The Korean Outdoor Market Slowed Down In 2014, And The Brands Were Nuggets Overseas.

< p > here the world is < a target= "_blank" href= "http://www.91se91.com/" > dress < /a > a target= "_blank" href= "_blank" > shoes > target= > hat net is introduced to the Korean outdoor market, which is slowing down in 2014.

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< p > according to Compass, the global Outdoor Industry Research Institute, the growth rate of Korea's outdoor market, which has been maintained for many years, has slowed down in 2014. Compared with 2013 (2013 stores), its growth rate is only 5-10 percentage points.

In 2013, the annual growth rate of the outdoor market in Korea was about 1.3% to 64 trillion won. In the past years, its annual growth rate remained basically above 30%.

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< p > there are many indications that the outdoor market of "a href=" http://www.91se91.com/news/index_p.asp > Korea "/a" is nearly saturated.

In order to avoid the impact of the economic downturn of the local outdoor industry, many Korean outdoor enterprises have been "going out" to layout overseas markets.

The two countries' free trade agreement, which is about to be signed with China in the year, will bring new opportunities for the development of these outdoor enterprises in Korea.

If the agreement is signed, the import tariffs of the two countries will be abolished, especially in the shoemaking industry, which will be a great positive news.

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"P" over the past 10 years, South Korea's a href= "http://www.91se91.com/news/index_s.asp" > outdoor market < /a > basically maintain the annual growth rate of two figures, 2000-2005 years, outdoor products for South Korean consumers, still a relatively unfamiliar concept.

At that time, the main consumers of outdoor brands concentrated on people over the age of 40-50.

And from 2006 to 2012, the scale of the outdoor market in Korea was greatly expanded, from 1 trillion and 200 billion (6 billion 529 million yuan) to 5 trillion and 800 billion (31 billion 560 million yuan) won, and in just six years, it rose 4.8 times.

According to industry sources, the increasing age range is an important reason for the rapid development of the Korean outdoor market. The age of application has spread from 40-50 to 20-30 years.

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