Laughter, Fish, Tell You How To Be A Valuable Franchisee.

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< p > with the increase of < a href= "http://sjfzxm.com/news/index_z.asp" > brand < /a >, the franchisee's team is growing day by day, so the competition in the retail market is becoming more and more intense.

Generally speaking, opening stores, talents, systems and duplication as franchisees is the secret of the fastest success.

The franchiser does the brand retail business. Since it is retail, the store is undoubtedly important to a franchisee.

How to open a distinctive shop will rise to the six core issues of store management, that is, store image, store service, store order, location of the store, layout of the store and management of personnel.

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< p > < strong > 1. store image < /strong > /p >

< p > store image is supported by store image, merchandise image and service image.

According to expert survey, 83% of the external things that human beings receive is visual.

The conclusion of the survey fully shows that the image of the store has played the first role in attracting consumers.

Just imagine, if customers do not even enter the store, who will sell our products? A good store image can cause customers' concern, generate associations, invest in image and small money, and make money in the market. The profit and loss of them can be imagined. Excellent shops and merchandise management are always the themes, and also the theme of the survival and development of shops. Good store image, excellent products plus good service image can rapidly enhance consumers' desire to buy.

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< p > < strong > 2. store > a href= "http://sjfzxm.com/news/index_z.asp" > Service < /a > /strong > /p >

< p > service is to fully meet the needs of consumers.

There is no doubt that the characteristic service becomes the focus. To study your target customers and conduct in-depth investigation of the target consumers, your target customers should be to create a total of 80% of your store's total sales volume, determine the consumer group, and carefully design pre-sale, sale and after-sales services, and divide them into one hour.

Therefore, the future market and service have become an inevitable part of the market competition.

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< p > < strong > 3. store order > /strong > /p >

Everyone has their own preferences and hobbies, but the franchisee must make it clear that we are doing retail business, good product market speak, consumers speak, so do not only care about their own creativity, forget that we are doing business! Learn to be a buyer, cultivate their own awareness, the future market will be a buyer's market, a successful buyer must have three skills: to see, consolidate and control the order quantity, only by constantly training their order ability, can we develop in the market for a long time.

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< p > < strong > 4. < a href= "http://sjfzxm.com/news/index_z.asp" > store < /a > site selection < /strong > /p >

< p > in the next 3 to 10 years, the development trend of clothing industry is on the rise. How to choose stores is a key.

Good shop location selection is the most important and most important factor in the development of shops. The mistakes in store selection will directly lead to inefficient operation and investment losses.

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< p > < strong > 5. store layout < /strong > < /p >

< p > generally speaking, the following factors should be taken into account in the layout of the store: the three major spaces of the store, the key points of the store layout, the location and brand positioning of the store, the selling path, the selling place of the genuine product and the promotion shop, the sunny side and the negative side of the store.

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< p > < strong > 6. personnel management < /strong > < /p >

< p > what is the enterprise? Enterprise = people + stop, the same market, the same brand, different people operate completely different results.

Management means letting others do what you want to do and making rational use of human resources.

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Therefore, retailers should recognize the importance of ideas. As a boss, they must consider from an important angle: < /p > P.

< p > first, ask yourself if you have undertaken a survival commitment to guide shopping, that is, the ability to survive and learn valuable things; < /p >

< p > Second, appreciation.

Will the value of employee work increase in 3~5 years and how much potential will she have?

When some bosses ask their employees what they intend to do in the future, and when they say that they are bosses like him, some bosses will panic. Instead, the boss will bravely tell her, "great, here, I can make you realize your dreams."

If we are afraid of shopkeeper and shopping guide growing too fast and surpass ourselves, how can shops develop?

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< p > Third, career planning for shopping guide and store manager.

Do we have a dream for shopping guide? Our shop should be a dream workshop. When we have dreams, we will only pursue dreams.

To sum up, the three principles of life: survival, appreciation and career.

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