Dongguan Shoe Factory Eliminated More Than 30% In Four Years, And Promoted The Trade Of High-End Leather.

"From 2009 to 2012, over 30% shoe enterprises in Dongguan were eliminated, and sometimes they even went bankrupt for more than 100 months, but they were all low-end manufacturing enterprises." Yesterday, people in the industry said in an interview with reporters that under the strong impact, the footwear industry in Dongguan is upgrading rapidly to the high-end. In 2013, although the export volume of Dongguan footwear industry has been reduced, the unit price has been raised. The final export volume is only 0.4% lower than that in 2012, and the profit is also unchanged.

Upstream and downstream transfer

Wang Shengpei, President of Dongguan leather and footwear industry association, said that most of the enterprises that were eliminated were low-end manufacturing enterprises. The real high-end enterprises were also affected, but the impact was relatively small. The reduction of the export volume of footwear industry is mainly restricted by two factors: high market inventory and enterprise transfer.

In order to change the income impact caused by the decline in exports, Dongguan's footwear industry has shifted from low end to high end.

"At present, the number of high-end leather traders has doubled over the past two years, accounting for about 70% of the total." Liu Guomin, vice president of Dongguan shoe materials industry association introduce The upgrading of shoe material industry in Dongguan is also part of the upgrading of Dongguan footwear industry chain. Liu Guomin, a Fujian Putian man who came to Dongguan to do business in 1994, said that the Dongguan footwear industry had just started, and the trade in raw materials, such as leather, which was matched with shoemaking, had not yet formed a scale. A group of Fujian businessmen, including himself, worked with some of the Dongguan businessmen in the trade of leather and other shoe materials. Due to the limited output of domestic leather and so on, they began to import leather from the cattle producing areas of the United States, Argentina and Australia, and gradually became a part of the complete industrial chain of Dongguan footwear industry.

Collusion and development among industry chains

Fang Peiji, President of Dongguan footwear materials industry association, told reporters that during the years of common development, enterprises in the upper and lower reaches of the shoemaking industry chain and the same industry have gradually formed a whole group.

"First, we need not say that R & D and the introduction of new processes require huge capital links. It is difficult to pay for the purchase of raw materials only from low-end raw materials to high-end raw materials. Fortunately, the upstream and downstream enterprises were well coordinated." Chen, who is responsible for footwear enterprises, revealed that, when they were in the most difficult situation, their material supplier giant Niu Leather Co., Ltd. also took the initiative to extend their raw material refund time from 30 days to 60 days. Liu Guomin said Long-term In operation, the enterprises in the upstream and downstream industries can maintain good mutual trust, which is the basis for cooperation.