Twice A Year "Discount Month", Global Consumers Swarm To UAE For Treasure Hunt
< p > > a > summer < /a >, many world-famous brand stores in the United Arab Emirates took the summer discount month as an opportunity to launch discounted products from 20% to 70%.
Some shopkeepers said that during the discount month, especially during the following Ramadan and Eid holidays, the discount effectively stimulated local customers and increased the number of foreign tourists, resulting in a marked increase in store sales.
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Momin Mohamed, the owner of a luxury brand store in Italy, told reporters that this year the store announced a 50% to 60% price cut, attracting a large number of customers, especially the middle income group, to double the sale of goods in the store.
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< p >, he said, the desire for famous brand is expecting the middle-income group to arrive at the discount month, so that they can buy goods that they always want to buy but always want to buy.
It is the discount that gives them the chance to save money and have high quality world famous brand.
He pointed out that as consumers, they want to buy good quality and inexpensive products.
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< p > < < a href= > http://sjfzxm.com/news/index_cj.as > > another /a > American famous brand store. Rowling, the store owner, said that during the discount period, the daily traffic volume was about more than 200 people, the lowest price was only 900 (about 1530 yuan). According to the different styles, specifications and raw materials, the price would fluctuate correspondingly, but the people who came here hope to get the best and most satisfactory products at a much lower price than usual.
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< p >, she said, the brand stores in the discount season mainly attract tourists from Australia, Russia and other countries and regions, during which the discount generally falls to seventy percent off.
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< p > another female shopkeeper who does not want to disclose the name of the shop and his name says that the general discount is only limited to some flagship stores. The price range can reach 40%, while the smaller chain stores can not achieve this price level because the original price of international famous brands is very high, even if the discount rate is not more than 40%.
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< p > in the United Arab Emirates, not all products are discounted, and the discount is also different depending on the commodity. Shoes can generally be reduced to 30%. Men's and women's fashion can be reduced to about 50%, and children's clothing can sometimes exceed 50%.
The discount season usually lasts for one month and sometimes extends for a period of time. During this period, the number of customers doubled and sales doubled, all because of the right price.
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< p > but it is worth reminding whether the price of a piece of goods is really lower than that of ordinary consumers.
The only way to do this is to know the price before the discount, because consumers ask the seller's prices before they face them, and the answers are generally not credible.
Some businesses will take advantage of the consumer's misunderstanding to play the so-called price word game.
During the discount, the shop windows and shops were filled with discounted labels. When customers entered the store, they found that the discount was he did not want to buy, but he wanted to buy it without discount.
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Elmann Machy P's experience last year is enough to explain the deceit of businessmen.
Last year, she spent 12 thousand di Rahm (20400 yuan) in a brand store to buy a brand name watch. Although the merchant claimed that she had made a discount, she later found out that there was no difference between the price she bought and the price of the same kind of goods sold in other stores at ordinary times, which shocked her deeply.
She thinks that some of the promotions and price advertisements launched by some businesses are deceptive and are fooling customers.
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< p > compared with Machy, Abdulrahman Humeri would prefer to buy some famous brand goods by means of international brands in authentic shops in their country of origin or through online shopping.
He said that some commodities originating in Europe and America are quite different from those sold in the UAE market.
At the same time, the products in the foreign market will also be new and earlier than the UAE market.
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< p > it is reported that an emirate in a European country from a famous international brand shop, spent 18 thousand di Rahm (about 30600 yuan) to buy a famous bag for his wife. When he returned home, he found that the zipper on the bag had problems, so the man sent the bag to the chain store in the UAE, asking the store to give the warranty, but the reply was that the bag was fake.
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Below P, men complained that the brand store complained to the UAE Consumer Protection Association. The association accepted the case and approached the relevant stores. As consumers kept the shopping tickets and warranty certificates at the time, the end result was that the consumers returned the goods and the store returned the money.
Khalid Hosni, director general of the United Arab Emirates Consumer Protection Association, said that the United Arab Emirates is not a pure land when the counterfeit products are faking the truth. The Arab League is committed to protecting the legitimate rights and interests of consumers. It attaches great importance to the complaints made by consumers against all kinds of goods purchased in the UAE's local market, and pays particular attention to complaints about those marked with internationally famous brands to confirm whether there is any infringement and fraud on the real products by counterfeit goods.
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