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    Positioning Of Children'S Clothing Stores

    2014/8/9 16:28:00 30

    ManagementChildren'S Clothing ShopPositioning

    < p > > a href= "http://? www.91se91.com/news/index_c.asp" > children's wear < /a > covers all the dress of women in the age group of 0~16.

    Age can be divided into baby clothes, children's clothing, children's wear, children's wear, children's wear, juvenile clothes and so on.

    < /p >


    < p > nowadays, the number of children aged 0~14 in China is 2.

    500 million people, Chinese children's wear "a href=" http://? www.91se91.com/news/index_c.asp "> the market size < /a > to 55 billion 200 million yuan.

    Analysts expect that the size of children's clothing market in China will reach 92 billion yuan by 2013.

    < /p >


    < p > children's clothing consumption in China has shown a growth rate of over two figures. Children's clothing has become a new growth point in the development of the clothing industry. With China's fourth birth peak, China will form a huge consumption market for children.

    < a href= "http:// www.91se91.com/news/index_c.asp" > children's wear market < /a > will also become the focus of competition and new blue ocean in the clothing industry.

    < /p >


    < p > how to decorate children's clothes shop, what kind of location is the best location and how to choose the best location is one of the most important tasks for operators to invest in stores.

    < /p >


    < p > 1, children's wear shop location: F: A, there is no urban planning in the near future; B window facing the street, wider and better; C area is 20-40 square meters (depending on the region can be adjusted); D format is the best in the shallow type; e room is moderate, the lease period is not less than 1 years; F stores are visible; G is convenient; h is located in the trade area or large residential center; < /p >


    < p > 2, other matters needing attention: a pay attention to the situation of the shop doorstep, etc., B pay attention to the location of the obstacles near the shop; C pay attention to the station location near the store; D pay attention to the Yin and yang side of the shop; e pay attention to the brand environment near the pavement, do not copy it by the low-grade brand; do not enter the wrong area!


    < p > related links: < /p >


    < p > a lot of shops have encountered the following puzzles in decorating: why is the construction period delayed? There are so many details to be paid attention to when decorating, not to miss this piece.

    It's missing that piece.

    Why do you work three or four times?

    Decoration effect is still not up to expectations? How to bulk shop? To ensure that the store opened smoothly, fast and high quality.

    < /p >


    < p > clear positioning, ensure the effect of decoration < /p >


    < p > to excavate the core of the brand, and carry out creative visual design and atmosphere design around this point.

    Create attractiveness and atmosphere, highlight brand image, and enhance sales attractiveness in product display.

    < /p >


    < p > choose professional decorators.

    Ensure the quality of decoration < /p >


    < p > strictly follow the three steps: qualification, experience and strength.

    More difficult is the decoration business of cross regional shops. There are usually two ways to find them: to invite nearby shops, decoration styles and quality shops to introduce their professional decoration construction teams; to decorate the building materials market and ask professional decoration construction teams, contractors to pack materials.

    < /p >

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