enterprise strategy and culture point of view, almost all the hot issues in the society can be summed up in ten aspects: first, the ultimate future of mankind.
Two, China's development prospects.
Three, the protection of resources and environment.
Four, humanity is good and evil.
Five, democracy, freedom and human rights.
Six, Confucianism, Buddhism and Taoism.
Seven, the problem of honour or disgrace.
Eight, the index of happiness in life.
Nine. Personal family social problems.
Ten, the standard of success failure.
These questions are deep enough to involve the unfathomable degree of philosophy.
Shallow is the focus of social events.
Ordinary employees can not have the ability to talk about philosophical problems, but everyone has their own opinions and opinions on focus events.
It contains every employee's world outlook and outlook on life.
The mentality of every employee is the soil of corporate culture construction.
If the soil is not properly managed, the trees of corporate culture can not be planted.
Learning and discussing through hot issues and focus events can arouse employees' interest in participation and unconsciously straighten out their own mindset, thus laying the foundation for the seeding of corporate culture.
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< p > for example, contemporary young people want to succeed, which is related to the standard of success and failure in life.
Some people think that it is successful for an official to make a fortune. Some people think that health and happiness are successful. Some people think that family harmony is success. Some people think that fame is a success.
Everyone has his own philosophy and values.
Enterprises can seize certain focus events, such as the Han Han phenomenon, and guide them to the development of enterprises through learning and discussion.
For example, recently, the dog meat festival in Guilin has aroused social concern, which involves the protection of resources and environment.
These problems must be taught in theory, and they must be dry. Young people do not want to listen.
But through this vivid example, we can further connect the topics of resources and environment, ecological protection, human and nature, and protect animals. Let employees think for themselves, speak for themselves, analyze and judge by themselves, exchange ideas, enhance wisdom, enhance awareness and raise awareness in collective discussions.
This is much better than the boring corporate culture.
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< p > > enterprises with < a href= "http://sjfzxm.com/news/index_q.asp" > condition < /a > can organize such learning and discussion activities regularly, and compile summary and conclusion of learning discussions into enterprise's internal journal materials, so as to exchange and disseminated in enterprises.
If you have the ability to have talent, you can focus on hot issues and focus events, check and collect relevant information, and focus on the latest scientific and technological achievements and ideological research, organize and express them in popular language, so that employees can refer to learning and discussion.
For example, the latest developments in the theory of cosmos, the latest developments in socialist theory, green pacifism, Internet thinking, and so on.
These problems are of great interest to young people.
If a corporate culture worker is unable to undertake the task, he will not be able to set up an image among employees by drunking propaganda and education. He will attract young people to pay attention to corporate culture consciously, believe in corporate culture, practice corporate culture and implement corporate culture.
A good corporate journal should have a lot of weight in this respect, otherwise, don't blame employees for not enjoying reading.
Through study, discussion and communication, an active atmosphere can be formed, which in itself is a kind of cohesion and attraction for outstanding talents.
The real most talented person is most bored with life and work in a group without thought, lack of vitality, unable to communicate and communication difficulties.
Once you get used to a good atmosphere, it will be hard for him to shake off his generous benefits.
If we are good at guiding, we can become the passion of work, the spark of innovation, the bond of solidarity, the heat of life and the source of wisdom.
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< p > vitality and vitality of enterprise culture, we must open our minds on the basis of enterprise democracy, correct mentality, encourage thinking, promote learning, encourage communication and facilitate communication.
If this is not the case, instead of relying on a cold corporate culture manual, rigid dogmatic propaganda and sermon, and instilling instilling the root of execution, it will only backfire.
Around the social issues and focus events, let employees analyze themselves, judge for themselves, learn from their own, and draw conclusions.
It is not important to draw a conclusion. What is important is the process, which enables employees to train themselves, improve themselves, enrich themselves, and know themselves, so as to arouse their initiative and creativity, and will not be able to get around by all kinds of fallacies in society and control them.
If an enterprise does not grasp the ability of employees in mind and mind, it can only rely on rigid rules and regulations or generous welfare benefits. Such an employee team is not reliable.
Rather than letting employees whispering, whispering, let employees walk up to the table and grow up in the sun.
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