Schools And Enterprises Jointly Develop Practical Electronic Business Talents
< p > with the deepening of the impact of the "a href=" http://sjfzxm.com/news/index_cj.as "electricity supplier < /a > on the traditional industries, Quanzhou has many traditional industries, and the development momentum of the electricity supplier is also very fast.
Relevant data show that in 2013, the total volume of e-commerce pactions in Quanzhou exceeded 100 billion yuan, an increase of 60%, more than 10 e-commerce enterprises, and more than 70% of the city's scale enterprises involved in e-commerce.
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< p > at the same time, while the electricity supplier has brought the driving effect to the traditional industries, the shortage of e-commerce talents, especially those with practical experience, is becoming a major constraint on the development of the electricity supplier.
Taking the Nanan plumbing industry as an example, although the enthusiasm of developing electricity providers in recent years is very high, a specialized electricity supplier Department has been set up to develop the electricity supplier. However, at present, only Jomoo bathroom and JOYOU group have achieved good results. Most other enterprises are in the exploratory stage.
Among them, the lack of experienced professionals and the unfamiliarity with the rules of electricity suppliers are a major factor.
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< p > > a href= "http://sjfzxm.com/news/index_cj.as" > < /a > this year, Quanzhou has successfully approved the national e-business demonstration city, which has brought another great benefit to the development of the electricity supplier.
According to the goal of the work plan for the establishment of the national e-business demonstration city in Quanzhou: by 2018, Quanzhou strives to achieve 600 billion yuan of industrial e-commerce sales, 100 sales of over 100 million yuan in annual network sales, and 90% e-commerce applications in the city's small and medium-sized enterprises. The output value of e-commerce services reaches 30 billion yuan, and the development of 10 e-commerce platforms with 10 pactions over 1 billion yuan.
This has further enlarged the demand for professional e-commerce talents.
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In addition to all kinds of training institutions and training courses, Huaqiao University, Quanzhou Normal University, liming University and other universities have opened e-commerce courses in recent years. Footwear, textile accessories, tea and other industries have begun to cultivate e-commerce talents through a variety of ways.
Take Anxi as an example, this year, the policy of financial subsidy tuition is introduced. Every year, 200 people are supported by Taobao University, with a subsidy of 2000 yuan per person.
"According to the actual demand of the market, this year's electricity supplier will pform from the entrepreneurial talents in the past to the employment oriented professionals, and create a skilled skilled business personnel who are suitable for team work."
Hao Jianzuo, President of Anxi County Electronic Commerce Association, said.
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< p > > a href= "http://sjfzxm.com/news/index_cj.as" > recent < /a >, Jinjiang shoe capital e-commerce center and University of dawn, Quanzhou Institute of Technology and other colleges and universities cooperate with each other, and jointly set up e-commerce courses. With the way of business to school teaching and student to shop practice, it trains talents with practical business experience for Jinjiang footwear industry, and this is also an attempt to cultivate practical e-business talents by way of school enterprise cooperation.
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< p > Lu Shuangxiong, manager of Investment Department of Jinjiang shoes capital e-commerce center, told reporters: "in recent years, in order to fill the gap of e-commerce talents, many colleges and universities in Quanzhou have set up an electricity supplier specialty. However, due to the lack of practice accumulation, the students only know the theory, and after the formal entry, they need further training of enterprises, which can not meet the actual development needs of enterprises.
In this regard, the universities in Quanzhou have the same concerns. Therefore, after discussions with universities, we hope to help students go from theory to practice by sending business people to school to teach business experience, helping students create shops, and students to shop practice.
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< p > and reporters in the interview, "practical experience" is also the most often referred to by the electricity supplier enterprises.
Zhang Yuyu, the head of Quanzhou dream Trade Co., Ltd., said: "a lot of electronic business students have a certain theoretical knowledge after graduation, but they are completely white paper in practical experience and can not meet the needs of the enterprise quickly."
And this school enterprise cooperation mode, schools want to provide students with practical activities; and in the process of practice, we directly allow students to participate in daily operations, through this way to cultivate their electricity supplier experience.
In the future, these students will have the ability and experience to directly engage in e-commerce, and they will be more easily accepted by enterprises.
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Lin Huiguo, chief executive of Long Yi footwear industry and commerce, learned 5 students' practice during the summer vacation. < p >
He told reporters: "in order to train students' practical operation ability, we send experienced staff to schools to teach students, help them build their own shops, and let them join our operation team during the summer vacation to learn in actual operation.
Students will encounter many problems in operation, and these problems will be pformed into his experience after our help, and his knowledge will be more profound.
We hope that through this way, we can help him establish the solution and the way of thinking.
Reporters then interviewed two students who came to participate in the practice. They said: "the beginning of the operation is a bit difficult, and the teacher's theory of teaching will find many difficulties when he actually operates.
For example, some points will not be remembered, and I feel very irritable. But after a period of accumulation, there will be some progress.
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< p > school enterprise cooperation is only a beginning. It still needs time to accumulate and test, especially the rapid development of electricity supplier.
Lu Shuangxiong said that school enterprise cooperation should be seen in the long run. He said: "cooperation between schools and enterprises is not through several training courses, but a long-term and continuous cooperation, especially in today's huge electricity supplier gap.
In addition, the electricity supplier is not static.
Take Taobao as an example, its rules are changing all the time, and no matter how good a school or business professional is, it has no way to update these Taobao rules in time.
The long-term cooperation between us has just made up for this short board.
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< p >, moreover, this mode has higher requirements for both sides of the cooperation.
Taking schools as an example, if we do not attach importance to e-commerce, it is only a publicity feature.
However, judging from the current cooperation with major universities in Quanzhou, they attach great importance to this project. They have arranged professional teachers, directors and even school leaders to directly connect with e-commerce centers and enterprises, etc. some schools have specially revised the syllabus and set up a separate fund.
And for the participating merchants, they do not have any income at this stage, instead, they have to pay for commodity resources, training personnel and so on.
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< p > in addition, this school enterprise cooperation is mainly concentrated in shoes and clothing industry, and is also aimed at the business personnel of shoes and clothing industry.
Although there are certain similarities in the electricity supplier, there is a certain difference between the demand for electricity suppliers among the major industries.
Therefore, for Quanzhou, the mode of school enterprise cooperation can be said to be a positive attempt, but how to further promote it to other industries still needs the government, industry, universities, enterprises and other aspects of trying and promoting.
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