China'S Umbrella City Wins Big Orders Through Innovation

The umbrellas made in Shangyu are also visible in the beard on the portrait. In the past, only clothing materials can be done. "If our enterprises stop production, the market price of umbrellas may fluctuate."

Yesterday, the reporter came to the "China Umbrella City" Shangyu Song Xia Town, and saw more than 1240 umbrella making enterprises in the umbrella city.

In the sound of rumbling machinery, an enterprise boss told reporters proudly.

One lens: the order of the umbrella making enterprise is like snowflakes. Yesterday morning, the reporter walked into the production workshop of Hualian printing and dyeing company. The umbrella cloth printed with human head was very eye-catching. Even the black and white degrees of mustache on the head can be clearly seen.

"Because of the heat pfer printing technology, not only overcame the 3 difficult problems of printing on the original cloth, such as brightness, clarity and accuracy, but some domestic orders for exporting umbrellas in Western Asia and Africa were like snowflakes."

General manager Lv Xinlong said.

The "Hualian" printing and dyeing act is a "crab eating" among its domestic counterparts. They suddenly thought that the heat pfer printing equipment used in the clothing industry could be used in the printing and dyeing industry after modification and post-processing matching, and the implementation of the "annual production of 27 million meters of textile fabric heat pfer printing and finishing" technical pformation items.

3 months to complete the technical pformation, a popular shot.

The annual output of China Hualian printing and dyeing umbrella cloth has now exceeded 150 million meters, and is advancing towards the national "singles champion".

Two: the environmental umbrella has become the "singles champion". At 2 o'clock yesterday afternoon, Pan Weiling, general manager of Tianwei rain gear, entered the workshop.

Unlike other umbrella making enterprises in China's Umbrella City, such as those involved in real estate and energy-saving lamps, "Tianwei rain gear" pursues an umbrella.

To Pan Wei's great pride, the current environmental umbrella has become the "singles champion" of the industry in China.

In general, umbrella making enterprises are made of pure plastic and nylon cloth.

"The environmental umbrella produced by us can be recycled through degradation, and its share in the Japanese market has reached 8%."

Pan Wei told reporters.

Reporter saw that a row of 3 standard factory buildings had been completed on the first floor.

"This is a technical renovation project with an annual output of 2 million 500 thousand dozen green umbrellas, with a total investment of 90 million yuan, and it has been on the road for more than two months.

According to the current construction progress, the project is expected to be completed within the year, and the new sales will be 150 million yuan, and the share in the Japanese market will reach 20%.

Pan Wei said.

Lens three: 19 technical pformation projects. The total investment of the project is 800 million yuan. "There are 19 technical pformation projects like" Tianwei rain gear "in Song Xia Town.

Jin Shanzhong, Secretary of the Party committee of Song Xia Town, pointed out the situation of domestic and foreign capital and Commerce and trade projects in 2009 focusing on technical pformation. At present, 7 projects such as the annual pformation of 2000 tons of high-grade organic pigments in Shun Lian chemical industry, the 90 million annual notebook production expansion project of Yue State paper products, and so on, have been started.

It is reported that the total investment of these 19 projects is 802 million yuan.

At the beginning of the year, in view of the influence of the financial storm, the town of Song Xia Town launched a whole town cadre visit to the enterprise, carried out a big investigation, and adopted the "four adjustment and four defense" measures "regulating the market structure to reduce production and reducing the output, regulating the operation mode to prevent the capital risk, regulating the management way to prevent the management out of control, and adjusting the product structure to prevent the homogeneity competition".

When he left the Song Xia town yesterday evening, he heard another good news: Song Xia Town is speeding up the construction of supporting industrial projects in the umbrella industrial area with a total investment of 14 million yuan, and launched 18 Song Xia umbrella enterprises to join the spring fair in 2009 to prepare for the launching of Zhejiang Shangyu China Umbrella export base investment environment promotion conference.

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