China'S New Fabrics: Intelligent Innovation And Market Thirst

After rapid development in recent years, China's chemical fiber filament woven fabric has become an important category of textile fabrics, and thousands of new filament weaving products are launched every year.

But since 2014, with the slow recovery of external demand and the slow growth of domestic demand, the growth rate of the main textile industry indexes has decreased significantly compared with the same period last year.

The seminar on China's new fabric market was held in Hangzhou.

During the meeting, representatives of many filament fabric production enterprises and fabric and fashion designers met face-to-face in communication. They hoped that through effective supply and demand information pmission, we should strengthen the linkage and communication between the upstream and downstream industries, promote the collaborative innovation of clothing and fabrics, and dig deeper into the value of industrial chain.

Xu Wenying, vice president of China Textile Industry Federation and President of China filament weaving Association, said that the theme of this conference is to strengthen confidence, innovate and develop, and jointly build bridges between upstream and downstream.

He pointed out that the problems in the development of the industry, in addition to raw materials, cost and so on, the most still lack of innovation spirit, especially in the current economic environment is not ideal, through technological innovation, R & D products to expand the market is the only way out for enterprises.

Xu Wenying said that in the past, we mentioned that upgrading means importing equipment and upgrading equipment. But now, we can be proud to say that China's textile industry has the most advanced equipment in the world.

Some enterprises have imported the best equipment in the world at a high price, but the products still can not be sold.

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Why is that? He stressed that the key to pformation and upgrading is not just investment in equipment, but also innovation and technology. This is the foundation for the survival of enterprises and the driving force for the development of the industry.

At the same time, he said: "many fabric products will be imported back to China at a price higher than the original price several times or even more than a dozen times after they have been pferred abroad.

Our cost advantage is being lost, and innovation and product upgrading can infuse our products with real competitiveness.

In this regard,

Yang Xiaodong, the deputy secretary general, agrees. He said that enterprises should also face the market and keep pace with fashion while innovating.

If clothing products are faced with consumers, consumer demand is the fundamental factor determining the clothing market.

As a fabric supplier, filament weaving enterprises should also study the trend of the market and study the demand of consumers for fabrics. At the same time, this is also an important means of enterprise innovation and development.

He pointed out that today's market is very popular with consumers' skin clothes, that is, fabric enterprises through innovation, fabric products to stimulate consumer demand.

At the same time, as the upstream material chain of the industrial chain, the innovation of raw materials not only promotes the development of garment enterprises, but also better realizes the interaction of industrial chains.

The road of innovation is hard, but there are also fruitful enterprises.

Jiangsu JJ microfiber company, with its mature technology and high quality products, has reached 178 million yuan in 1~6 sales this year, an increase of 41.3% over the same period last year. It is expected that this year's export sales will exceed US $20 million.

The company's leaders said that the enterprises focused on technological innovation and R & D of new products, and constantly met the needs of the international market with a unique product. Now they have taken a place in the European and American markets.

At the docking conference, many enterprises brought the latest research and development of silk fabrics.

The silk spinning fabric produced by Wujiang Fuhua Weaving Co., Ltd. is light, ultra-thin and soft, and has excellent elasticity and anti ultraviolet function, which is in line with market demand.

Zhejiang Tai Hua new material Limited by Share Ltd displays the imitation animal grain environmental protection fabric. Its products are light, elegant and light and rich in texture. They are suitable for high-grade lightweight clothing, windbreaker and other products. At the same time, fashion and environmental protection have won many buyers' favor.

In addition, the organizers also displayed the sample cards of the national award winning products of silk fabrics in 2014 in the docking conference area for the participants to observe and select.

Docking cooperation professional and efficient

In 2013, "China silk fabric market seminar and Trade Fair" extended the range of fabric display from down fabric to fabric.

This year, according to the needs of purchasers, some home textile fabrics have been added, and the "procurement of large purchasers" has been supplemented.

Xu Wenying said: "we hope that through this conference we will build a platform for upstream and downstream docking to provide a channel for full communication between the two sides of the supply and demand, thereby contributing to effective pactions. At the same time, we will also use this platform to discuss the current industry economic situation and market trend so as to better grasp the market rules."

It is worth mentioning that in this event, the Chinese red bean group, seven wolf group, Han Bo (China) Co., Ltd. and Jiangsu Yun FA Garments Co., Ltd. all announced the purchase plan in 2015.

Among them, the red bean group introduced the next plan to purchase fabric about 5 million meters, the amount reached 1 billion yuan.

For these information, many fabric enterprises show strong interest, and have indicated that after the meeting, they will make corresponding adjustments to the needs of these enterprises and docking with the company's products, hoping to form docking and cooperation with these big buyers.

Sun Derong, chairman of Limited by Share Ltd in Jiangsu, said that in just one day, it has contacted many powerful enterprises. It has saved the cost of manpower, time and money and so on. It can directly communicate with the relevant person in charge of the brand one by one, and save a lot of ineffective links to expand business. The effect is very good. In the future, enterprises will participate more in such activities.

Zhou Jincai, chairman of Wujiang Jia Yun Da Lok weaving factory, also believes that the organization of the docking will be more targeted than large-scale exhibitions.

Reporters also received similar feedback when communicating with other representatives of enterprises. Many exhibitors said that the filament fabric production enterprises could deeply understand the product development needs of brand designers on this small but very professional exchange platform, and take the pulse of the market. This is a docking meeting for enterprises to reduce operating costs, efficiently match customer resources and optimize product structure.

The convening of the conference provides a good channel for filament fabric manufacturers to study the market, expand the market and develop new products.

Xu Wenying said that in the future, the association will also actively explore and open up new forms, encourage enterprises to innovate in technology, and help and guide enterprises to pform.