Silk Fashion Will Be Closed Down For Less Than 100 Thousand Yuan A Month.
People familiar with the matter said that fashion brands with ONLY, JACK&JONES, VERO MODA and SELECTED have already issued orders in Southern China: street stores that sell less than $100 thousand a month will be closed.
Old leisure brands sink deep Closing shop tide
"In fact, stores that sell less than 100 thousand a month should be closed. At the end of last year, orders had been issued inside the fashion dress, and this year might be more detailed to the street side shops." One industry insider who did not want to be named said that most of the shops on ONLY and JACK&JONES were opened from 2004 to 2010, and most of the tenancies have expired.
But there is still more than a lot of clothing, the French clothing retailer IgG in the first half of this year, the mainland closed 88, Giordano in the first quarter of this year, the mainland closed 54, and Baleno, JEANSWEST and so on have closed. However, the shop in Guangzhou is basically stable. Last weekend, reporters visited the Zhongyi store, the modern shop and so on to see that they did not find the phenomenon of folding, but only a small number of visitors.
international Fast fashion suddenly rises.
As the old leisure brands are declining, international fast fashion giants such as H&M, ZARA and UNIQLO are accelerating their development in China. Data show that in 2013, H&M, UNIQLO, GAP and ZARA opened 60 new stores, 77, 34 and 20.
The decline in sales of local leisure brands is indeed related to the strong development of foreign fast fashion brands. Foreign fast fashion brands are close to the mainstream of consumption in terms of design, style and so on, so they can get more consumers' favor. CIC consultant light industry researcher Xiong Xiaokun thinks.
Analysis: online access to O2O or way out
"The traditional brand of fashion brands is related to the overall consumption environment, but the international fast fashion is also challenged." Huang Wenjie, executive director of Guangdong provincial circulation industry, said that the international fast fashion giants are more powerful, and the market is not fully open. Huang Wenjie suggested that the traditional old casual fashion brands should speed up the online O20 strategy and seize the young people's psychology. On-line Drain to the line.
- Related reading

Transformation Of Garment And Textile From Channel Reorganization To Business Mode Subversion
|- News Republic | The Song Of Dare To Love - K&IR, NE, Grand Curtain, Shining In Shanghai
- Fabric accessories | Zhejiang Jiaojiang Textile: How Can Traditional Industries Revitalization?
- Fabric accessories | Spinning Enterprises Orders Are Still Not Ideal, Short Term Yarn, Fabric Market Easy To Fall, Difficult To Rise.
- Fabric accessories | Keqiao Textile Index: Output Small Rise, Sales Growth: August Entered The Business Cycle
- Industry Overview | 10 Day Exchange Rate: 1 US Dollars To RMB 7.0846 Yuan.
- Industry Overview | US Consumers Worry That New Tariffs Will Increase Commodity Prices And Affect Holiday Purchases.
- Industry Overview | Import And Export Situation Of Korea In August (2019)
- Industry Overview | Textile Industry Promotes "Fashion Climate Innovation 2030 Action"
- Industry Overview | Jiangsu Italy Textile And Garment Industry Roundtable Held In Haian
- Industry Overview | Local Cutting-Edge Enthusiastically Participated In The "Top Ten Fashion Designers In Dalian"
- Antibacterial And Anti-Corrosive Textile And Footwear Products Export New Barriers To EU
- Cotton Enterprises Have No Official Scale, But There Is No Market For Cotton Market.
- 新技術:壓濾機制造技術解污泥處理難題
- District Wuguan No Longer Sign On Behalf Of The Parcel Express "The Last 100 Meters" Who Will Take The Stick?
- Express Business Entered The Peak Season Ahead Of Schedule.
- Sweep The "Two-Dimensional Code Business Card" To Express The Designated Courier.
- Tunisia'S Second Quarter Garment Leather Industry Grew By 2.8%
- The Father Of Louis Weedon, Yves, Is 66 Years Old.
- Fashion Giant TOPSHOP Layout Big Future Of Chinese Electricity Supplier
- Fashion Editor'S Fashion Week, Portable Equipment And Necessities Recommended