Electric Business, The Most Important Thing In The Future

< p > < strong > found "new world" < /strong > /p >

< p > < < a href= > http:// > www.91se91.com/news/index_c.asp > > Wang Jianlin < /a > information disclosed, < a href= "http:// www.91se91.com/news/index_c.asp" > Wanda Group < /a > in the first half of the year assets reached 460 billion yuan, an increase of 21% over the same period, and the income was 92 billion 70 million yuan, achieving 38% of the annual target and 105% of the first half target, an increase of 24% over the same period last year.

He also said that in the first half of the year, the total passenger flow of Wanda Plaza reached 720 million passengers, and it was expected to exceed 1 billion 500 million passengers throughout the year. In the first half of last year, the total passenger flow of Wanda Plaza was more than 500 million passengers, and the passenger flow increased substantially in the first half of this year.

These data are absolutely high-speed growth for a traditional enterprise.

< /p >

< p > however, in the face of the above data, the richest Chinese always maintain a sense of crisis.

Indeed, Wang Jianlin has found that with the development of the economy, the traditional industry dividends will be less and less.

As a giant ship in traditional commerce, pformation is an inevitable choice for Wanda Commercial empire.

< /p >

< p > for Wanda, there is a clear timetable for pformation. In 2020, the proportion of real estate revenue to total income of Wanda Group will be reduced to less than 50%. In 2030, the income of real estate might be less than 1/3 of the total income of the group, and the hat of the real estate developer should be removed.

< /p >

"P >" by 2020, Wanda should form five major business segments: real estate, cultural tourism, finance, < a href= "http:// www.91se91.com/news/index_c.asp" > retail < /a >, electricity supplier.

At present, Wanda real estate is undoubtedly the biggest in the world next year. Cultural tourism can quickly achieve world-class level. Wanda finance can also achieve excellence. Wanda retail is not only Wanda Department store, but will not be enlarged through merger and acquisition in the future.

The first 4 sectors are basically reliable, and now we look at the electricity supplier. We have done well. Wanda is the 5 pillar industry. "

In the recent half year working conference report, Wang Jianlin said so.

< /p >

< p > obviously, the power supplier is the top priority of Wanda business group in the future.

This has to remind people of the classic scene of the year before.

< /p >

< p > December 13, 2012, the "China economic year" award ceremony site, Wang Jianlin and the same prize winner Ma Yun bet, "the electricity supplier is more powerful, but like bathing, pinching feet, digging the ears of these businesses, electricity providers can not be replaced."

I gamble with Mr. Ma Yun: in 2020, 10 years later, if the electricity supplier accounts for 50% of the retail market in China, I will give him 1 hundred million. If it does not arrive, he will give me 1 hundred million. "

< /p >

At that time, Wang Jianlin also firmly believed that all new business models must impact on tradition. But over 2000 years of history has proved that the life of traditional industries is the strongest, otherwise it will not exist for more than 2000 years.

"I must stick to traditional industries, but innovate as much as possible on the basis of traditional industries, including learning from Ma Yun."

< /p >

1 years later, Wang Jianlin said in the "CCTV Financial Forum" night scene: "100 million gambles are going to stop here! I'm very cooperative with Ma Yun!" Wang Jianlin laughs, "it's a joke about gambling. I don't believe it at all. Gambling is a joke."

< /p >

< p > indeed, business world cannot be taken seriously.

< /p >

< p > < strong > for the first time, "/strong > < /p >"

< p > early 2012, Wanda suddenly announced a high-profile announcement to enter the electricity supplier.

At first, people thought it was just a commercial speculation by Wang Jianlin, but after seeing his crazy recruiting action, he realized that Wanda was playing the game.

In order to carry out business quickly, Wang Jianlin even said that anyone but Ma Yun and Liu Qiangdong could dig.

< /p >

< p > this is true.

In Wanda's recruitment plan, the annual salary of CEO is 2 million yuan, and the rest of the executives are tens of millions of salaries.

Wanda's courage to smash money is unacceptable.

< /p >

< p > April 2012, Gong Yitao, the head of technology in Alibaba as an international trading platform AliExpress, joined and held the electricity supplier of Wanda, and began to prepare the specific business.

< /p >

< p > September 2013, Wanda electric business first appeared.

Wang Jianlin said, Wanda electricity providers will open up the online and offline way to form a three-dimensional sales platform, and build the O2O mode "smart Plaza", that is, the merchants in Wanda Plaza, through a unified intelligent system, to achieve simultaneous sales online and offline.

In this way, businesses can promote sales through online paction lines, and expand sales radius.

< /p >

< p > December, Wan Hui network and APP were online on the same time.

According to its official description, Wan Hui network is the O2O intelligent e-commerce platform of Wanda Plaza. Its business will cover general merchandise, food, cinema, KTV and other fields. It belongs to Wanda Group. It will provide users with the latest information, such as Plaza activities, business information, merchandise shopping guide, discount discounts, video information, food group buying, integral inquiry, gift exchange and so on.

< /p >

< p > it can be said that at that time, the concept of Wanda electricity supplier was emerging, but the actual implementation was that Wan Hui network only supported 5 Wanda Plaza, and the performance was more reflected in the recommendation of offline businesses, brands and promotional activities.

This is obviously not worth mentioning in connection with online and offline resources linkage.

< /p >

< p > not only that, but the real blow to Wang Jianlin is that besides the slow pace of business, there are also high-level personnel turbulence: at the end of March 2014, Wanda electricity supplier CEO Gong Yitao quit; in July, COO Ma Haiping left.

It can be imagined that this is a kind of blow for a traditional enterprise to set foot in the electricity supplier company.

The electricity supplier gene has not yet been cultivated, but the electricity suppliers are losing.

< /p >