Purchasing Website Quietly Launched The Express Industry To Launch The Website.

Following the increase in the pshipment business and entering the Sino US sea market, rhyda put a huge stone into the market.

Beijing (Beijing store) Business Daily reporter recently found that, in the launch of Hai Tao pfer business, rhyme tattoo has recently launched the online shopping website "Yi Da Da".

Main products from the us to China, including eight categories of commodities, brands and even Cox, are currently soliciting American purchasing clients.

Prior to that, Shun Feng, Shen Tong and other courier companies have increased the number of pshipment business.

In the industry's view, the online website of rhyme online is designed to stand at the sea scouring outlet and seize more traffic entries, but it is still difficult to play its practical significance at present.

Purchasing website quietly on line

Login to rhyme service center of the official website of the United States to see, the website home page hangs the rhyme Da Yi Da Da online mall merchants advertising, click on the web page directly jump to www.ebuyda.com, that is, easy to buy online shopping mall.

Yi can define itself as "the fastest Seafood Online in the United States". In an official introduction, it points out that the Yi Da Da mall is a multi product brand with the Express brand "Yun Da express" as the cross border e-commerce brand supporting logistics, and is a retail e-commerce platform aimed at providing direct sales.

The website shows that there are eight kinds of products including mother and baby products, nutrition and health care, beauty and skin care, snack foods, bags, handbags, clothing, shoes and hats, household goods and household appliances. The brands include Coach (Kou Chi), Kirkland (Kirk LAN) and Similac (Ya Pei).

The selling form includes two forms: general retail and group buying.

Data show that the registration period of the "ebuyda.com" domain name is July 5, 2014, but it is only two months ago.

Beijing Business Daily reporter saw that most of the websites were distributed for nutrition, health care, cosmetology and skin care, and household appliances.

race to control the commanding point

"Going to sea" is undoubtedly the main theme of the express industry. In the industry view, under the background of the rapid development of cross-border e-commerce business, Hai Tao business has become the commanding height of the new industry.

In September last year, the head of the private express delivery company, Shun Feng, took the lead in the on-line purchase of SFBuy. At the beginning of this year, another big man Shen Tong went to the US official website sotexpress.us.

At the beginning of this month, rhyme officially joined the army.

Www.yundaex.us serves as the official website of the US service center.

The United States has become an important market on line.

Statistics show that in 2013, the list of cross-border e-commerce exports ranked first among the United States, while China ranked first among importers.

Last year, the consumption scale of online shopping increased by 64.7%, and the consumption scale of Hai Tao increased by 117%.

In addition to the huge market space, higher profit margins are also the focus of the company's efforts.

Insiders told the Beijing Business Daily reporter that the competition in the domestic express market was becoming more intense. The profit rate of Ordinary Express was 3%-5%. Some enterprises even less than 1%, and the survival of enterprises was in serious predicament. While the profit rate of Hai Tao pport was 15%-25%, some gray channels even reached 35%.

Unknown future

Although it is the first express company to launch the online shopping platform, it does not seem to have an absolute advantage in the industry.

Industry analysts pointed out that rhyme Tatsu online purchase and SF EXPRESS in the domestic line of SF preferred mode is very similar, are through the logistics advantages of e-commerce.

But rhyme's strength is far less than that of Shun Feng. Since two years on the line, SF is still in deep tillage.

In addition, cross border businesses need strong customs clearance capabilities, and rhyme does not have rich (exclusive store) experience and resources.

Xie Wenbin, founder of the website of Amoy brand, said the rhyme's shopping mall has no high entry threshold and is easy to imitate.

Reporters see, Yi Da Da is promoting the terms of joining, seeking merchants.

At the same time, it was pointed out that Yi Hui Da merchants were very easy to apply.

Ordinary users can apply free of charge without auditing, and VIP stores charge 3000 yuan a year.

However, because Yi can't check the name of the shop, there are a lot of famous brand shops on the website, and some sellers are located in the country.